A well to do couple purchase a baby from a pauper family. The baby, a boy, grows up in a privileged home of a world famous fashion designer. Along the way, he meets an orphaned designer by the name of Joon Hee. An instant friendship forms.

Joon Hee finds himself in a nightclub brawl. The fight spreads onto the main dance floor. Before he is arrested, Park Seung Jae comes to his rescue. Joon Hee explains that other fashion designers are upset at his knockoff designs. However, he does not know which designer is responsible for his beating.

Yeo Jin gets the job at Sopia Apparel, over the objections of the assistant, because of an old promise by Yeo Jin. Joon Hee pays the store's debt. Yeo Jin discovers that Joon Hee is acting as Dae San and confronts him. They all wind up at a fashion show.

As Jae Min and Yeo Jin get closer, Dae San makes an attempt to come between the relationship. There are serious questions concerning Dae San, and Yeo Jin begins to inquire about business matters.

Questions about Dae San continue as he decides whether to go on with the plan. Jae Min and Dae San argue over Yeo Jin as she deduces more about Dae San and his life.

Dae San deeply angers Se Un but she decides to use underhanded ways to keep the relationship going on. Jae Min banishes Dae San but he desperately wants to return.