Nagarjuna Akkineni asked the director to remove the flashback scenes, opting for a realistic version closer to the original. Vamshi Paidipally agreed, and the script was reworked in two months.

A 2.5 million INR customized wheelchair was imported from Sweden for the role.

Karan Johar and Guneet Monga Kapoor acquired the Indian remake rights to Olivier Nakache & Éric Toledano's French comedy-drama film, The Intouchables (2011) in May 2014. They planned a Hindi version, directed by Mohit Suri. Johar and Monga later authorized PVP Cinema to remake the film in regional languages, postponing their previous plans.

N.T. Rama Rao Jr. was signed to play one of the two male leads. At Rama Rao Jr.'s suggestion, Vamshi Paidipally forwarded the script to Nagarjuna Akkineni for the other male lead. Rama Rao Jr. left the project due to scheduling conflicts, and was replaced by Karthi in October 2014.

An assistant checked to see if Nagarjuna Akkineni moved his limbs during filming, and scenes had to be re-shot a number of times. Nagarjuna found the process "extremely challenging", and his legs sometimes became numb.