Scribd
Upload
41 views1 page

Vs. Honda: Brand Image and Brand Value". It Hardly Takes 08 Minutes To Fill This Questionnaire. Your

This questionnaire asks respondents to rank Toyota and Honda on various brand image and value metrics by writing 1 or 2. It asks them to indicate which brand has a higher position for 9 questions on brand value, including brand demanded in the market and preference even if other brands have same or better features. It also asks them to rank 11 questions on brand image for both Toyota and Honda, including comfort, space, power, services and design. It concludes by asking for optional contact details and any highlights for improvements.

Uploaded by

irfan103158
Copyright
© Attribution Non-Commercial (BY-NC)
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd
41 views1 page

Vs. Honda: Brand Image and Brand Value". It Hardly Takes 08 Minutes To Fill This Questionnaire. Your

This questionnaire asks respondents to rank Toyota and Honda on various brand image and value metrics by writing 1 or 2. It asks them to indicate which brand has a higher position for 9 questions on brand value, including brand demanded in the market and preference even if other brands have same or better features. It also asks them to rank 11 questions on brand image for both Toyota and Honda, including comfort, space, power, services and design. It concludes by asking for optional contact details and any highlights for improvements.

Uploaded by

irfan103158
Copyright
© Attribution Non-Commercial (BY-NC)
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd
You are on page 1/ 1

Questionnaire: Respected Sir / Madam, We are the students of University of Central Punjab, Lahore and conducting research on topic

of Toyota vs. Honda: Brand image and brand value. It hardly takes 08 minutes to fill this questionnaire. Your cooperation will help to find some useful information for this research study and will be used only for research purpose. Write 1 if the car is no 1 in this respect and write 2 if the car is on second position. Serial no 1.1 1.2 1.3 1.4 1.5 1.6 1.7 1.8 1.9 1.Brand value I am currently using the car I get the proper value for the money I pay I have used this car more time than any other car In general this car is more demanded in the market I will prefer this car to buy in future Most of my friends use this car If the other car has same features even then I would prefer this car If the other car has better features even then I would prefer this car I prefer the car because it has more resale value Toyota Honda

Serial no 2.1 2.2 2.3 2.4 2.5 2.6 2.7 2.8 2.9 2.10 2.11

2. Brand image Comfort in seats Space for luggage Powerful engine After sale services Mileage Power windows Functions appropriately Additional features Design/shape Availability of spare parts Central locking system

Toyota

Honda

Highlight the things to improve in the car ______________________________________________________________________________ ______________________________________________________________________________


1. Your Name (Optional) _____________. 3. Gender Male Female 2.Age __________ (Years) 4.MonthlyIncome ___________ (Rs.)

You might also like

pFad - Phonifier reborn

Pfad - The Proxy pFad of © 2024 Garber Painting. All rights reserved.

Note: This service is not intended for secure transactions such as banking, social media, email, or purchasing. Use at your own risk. We assume no liability whatsoever for broken pages.


Alternative Proxies:

Alternative Proxy

pFad Proxy

pFad v3 Proxy

pFad v4 Proxy