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Data Mart - Mining.warehouse

A data mart contains a focused set of data and tools for a specific business unit or problem, and tends to be smaller than a data warehouse. Data mining uses tools to explore detailed data and uncover meaningful patterns and relationships. A data warehouse comprises a large data store and software tools for extracting, loading, storing, accessing, querying, and reporting data from various sources to support management decision making. Data warehouses are important because they allow large companies to effectively mine their data to identify risks, manage inventories, and support reporting and analytics to improve business performance.

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Chen Hung Yang
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0% found this document useful (0 votes)
64 views1 page

Data Mart - Mining.warehouse

A data mart contains a focused set of data and tools for a specific business unit or problem, and tends to be smaller than a data warehouse. Data mining uses tools to explore detailed data and uncover meaningful patterns and relationships. A data warehouse comprises a large data store and software tools for extracting, loading, storing, accessing, querying, and reporting data from various sources to support management decision making. Data warehouses are important because they allow large companies to effectively mine their data to identify risks, manage inventories, and support reporting and analytics to improve business performance.

Uploaded by

Chen Hung Yang
Copyright
© Attribution Non-Commercial (BY-NC)
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd
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Data Mart, Data Mining & Data

Warehouse
1. What is a data mart?
- A collection of data and tools focused on a specific business unit or problem
- Size does not distinguish data marts but they tend to be smaller than data warehouses

2. What is data mining?


- A collection of tools and techniques for inductive rather than deductive analyses
- Using sophisticated data mining tools  analysts can explore detailed data and business
transactions to uncover meaningful insights, relationships, trends, or patterns with the
business activity and/or history
- Used to identify hypotheses; traditional queries are used to test hypotheses

3. What is data warehouse?


- An environment (not a single technology) which comprises a data store and multiple
software products, often obtained from different vendors
- Products include tools for data extraction, loading, storage, access, query, and reporting
- Data store is a collection of subject-oriented, integrated, time-variant, non-volatile data
that is queried to support management decision-making
- Data stores include immense volumes of information detailing every aspect of a
particular subject (such as customers, suppliers, products, markets, or quality)
- Information drawn from company’s internal operational systems (such as order entry,
sales, accounting, manufacturing, and human resources systems) and from external
sources (such as purchased market research and demographic data)
- Data warehouses are typically assembled to support decision-oriented management
queries
- As frequent and/or sophisticated queries can slow operational systems  data
warehouses are established and maintained apart from production systems
- Cross-indexed and supported by significant computing power, data are refreshed
periodically and do not change with each query or access

4. Why is data warehousing important?


- Provide big paybacks to large companies that were mining their data
- Building and mining large data warehouses  focus on marketing programmes to
identify and quantify risks, and to manage inventories effectively
- Uses of data warehousing technologies can be relatively mundane (e.g. reporting
financial info, tracking data on pdt quality, consolidating travel & entertainment
expenses); paybacks were quicker & easier to achieve than mktg-oriented data mining

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