The Business Case" For CSR Can Be Misunderstood Very Easy. If Social and Environmental
The Business Case" For CSR Can Be Misunderstood Very Easy. If Social and Environmental
from freedom, is a rich and central concept of contemporary morality and can be applied to the business organization as a moral player, by doing so, the widely and vaguely used term responsibility, in business language and corporate reports, gains clarity and depth. Second, responsibility includes three components:
(1) (2) (3)
It needs to be anchored in a clearly defined subject bearer of responsibility (which might be an individual, a group, an organization, a nation, or another entity) Executing responsibility means answering the questions asked by others who have legitimate authority to do so, now commonly called stakeholder Hence, the third component of corporate responsibility deals with the contents that can be divided into three major groups; economic, social and environmental.
Third, given the widespread custom of opposing corporate social responsibility against business ethics, one might assume that CSR has nothing to do with ethics. Fourth, the discussion about the purposes of the company brings to the fore that making the business case for CSR can be misunderstood very easy. If social and environmental concerns are merely used as means in order to achieve a single and often simple economic purpose (for instance, to make money), the endeavor of making the business case becomes self-defeating, entailing mistrust and skepticism among those inside and outside the company as this kind of strategy is revealed.