2010

Job Analysis
ABHIJIT SAMANTA
INTERNATIONAL SCHOOL OF BUSINESS & MEDIA; KOLKATA

1/29/2010
Q: -Write down the recruitment advertisement for the post of
manager finance of a leading commercial bank with the core
business of microfinance to the rural and small sector.

Solution: -

United Commercial Bank (UCO Bank) invites

application for the post of financial manager.

UCO Bank deals with financial services especially in the area of microfinance to rural areas of West
Bengal. The main objective of the firm is to secure the wealth of people and help them in assessing
the proper management of their valuable wealth. We provide various services to the people of rural
areas like providing assistance to open small saving or current accounts, providing various kinds of
loans in small EMI schemes, arranging gold loan for them etc.

Job Description: -
United Commercial Bank is looking for a dynamic financial manager for core business of
microfinance mostly to the rural areas. The person will be responsible for the establishment and
implementation of micro financial policies within the corporate environment, along with acting in an
advisory capacity. He / She will also be a key point of contact to external auditors and will work
closely with them to ensure policies are acceptable to all of our customers. There will be a team
environment along with a number of other Regional FM's, who have the same remit for other
geographical areas.

No of vacancies: - GEN: - 10, SC: - 2, ST: - 1, OBC: - 1, Physically Challenged: - 1.

Domain Areas of Performance: -

The main areas of performance will be in dealing with rural customers as well as getting new
customers and to work for the exploration of company’s business.
Job Roles & Responsibilities: -
The major roles and responsibilities are as follow

1. Anticipation of funds for various projects.

2. Acquisition of funds from various resources.
3. Allocation and assessment of funds.
4. Preparing the cash flow statement for the branch offices.
5. Gaining a proper leverage in terms of gaining the fund with debts and equity.
6. Maintaining the working capital and term loan for the survival of a particular project.
7. To make decisions regarding the financial feasibility of projects.
8. To ensure the wealth maximization of the shareholder's of the company.
9. Forecasting the organization financial position.
10. Establishing a rapport with the customers to attract business, and assisting customers with
account problems.
11. Regulating special tax laws and regulations that affect their industry.

Various specifications of the job: -

Education Qualification: -

Graduate in any stream from a UGC / DEC / AICTE recognized institute with a two year full time
program in business management completed form any Govt. Recognized institute. The candidates
have taken finance as a specialization will be given preference.

Relevant Experience: -

Five or more years of working experience is required in any relevant financial industry dealing public
oriented business.

Managerial Skills required: -

 The candidate must be compatible enough in working with a target based job.
 Must have the ability to deal with tough customer problems.
 Core analytical skill to distinguish between various projects.
 Strategic planning and implementation.
 Knowledge of computer.
Human skill required: -

 The company mainly do its business in rural areas. So the candidate must be flexible enough
to stay and work in rural areas.
 They must have an attitude to server our customer in the best possible way possible.
 Must be able to work in team.
 Good organization skill.
 Excellent communication skill is required in local language (mostly Bengali) as our company
deals mostly with rural customers.

Job Location: -

Mostly in rural areas of West Bengal. However the job location may vary.

Selection Procedure: -

After the scrutiny of the applications the screening will be done and suitable candidates will be
called for interview.

No query regarding the screening of application will be entertained.

No TA / DA will be given for the convenience of selected candidates for interview. The result will be
given in the company website on 3rd March 2010.

Compensation: -

The basic payment will be of Rs. 25456.00 – 32725.00 along with TA, DA. PF, Gratuity will be
calculated separately. The first six months of job will be on probationary basis.

How to apply?

Interested candidates are requested to download the application form from our website
www.ucobank.com. After filling up the form send it to our head office along with a DD of Rs. 250.00
to the address given below.

Attested photocopies of 10th, 12th, graduation, masters and any other educational qualification along
with 2 recent passport size photos are needed to be attached with the application form.

UCO Bank
15 Park Street
13th floor, Appjay House,
Kolkata – 16
Tele – 033 24567129
Email: recruitment@ucobank.com
Job Analysis: -
The first paragraph of this application speaks about the company description. In other words we can
also say that the first paragraph speaks about the over view of the company.

Then the job description comes. Here the overview of the job is given. Very technically speaking
there are certain parameters which speak about the various aspects of job description. These are

1. Job title: Which is of finance manager.

2. Job location: Mostly to rural areas.
3. Job summary: Here it is “Domain Areas of Performance”.
4. Duties: Here it is the various tasks performed by the financial manager
(Mentioned in Roles and Responsibilities)
5. Machine Tools & Knowledge of computer.
Equipments:
6. Working conditions: Areas of working in this case is mostly rural areas. So the working
condition will also be likewise the rural areas.
7. Hazards: As the company deals with rural individual customers. So the
manager must be capable of tackling various hazards that can
come from the customers.

Now if we look toward the job specification. There are also certain aspects which speak about the
various specifications of the job.

1. Education: Required qualification is graduation along with MBA preference.

Now the main point to be noted here is that as the company is a
PSU, it is giving importance on the Govt. Recognized educational
institutes.
2. Experience: The post and the responsibilities of the job itself is speaking that
it requires more experience than that of the traditional
theoretical knowledge.
3. Physical Effort & Physical Being focused to the rural territory the job requires more effort
Skills: and skills than usual.
4. Responsibilities: Already mention in the advertisement.
5. Communication Skills: Preference over Bengali language is given preference.
6. Emotional Characteristics: It is mentioned in the Human Skills Required.
 Now here we can do a little bit technical analysis to find out “What are the overall criteria of a
person to be selected for the required job?”

The vertical axis show the level of job description in other words the duty. And the horizontal axis
show the level of specification or ability. So the meeting point is the overall capability of a person to
get the job. Now if the person is in the shaded region then he is not eligible for the job.

Meeting Point.

The person is not

The level of
description / eligible for the job.
duty.

The level of specification / ability.

Q: - Develop the recruitment format of marketing manager of a
company which deals with logistics & carrier. The organization may
be a national or international organization.

Solution: -

DTDC invites application for the post of marketing

manager.

DTDC with 13,000 individuals as its strength delivers at over 10,000 zip (pin code) areas, handling 10
million consignments every month. DTDC serves over 240 international destinations.

DTDC is India’s Largest Domestic Delivery Network Company offering various custom made services
ranging from Domestic to International. DTDC delivers to the remotest places in India with the help
of 4,000 business partners spread across the length and breadth of India.

Designation: - Marketing manager.

Job Description: -
DTDC is looking for a dynamic marketing manager having experience and expertise in the areas of
maintaining logistics function. The post will provide the candidate a huge exposure to the areas of
core logistics. Primarily the candidate will be working in India. But in future depending on the
performance the candidate may need go to abroad for the company’s international duties.

Roles and Responsibilities: -

1. The person will be responsible for achievement of business results of assigned territory.
2. He / She will be responsible for overall functioning of the territory under him.
3. Control on expenses.
 4. Administrative & operational overview.
5. Functional representative of the channel department development.
6. Execute company channel business policy in the region·
7. Perform duties in alignment with objectives of corporate & regional offices.
8. Revenue generation.
9. Retention of franchisee & complete operational support to channel partners.
10. Expansion of franchisee network.

Skills Required: -
 Proven track record of sales / channel sales in service industry.
 Good communication written / oral.
 Customer focused.
 Hands on computer.
 Good analytical ability.
 Leadership skill.
 Ability to maintain committed interpersonal relationship with channel partners.

Education Qualification: - Graduate preferably MBA in marketing.

Experience: - 4 – 5 years of relevant working experience in relevant areas.

Age: - Around 30 years.

Compensation: -

The payment will be around 3.2 lacks per Annam. However the compensation is negotiable.

How to apply?

Interested candidates are requested to apply online to our website www.dtdc.in.

Contact Person: - Mr. Vasudev Niran

Contact Address: -

DTDC Courier & Cargo Ltd.

DTDC House, #3,
Victoria Road
Bangalore – 560 047.
Job Analysis: -
The first paragraph of this application speaks “What DTDC is all about?”. In other words we can also
say that the first paragraph speaks about the over view of the company.

Then the job description comes. Here the overview of the job is given. Very technically speaking
there are certain parameters which speak about the various aspects of job description. These are

1. Job title: Marketing Manager.

2. Job location: Anywhere in India & may be abroad in future.
3. Job summary: It is mentioned in job description.
4. Duties: Here it is the various tasks performed by the marketing manager
(Mentioned in Roles and Responsibilities)
5. Machine Tools & Knowledge of computer.
Equipments:
6. Working conditions: The job incorporates high travelling as the job responsibility
includes “Operational support to channel members.”

Now if we look toward the job specification. There are also certain aspects which speak about the
various specifications of the job.

1. Education: Graduate preferably MBA in marketing.

2. Experience: 4 – 5 years of relevant working experience in relevant areas.

4. Responsibilities: Already mention in the advertisement.

5. Communication Skills: The job in on PAN India basis and it may be on global basis so
the communication skill required can be understood.

6. Emotional Characteristics: Customer focused.