Event Management1

Event Management
Name of the Student
Name of the Instructor
Date
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Contents
Task 1...............................................................................................................................................2
Introduction......................................................................................................................................2
Strategy and implementation summary...........................................................................................2
Summary of the company............................................................................................................2
Summary of the start-up...............................................................................................................2
Company Locations and Facilities...............................................................................................7
Name of the company and ABN......................................................................................................7
Building Regulations.......................................................................................................................7
Marketing and Competition.............................................................................................................7
Sales Strategy..............................................................................................................................8
Private and public organizations..............................................................................................8
Individuals................................................................................................................................8
Milestones....................................................................................................................................9
planning permits............................................................................................................................11
Check insurance - public liability, staff, volunteers, etc................................................................11
Security and regulation of events...................................................................................................11
Liability insurance......................................................................................................................11
Risk and Opportunity Management Plans.................................................................................12
GST Registration...........................................................................................................................12
Life becomes easier....................................................................................................................12
Revenue will have an elevator...................................................................................................12
A typical market.........................................................................................................................12
Tax Requirements..........................................................................................................................13
risks, sanctions and consequences of non-compliance..................................................................13
Specialist advice / Necessary specialists.......................................................................................13
Task 2.............................................................................................................................................13
Procedures for meeting events.......................................................................................................13
Identification of compliance requirements....................................................................................13
Food safety.................................................................................................................................13
Outdoor Street Festivals.............................................................................................................14
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Noise..........................................................................................................................................14
Food and Wine Festivals............................................................................................................14
Sports events..............................................................................................................................14
Exhibitions and animal competitions.........................................................................................14
Funfairs and walks.....................................................................................................................15
Water Based Events....................................................................................................................15
Development of procedures for the fulfillment of events..............................................................15
References......................................................................................................................................24
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Task 1

Introduction
Event management is a continuous mechanism that revolves around the use of project
management practices in the creation and scheduling of events, e.g. meetings, classes,
celebrations and business samples. It includes the organization, verification and control of
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exercises and assets that would be used, as an Event evolves from a preparatory idea towards a
dynamic and operative use. The mechanism of Event Management involves concentrating the
reason for the Event, recognizing the imminent objective meeting of people, imagining an
appropriate Event concept, organizing and planning the coordinations that will eventually carry
out the proposed Event. Event management continues even after the actual event is executed.
Analysis of the current event is vital in measuring a definitive achievement or disappointment of
an event (Allen, 2011).

Strategy and implementation summary

Summary of the company
Originally established at the base of Low Maintenance, Occasions is an independent
company tried to address the issues of the perpetually changing social world. Portland, Oregon is
the current home with arrangements to grow the branch workplaces within four years. The two-
time staff, with several contract vendors, plans events, writes Event -arranging articles, and trains
the understudies of the area in the event planning craftsmanship. Occasions puts resources into
the group in which you reside (Damm, 2012).
Occasionally it is, to a certain extent, the answer to the demands of the social world, the
working family, a vigorously disturbed office, an absent business, or an extraordinary event that
requires uncommon recognition. As a company, we understand the needs of open and private
partnerships. As guardians and relatives, we understand the requirements of separating
exceptional time from other events in our lives. Occasions strive to achieve these goals in
Portland and eventually different Pacific Northwest ranges (Mehndiratta, 2008).
Summary of the start-up
By vigilant anticipation of the authors' part, the start-up costs of Occasions are
insignificant. It started as a locally-located business with a minimum of overhead, and continues
to require less cost of assets as a business-based administration. Start-up cost speculation assets
were resources saved from previous earnings by homeowners who did event planning on the low
maintenance premise before settling in as a business (Rojek, 2014).
It is the desire of the initiators to remain a free obligation foundation. In any case, when
perceiving that at present not all factors are controllable, external financing is a feasible option.
Both authors claim households and have an impeccable FICO assessment.

START-UP REQUIREMENTS

Start-up Expenses

Legal $200
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Stationery etc. $300

Brochures $185

Consultants $200

Insurance $145

Rent $150

Expensed Equipment $1,985

Other $200

TOTAL START-UP EXPENSES $3,365

Start-up Assets

Cash Required $2,300

Start-up Inventory $0

Other Current Assets $0

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Long-term Assets $0

TOTAL ASSETS $2,300

Total Requirements $5,665

START-UP FUNDING

Start-up Expenses to Fund $3,365

Start-up Assets to Fund $2,300

TOTAL FUNDING REQUIRED $5,665

Assets

Non-cash Assets from Start-up $0

Cash Requirements from Start-up $2,300

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Additional Cash Raised $0

Cash Balance on Starting Date $2,300

TOTAL ASSETS $2,300

Liabilities and Capital

Liabilities

Current Borrowing $2,000

Long-term Liabilities $0

Accounts Payable (Outstanding Bills) $0

Other Current Liabilities (interest-free) $0

TOTAL LIABILITIES $2,000

Capital
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Planned Investment

Alicia Nolan $3,400

Other $265

Additional Investment Requirement $0

TOTAL PLANNED INVESTMENT $3,665

Loss at Start-up (Start-up Expenses) ($3,365)

TOTAL CAPITAL $300

TOTAL CAPITAL AND LIABILITIES $2,300

Total Funding $5,665

Company Locations and Facilities

Occasions are located within the furthest reaches of the city of Portland, Oregon. It is a
locally established business. Most client meetings are conducted in social settings, for example,
restaurants, cafes, the client's home, offices wishing to be used for the event, or by telephone.
Despite the fact that the application has not yet reached its peak, Occasions will eventually move
from its home base to a small office complex, also within the farthest city of Portland, Oregon.
By the time the organization has reached its end point, Occasions will have branches in Portland,
Eugene and Bend, Oregon, Seattle, Vancouver and Olympia, Washington, and Boise and Sun
Valley, Idaho.
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The organization will maintain a high level of polished methodology. All workplaces are
supplied with the latest in business innovation, for example, telephone frames, PCs, fax
machines, email, duplicators, printers and programming. Each area will have a safe storage area
for supplies and equipment used in events, for example, walkie-talkies, mobile phones, compact
fax machines and portable PCs.

Name of the company and ABN

The ABN of the company is 81 135 554 871.

Building Regulations
The incorporation of the building event management organization complies with all
building regulations.

Marketing and Competition

We have examined our customer base as predominantly center of upper-class working
people, couples or families, open and private partnerships. So we must take a look at the needs of
these business sectors and take them into account. We guarantee similar incredible results,
inevitably.

When advertising people, downloading them from the company, freeing up their time for
family and colleagues, and guaranteeing a stress free event are popular expressions and ideas.
Our advertising is predominantly listening to the conversations of the people or visual
association with big events in which these people have participated or worked.

When presenting to open or private associations, the key idea is the possibility of more
prominent competition for cash and a professional Event without error. Clusters, particularly
huge ones, do not want to handle issues that emerge due to the supervision of their part. In the
event that effortless, error free event certification is accessible with a money saving advantage
for them, it really does have all the indications of not being a better decision.

Sales Strategy
Occasions deals with a business sector different from customers. Within each section of
the market, the approach of offers to a close will contrast. Each approach is depicted as taking
after:

Private and public organizations

Offers will be completed one or two days after the end of the event. A subsequent
telephone call will be made educating the customer of the added cost, number of participants and
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data on the cargo package that will touch the base at their workplaces. The input structures will
be incorporated into these plots to ensure that the customer is being filled as they see fit.
Expressions of gratitude from the framework letter will be sent after each Event.

Individuals
Bids will be completed with a phone call later one to two days after the Event. The
telephone call will clarify the added cost of the Event, the number of participants and the data
related to the billing. The unique gatherings of all the ages they collect are put on a charge cycle.
Applications will be transmitted on the 25th of the month and is expected to be the tenth of the
following month. Critical structures will be incorporated into these packages to ensure that the
customer is being filled as they see fit. Notes to say thank you will take after each individual
event.

Forecast sales
When starting on a smaller scale, Occasions has the premonition to develop at a rapid
pace to keep abreast of interest. We want to maintain an unceasing rate of bid development; Be
that as it may, we understand that offers of articles and administrations will fluctuate in several
months. As shown in the diagram and graph, rapid increases in the middle of the holiday season
will support the agreements, and then allow development to stabilize at an unshakable rate

SALES FORECAST

YEAR 1 YEAR 2 YEAR 3

Sales

Private $206,170 $276,099 $299,002

Public $113,185 $178,490 $193,000

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Other $33,794 $40,081 $62,777

TOTAL SALES $353,149 $494,670 $554,779

Direct Cost of Sales Year 1 Year 2 Year 3

Private $28,864 $38,654 $41,860

Public $11,319 $17,849 $19,300

Other $1,690 $2,004 $3,139

Subtotal Direct Cost of Sales $41,872 $58,507 $64,299

Milestones

The benchmarks in the table and outline demonstrate the particular vision about the
actual program exercises that should happen in the middle of the year. Each has its administrator,
start date, end date, and spending plan. During the year we will monitor the execution against the
plan, with reports on the timely completion of these exercises as provided.

MILESTONES

Milestone Start Date End Date Budget Manager Departmen

t
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Sample Milestones 1/4/2008 1/4/2008 $0 ABC Departmen

t

Finish Business 5/7/2009 6/6/2009 $100 Dude LeGrande

Plan Fromage

Acquire Financing 5/17/2009 7/6/2009 $200 Doucette Legumes

Ah HA! Event 5/27/2009 6/1/2009 $60 Marianne Bosses

Boohoo Noooooo! 6/26/2009 7/1/2009 $250 Marionett Cheever

Event e deplume

Grand Opening 7/6/2009 7/11/2009 $500 Glowwor Knobs

m

Marketing Program 6/6/2009 7/1/2009 $1,000 Glower Marketers

Starts

Plan vs. Actual 11/1/2009 11/8/2009 $0 Galore Ales

Review

First Break-even 3/5/2010 4/4/2010 $0 Buoys Salvers

Month

Hire Employees 2/1/2010 3/3/2010 $150 Gulls HRM

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Upgrade Business 4/22/2010 4/24/2010 $100 Brass Bossiest

Plan Pro

Totals $2,360

Planning permits
Apply for any required living allowance
If you use music, request a crying permit
Request for endorsement to issue time-limited posters
Road terminations - sending requests early
Protection of third parties if necessary
Check protection - open obligation, personal, volunteers and so on
Third party insurance if necessary

Check insurance - public liability, staff, volunteers, etc.

Health and safety regulations

Security and regulation of events

Liability insurance
Public risk protection is mandatory for all events with coverage of at least $ 10 million.
You may also need to ensure that protection coverage is satisfactory for any volunteer. Different
insurance agencies offer a protected parcel mount group with cover accessible for most
community events, parties and celebrations. Two associations are
localcommunityinsurance.com.au and communityinsurance.com.au All contractual workers,
animators, food vendors and the different vendors in your event must provide you with a current
money authentication prior to your investment in the event. It would be ideal if you take note that
an evaluation receipt is not a testament to money and is not recognized as a cash statement. For
further protection inquiries, contact the committee's risk management advisor.
Risk and Opportunity Management Plans
Before your Event, it is imperative that you make an educated assessment of all possible
risks imaginable and openings related to the Event. Through careful consideration, you should
recognize any potential hazards (or unfavorable outcomes) that could pose a hazard to anyone
 Event Management15
required in the Event or possible open doors for change. It is essential to incorporate others into
this mechanism, including crisis management, scene managers and risk assessment officers. A
risk assessment meeting, attended by key partners, should be conducted to ensure that hazards
and conceivable openings are distinguished and monitored. This must be informed in a risk and
opportunity management plan that will allow you to limit the hazards included and any open
door to the operation of your event. For large events, the Watonga Board will require a duplicate
of your risk management plan to be presented as an important aspect of the scene booking
mechanism. For a duplicate of an event risk management plan format, contact the Watonga
Council Event Coordinator. For risk assessment inquiries, contact the board's risk management
advisor by calling the number above
Liquor controls
Reserve food vendors and claim in the composition
Request points of interest from the electrical needs
Request duplicate of the Certificate of Registration of the Department of Health
The request for transitional food allows

GST Registration
Life becomes easier
GST to supplant 17 tortuous spending duties and consistency costs to fall
Revenue will have an elevator
- Evasion set to fall
- Entry credit impose will urge providers to pay charges
- States and Center will have dual supervision - The amount of absolved goods will decline
A typical market
It is as of now divided along state lines, pushing costs up to 20-30%

Tax Requirements
required legal exhortation
Any need for consistency

Risks, sanctions and consequences of non-compliance

Risks, punishments and default results
Reserve emergency treatment agents
Conduct random assessment including each key partner
Create a risk management plan
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Obtain meaningful protection and send a duplicate to the Board if necessary
Contingency plans - humid climate, low participation

Specialist advice / Necessary specialists.

This project requires the advice and consulting of specialized people who have extensive
experience in event management activities

Task 2

Procedures for meeting events

Laws and policies apply to many angles identified with the operation of an event.
Successful compliance with Laws and Policies requires an investigation of policies regarding
your specific event to develop event procedures and related bolster files.

Identification of compliance requirements

For any event to continue, coordinators must comply with a broad and specific event policy
scope that includes:
Responsible liquor management
Food safety
Occupational safety and health (OHS)
Environmental policies including clamor and waste
Security and group control
Fireworks
Ticket Sales
Entertainment
Use of short structures.
As a special event has proved to be a more typical place in the structure of the way of
life, the government at all levels has done is still instituting the promulgation to ensure
compliance and in this way ensure the partners throughout the texture of the Industry of the
event. The attached summary of the events demonstrates the range of compliance requirements
that can be applied for a particular type of event, as well as licenses and endorsements.
Keep in mind: each state has its own particular needs, so it is basic to see that the sum
total of what the prerequisites have been recognized for your event.
Outdoor Street Festivals
Approvals for road terminations and construction of impermanent structures
licensing of liquor, food and enthusiasm and adherence to the needs that unite them
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Crowd control and other exercises related to security
Protection of public risk and remuneration of specialists
Noise
Waste collection and cleaning
Impact management
Traffic management.
Food and Wine Festivals
Erection of impermanent structures
Liquor licenses
Feeding and diversion and adherence to the annexed prerequisites
Crowd control and other exercises related to security
Public obligation and the protection of workers
Sports events
Occupational wellness and safety issues
Local policies
sports affiliation rules and policies
Crowd control and other exercises related to security
Public obligation and the protection of workers

Exhibitions and animal competitions

Adherence to the law of hostility to brutality
zoning policies
Public obligation and the protection of workers
Accumulation of waste
Relevant membership rules and policies
Funfairs and walks
Occupational wellness and safety issues
Registration with the Work Cover Authority
Local policies
Relevant stimulation and value declaration of equipment
Control of crowds and other exercises related to security
The public obligation and the protection of the remuneration of workers; shock
Accumulation of waste and cleaning
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Impact management.
Water Based Events
Water permit

Emergency vehicle reach

Assistance of emergency treatment staff

Permission may be required from the Department of Land and Water Conservation and
Fisheries

Occupational wellness and safety issues

Local policies

Stimulation and licensing of relevant arts

Control of crowds and other exercises related to security

Public obligation and protection of workers' remuneration

Development of procedures for the fulfillment of events

There are several reports required by specialists or management bodies. These records, for
example, arrangements, applications, and risk assessments, help resolve issues of legal
compliance.

It is not a good omen for an event organization to make these records a clear page for every event
they make up. Over time, event planners can broaden their experience and use archives and
agendas to activate good governance and legislative compliance. It is exceptionally effective to
record great practice and use formats and reports that have already been invented and used for
past events. In any case, be careful to ensure that all laws are still in force and that policies have
not been changed or corrected.

Reports that reveal how to do what is required ended with the methodology of work and the
agendas and structures used by the coordinator reinforce the techniques. Along these lines, they
have a standard method for working together or executing an assignment that will reliably
consider event fulfillment. There are several companies needed to organize events. Sensitive,
there must be several systems that are recorded to cover well-ordered instructions on how each
assignment is made.

This methodology can be ordered, collected and put into a book or system manual. From time to
time, they are distributed in an organized book for all staff and temporary workers to use as a
reason to clarify how they do what they do, who is capable, when it is completed and by whom.
Be that as it may, in this computerization season, individual methods and structures can be
 Event Management19
effortlessly refreshed if they exist in single electronic organization records and are set up in a
shared organizational unit or an intranet site so staff I arrived.

To investigate the methodology of the illustration with respect to the reliable administration of
liquor titled 'planning of events - Responsible administration of liquors'.
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Event Planning - Responsible Alcohol Service

Purpose of this procedure

This procedure describes the steps required to ensure that any event plan takes into
account all legislation and regulation that applies to the service responsible for
alcohol.

Politics
This company is committed to implementing and maintaining compliance with all
laws governing the sale and service of alcohol.

Responsibilities
Coordinators
The event coordinator is responsible for obtaining all necessary licenses. Permits and
approvals regarding:
State Licensing License
Local Council
licensing of the police

Coordinators / Assistants
The event coordinator or event attendant is responsible for:
promote responsible attitudes towards the promotion, sale, supply and consumption
of spirits
provide adequate controls on the sale, disposal and consumption of liquor
minimize the harm or poor health associated with the consumption of liquor
complete information in the 'Liquor Management Plan for an Event'

Process
1. Research
Investigate events of similar size / assistance to report:
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type of license required and / or maintained by the place
amount of alcohol required
number of bar staff needed, training / qualifications of bar staff
provision of the place
Terms of Service

2. Document
Complete a 'Liquor Management Plan for an Event' form. This form can be completed
in a collaborative and detailed manner using information from past event logs, staff,
site operators, contractors, alcohol providers, and local government.

3. Finalize the liquor management plan

Consult and collaborate with relevant authorities to improve all planning documents.

4. Obtain official approval of the Liquor Management Plan and file the associated
permissions in the specific event management document files.

Associated Forms
Liquor management plan for an event.

Related information / procedures

Events - Food Security
Event Planning - Occupational Health and Safety
Event Planning - Environmental
Event Planning - Security & Crowd Control
Event Planning - Fireworks
Event planning - Ticket issuance
Event Planning - Entertainment
Event Planning - Use of Temporary Structures
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The procedure for "event planning - Alcohol Responsible Service" is written with few
specific details for a particular event. It is up to the staff responsible for working out the steps
outlined and completing a liquor management plan for a particular event. This plan should be
based on the legislative requirements of the state or territory and it is essential to keep up with
the changes and amendments to the regulations.
The "Liquor Management Plan" provides an example of more specific details about the alcohol
service at an important event. The plan has been written following an analysis of relevant state
legislation and an assessment of the event's requirements. The consultation could also take place
with the state liquor authority and the police
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Liquor management plan for an event

A permit from the State Liquor Licensing Authority is required. All events that require
alcoholic beverages at the facility / site or during the entire term of the event will
require Board approval.

Bar staff to use

This area will include the number of staff to be used and the points of interest on how
they will be obtained.

Points of interest of the staff of the organization

All staff that offer / provide alcohol at the event will have the RSA capability. Subtle
elements will be logged and sent to the event manager in the RSA log.

Number and area of alcohol outlets at the event

The site arranges distinguishing areas to be added.

There will be six alcohol outlets.

Physical meaning of authorized area (s)

The lines will be characterized by reserved walk areas, with the aim that everyone can
continue to the bar in an efficient way. An individual will be allowed at any given
time to the territory of the bar.

Detail measures to ensure that alcohol is not taken from the authorized region

The event will be fenced. The section and exit lights will be under safety protection.

Proposals for alcohol exchange hours at the event

12:00 from 12 a.m. to 10:00 p.m.

Note: The authorized territories of the bar will be closed one (1) hour before the event
is scheduled to conclude.

Type of compartments to be used to serve liquor

No jugs or glass compartments will be allowed in the event.

Plastic compartments for mixed drinks and wine will be used.

Beer will be sold in plastic cups.

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Strategies to promote benefactors about liquor - even liquor will not be served to
partisans under the age of 18 and drunken supporters

Advertising and promotion to incorporate the competent administration of liquor

proclamations

Identity keeps an eye on the section with several shady wrist groups for those under
18 and for those over 18 years of age

Establishment of site boundaries that clearly characterize the region of the bar

Signage in the section to incorporate the careful management of the liquor

proclamations.

Minor benefactors who distinguish themselves

There will be a controlled waypoint.

Recognizable photo proof keeps an eye on the step with several shaded wrist groups
for those under 18 and for those over 18 years of age.

Inform event staff of their obligations under the Alcoholic Beverages Act and the
conscious administration of alcoholic beverages

Registration of all personnel prepared in the conscious administration of liquor

Preparation of the induction before the event will take place.

The "alcohol management plan" can then be used to create appropriate systems that incorporate
procedures and limitations to ensure that all staff working on the event makes the agreement to
ensure that the event meets all the authorized prerequisites.

Generally, this data is required as a feature of the application procedure for authorization to hold
an event. The approval procedure (for both the state alcohol licensing specialist and the
neighborhood council) will generally request accompanying data:

Estimated quantity of liquor available to be purchased, i.e. liters of beer, wine and spirits

The names of the identity of the staff serving the liquor and their RSA will (depending on the
prerequisites of the state)
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A site organizes the recognition of areas that serve alcoholic beverages
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References
Allen, J. (2011). Festival & special event management. Milton, Qld.: Wiley.

Damm, S. (2012). Event Management. Hamburg: Diplomica Verlag.

Mehndiratta, V. (2008). Event management. Chandigarh, India: Abhishek Publications.

Rojek, C. (2014). Event management. London [u.a.]: Routledge.