HR Compensation Strategy
HR Compensation Strategy
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• Pay-for-Knowledge and Competency-Based Pay
• Performance-Driven Base Pay Designs
• Removal of Outdated Pay Programs
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POWERFUL COMPENSATION STRATEGIES
“The greatest benefit is the one last remembered.”
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must. We suggest you read Jack Stack’s Great Game of Business, the
ultimate guide on open-book management.
Individual incentives
You must design team-based compensation programs
This often happens in the sales area. The “salesman of the year gets a
trip to anywhere. What do you think the chances are that salesperson
will share the information that has made him or her so successful? Do
you really think he or she will risk sacrificing next year’s trip to Hawaii?
The fact is, you should design a compensation plan, which encourages
the sharing of powerful information—not one that stymies it by design.
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Sometimes, compensation plans seem to work too well. A top
salesperson will end up earning a six-figure income that is greater than
the salary of the managers. The natural tendency is to reduce the
commission structure or territory. What a fatal mistake! People with
this type of talent should be rewarded, not constrained. Give them a
down-line sales force they can educate and provide them with
commission overrides. Reward excellence, do not restrict it! When it
comes to commissions, it’s not how much you have to pay its how
much you get to keep.
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turnover of the industry, have the highest quality of services in the
industry and the greatest profitability in the industry. The last time we
looked, their planes looked like everybody else’s planes, and their
people had two arms and two legs. People work at Southwest Airlines
because they enjoy working there! Herb Kelleher appeals to the whole
person. If you get that, you’ll be light years ahead of your competition.
Think Systemically
If you’re building a “learning organization” dependent on “human
intellectual capital,” then you must think how your compensation
strategies will affect the entirety of your product or service delivery
system. How will stakeholders, such as shareholders, customers,
vendors and distributors, be affected? How can one department affect
another department based on compensation systems? Will your
compensation system generate internal competitiveness or
information sharing? How would Deming, Drucker, Peters or Senge
view your compensation system?
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Performance-based pay, don’t get confused between yesterday’s job-
based models and today’s competency-based models.
Employees who were not on a bonus plan had few transition issues: In
general, these positions also were not eligible for bonuses at Church &
Dwight, Levine says. “On average these people tended to be paid more
than their counterparts at Church & Dwight, but not significantly so,
and issues could be addressed through the normal merit review
process.”
Eventually, “Church & Dwight made the decision to maintain our pay
system and transition Carter-Wallace employees to it,” Levine says.
“We are firmly committed to the philosophy of tying employees’
rewards to the same yardstick that our shareholders have. The process
that we used was to develop a number of possible transition scenarios,
review employees’ compensation on an individual basis, and then use
the appropriate transition plan based upon each employee’s unique
circumstances current base pay against our salary range and extent of
short-term incentives.”
Church & Dwight achieved the business goals it set when the deal was
made, Levine says.
What the team found was a very different set of salary structures and
incentive measures, Beck says. The sheer magnitude of the differences
called for a large-scale change.
The evaluation and rollout process was repeated just a few years later
when Bell Atlantic announced its merger with GTE in 1998 -- a deal
that involved about 60,000 management employees and made Verizon
the second-largest telecommunications firm behind AT&T. But this
time, there were many more shared similarities between the two
companies’ compensation plans. “The level of change wasn’t as huge
as before, and, overall, it was a smoother transition,” Beck says.
You can’t underestimate how long it takes and how complex it can be,
Beck says of the integration and implementation process. “There are
so many things that are touched by compensation matters.
The goal was to show employees that everyone was focused on the
success of the merged companies, Levine says.
“Historically, the big mistake is for companies to say ‘we don’t know’
or ‘we haven’t made any decisions yet,’” says Hewitt’s Kompare. “The
worst thing is to say nothing. Whatever decisions you do know, tell
them as soon as possible. For those you don’t know, describe the
factors involved in the decision-making and give employees a best
estimate for having an answer.”
Once the deal closes and compensation plans are completed, decide
how best to present them to employees, says Penner. “Many
companies use a combination of approaches to get the word out,” she
says. “The important thing is to have a consistent response.”
Global strategies are fairly recent for the Mercer survey respondents,
some of whom have operations in as many as 100 countries. They
represent a range of industries that include chemicals and
pharmaceuticals, information technology and telecommunications,
engineering, and manufacturing.
Forty-two percent have used such a strategy for less than four years,
and 43 percent have done so for more than four years. The remaining
15 percent do not have a global compensation strategy but said they
plan to introduce one in the next three years.
Global expansion was the top reason for introducing global pay
strategies. Cost management, process improvement, and governance
and reporting also were cited as reasons for introducing a worldwide
compensation strategy, according to the findings released in Mercer’s
2004 Research on Practices in Global Compensation Management.
Organizations haven’t figured out how to deal with the training and
development and career [programs] and how to deal with that on a
global basis,” said Corinne Carlson, a principal in international practice
at Mercer. “It’s definitely related to the whole staffing issue. I wouldn’t
say it’s being driven by employees themselves but by the business
needs … to attract and retain the right people.” She foresees
organizations taking baby steps toward globalizing those kinds of
programs and including them in reward strategies.
The challenge for human resource professionals is that only about half
of the firms surveyed said their local HR function has a direct reporting
relationship to corporate HR, according to Mercer.
Conclusion
Those are some notes about performance-based compensation
programs. We don’t think there’s any big secret as to what makes for a
good compensation program. There are some fundamental questions
you should ask, many of which we explored above. Educate, ask the
right questions and stay focused on building strong relationships and
you’ll have a compensation plan that is built to last.
In closing, here’s a poem that sums it up nicely:
Accelerate the Awareness
Embrace Good Health
Celebrate the Spirit and
Share the Wealth