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Davangere University: Institute of Management Studies

This document is a project report submitted by Mallikarjuna N for the partial fulfillment of an MBA degree. The report is on a study of customer engagement at BigBazaar shopping mall in Davangere, Karnataka, India. It includes a certificate signed by the project guide, Raghavendra Prasanna Kumar, acknowledging Mallikarjuna's work. An acknowledgement and declaration section are also included where Mallikarjuna thanks those involved and declares the originality of the work.

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Venki Gaja
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461 views5 pages

Davangere University: Institute of Management Studies

This document is a project report submitted by Mallikarjuna N for the partial fulfillment of an MBA degree. The report is on a study of customer engagement at BigBazaar shopping mall in Davangere, Karnataka, India. It includes a certificate signed by the project guide, Raghavendra Prasanna Kumar, acknowledging Mallikarjuna's work. An acknowledgement and declaration section are also included where Mallikarjuna thanks those involved and declares the originality of the work.

Uploaded by

Venki Gaja
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd
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DAVANGERE UNIVERSITY

INSTITUTE OF MANAGEMENT STUDIES


SHIVAGANGOTHRI, DAVANGERE-02.

A PROJECT REPORT
ON
“A STUDY ON CUSTOMER ENGAGEMENT IN
SHOPPING BIGBAZAAR DAVANAGERE ”

Submitted in Partial fulfillment of the requirement for the


Award of degree in

MASTER OF BUSINESS ADMINISTRATION

SUBMITTED BY
Mr. MALLIKARJUNA N
Reg.No: 16MBA047

UNDER THE GUIDANCE OF


Mr.RAGHAVENDRA PRASANNA KUMAR MBA
TEACHING ASSISTANT
.

2017-18
DAVANGERE UNIVERSITY
INSTITUTE OF MANAGEMENT STUDIES
SHIVAGANGOTHRI,
DAVANCER-02.

CERTIFICATE

This is to certify that Mr. MALLIKARJUNA N bearing Reg.


No.16MBA047 is abonafide student of Institute of Management Studies,
Davangere University, during the Academic Year2017-18, he has
prepared the project report on
“A STUDY ON CUSTOMER ENGAGEMENT IN SHOPPING
BIGBAZAAR DAVANAGERE
Submitted in the partial fulfillment of the requirement for the award of the
degree in Master of Business Administration.

Dr. J.K RAJU BE., M.B.A., Ph.D


.Date: Professor and Chairman
Place:Davangere Institute of Management Studies,
Davangere University,
Shivagangotri,
Davangere-02.
ACKNOWLEDGEMENT

On the successful completion Of project report would like to express


my sincere gratitude to all those who were involved directly and indirectly
with this project.
I take this opportunity to express my deep sincere gratitude to my beloved
guide Mr.RAGHAVENDRA PRASANNA KUMAR MBA
Institute of Management Studies, Davangere University, without whom this
project would have been impossible. I would like to thank for his constant
encouragement, guidance and suggestions in all aspect of this project.

I amalso thankful to my Parents & Friends for their support and


encouragement during the period of my project work.

MALLIKARJUNA N
Date:
Place:Davangere (Reg. No.16MBA047)
DECLARATION

I hereby declare that this project report on entitled ““A STUDY ON


CUSTOMER ENGAGEMENT IN SHOPPING
BIGBAZAARDAVANAGERE ”
”on is prepared by me during the year 2017-18 under the guidance of
Mr RAGAVENDRA PRASANNA KUMAR Instituteof Management Studies,
Davangere University, Davangere.
I further declare that this report is of my own efforts and has not been
submitted earlier to any other institutions or universities.

Date: MALLIKARJUNA N
Place:Davangere (Reg. No.16MB016)
DAVANGERE UNIVERSITY
INSTITUTE OF MANAGEMENT STUDIES
SHIVAGANGOTHRI, DAVANGERE-02.

GUIDE CERTIFICATE

This is to certify that Mr. BASAVARAJAG S bearing Reg.


No.16MBA016is abonafide student of Institute of Management Studies,
Davangere University, during the Academic Year 2017-18 he has
prepared project report on entitled ““A STUDY ON CUSTOMER
ENGAGEMENT IN SHOPPING BIGBAZAAR
DAVANAGERE ”
” submitted in the partial fulfillment of the requirement for the award of the
degree in Master of Business Administration, under my supervision &
guidance.

Mr.RAGHAVENDRA PRASANNA KUMA MBA


Date:- TEACHING ASSISTANT
Place:-Davanagere Institute of Management Studies,
DavanagereUniversity,Shivagangothri,
Davangere-02

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