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Model Question Paper For MBA Pune I Sem

1. The document contains two model papers for a Business Research Methods examination with multiple choice questions. 2. The questions assess topics like research objectives, qualitative research approaches, sampling techniques, data analysis methods, and preparing research proposals and reports. 3. Key elements of a good research proposal discussed include defining the research problem, objectives, methodology, and significance of the study.

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2K views1 page

Model Question Paper For MBA Pune I Sem

1. The document contains two model papers for a Business Research Methods examination with multiple choice questions. 2. The questions assess topics like research objectives, qualitative research approaches, sampling techniques, data analysis methods, and preparing research proposals and reports. 3. Key elements of a good research proposal discussed include defining the research problem, objectives, methodology, and significance of the study.

Uploaded by

azam49
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd
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Model Papers 237

MODEL PAPER I
MBA - FIRST SEMESTER EXAMINATION - 2018
BUSINESS RESEARCH METHODS
Time: 2¼ Hours Max. Mark: 50
Note: 1) All questions shall be compulsory with internal Or
choice within the questions. 3) b) A XYZ firm wants to understand the growing demand
2) FIVE questions each carries 10 marks. pattern for organic fruits, vegetables and processed food
4) Figures to the right indicate marks for that product in the local Indian Market. It also wanted to
question/sub-question. analyse the gap between demand and supply of organic
foods. You are assigned to formulate a research
1) Answer any 5 out of 8: (2 marks each) proposal to be submitted to the firm. (10 marks)
a) Define the term research. 4 a) Explain the characteristics and classification of
b) What are qualitative research approaches? qualitative research approaches. (10 marks)
c) Define data. Or
d) What is universe or population? 4) b) Propose a null and alternative hypothesis for the
e) What is data processing? following research specifying which is independent
f) Give the meaning of ethical principles. variable and which is dependent variable.
g) Explain level of significance in brief. i) Childhood obesity is related to time spent in playing
h) What is measurement? video games.
ii) A fifteen per cent increase in price and its effect on
2) Answer any 2 out of 3: (5 marks each) the sale of the good. (10 marks)
a) Explain the objectives of research.
b) Highlight the techniques of collecting qualitative data. 5) a) Explain sources of secondary data and explain the
c) Why data is needed? Explain in brief. advantages and disadvantages of secondary data in
business research? (10 marks)
3) a) Discuss the nature and the essential criteria of a Or
good research. (10 marks) 5) b) Prepare a questionnaire to conduct a survey on city
commuters for metro service. (10 marks)

MODEL PAPER II
MBA - FIRST SEMESTER EXAMINATION - 2018

BUSINESS RESEARCH METHODS


Time: 2¼ Hours Max. Mark: 50
Note: 1) All questions shall be compulsory with internal 3) a) Explain sampling errors. Discuss the types and
choice within the questions. causes of sampling errors. (10 marks)
2) FIVE questions each carries 10 marks. Or
4) Figures to the right indicate marks for that 3) b) What kind of sampling scheme you will select in a
question/sub-question. pan India survey to find out the profile of households
who has more than one mobile handset. (10 marks)
1) Answer any 5 out of 8: (2 marks each)
a) Explain the meaning of business research. 4) a) What is data analysis? Explain its objectives and
b) What do you mean by descriptive research design? types. (10 marks)
Or
c) What is an interview?
d) Write a brief note on frame error. 4) b) Explain the structure and the characteristics of a good
e) What is ANOVA? research report. (10 marks)
f) What do you mean by research questions? 5) a) Highlight the needs and roles of business research.
g) What is hypothesis testing? (10 marks)
Or
h) Write any two disadvantages of online questionnaire
5) b) You are the marketing manager for a soap brand in
tools.
the market. You wish to conduct a research to find
2) Answer any 2 out of 3: (5 marks each) out what is current perception of consumers about
a) What are the benefits of area sampling? your brand vis a vis other brands (competitor). You
b) What is Spearman’s Rank Correlation? also want to know the most important factors buyers
c) How would you draft a research proposal? consider while buying a brand of soap. You are asked
to do research on this. Prepare research proposal for
the same. (10 marks)
* *

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