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Essential Selling Skills

This document announces a two-day workshop on essential selling skills to be held on July 9-10, 2019. The workshop will cover modern sales techniques for understanding today's digital-age buyers and their decision-making processes. Participants will learn skills like listening, questioning, objection handling, and building long-term relationships. The workshop will be led by Kamran Saeed, an experienced sales trainer with over 28 years in marketing, sales, and training. The fee for the workshop is PKR 25,000.

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Kamran
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100 views2 pages

Essential Selling Skills

This document announces a two-day workshop on essential selling skills to be held on July 9-10, 2019. The workshop will cover modern sales techniques for understanding today's digital-age buyers and their decision-making processes. Participants will learn skills like listening, questioning, objection handling, and building long-term relationships. The workshop will be led by Kamran Saeed, an experienced sales trainer with over 28 years in marketing, sales, and training. The fee for the workshop is PKR 25,000.

Uploaded by

Kamran
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
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Two Day Workshop On

ESSENTIAL SELLING SKILLS


9th & 10th July, 2019
09:00am - 05:00pm

PROGRAM OVERVIEW
Everything has changed in the digital age including the skills that a salesperson requires. Today’s buyer is more informed, more
connected and more references oriented, and has little patience for traditional sales tactics.

This training prepares you to understand the needs of the new buyer. The training is designed to provide a thorough coverage on
Essential Skills in Selling for a salesperson to be more effective in this digital age. After attending this training, you will be able to
better understand the demographics and psychographics of your potential customer, resulting in continued growth in your sales.

COVERAGE AREAS
• Understand the Modern Day Buyer • Listening Skills
• Traditional v/s Consultative Selling Styles • The Communication Process
• Pre Call Checklist • The Buyer’s Emotional Needs
• Approaching the Decision Maker • Objection Handling
• The Questioning Techniques • Close
• Building a Long Term Relationship
KEY TAKE-AWAYS
• Understand the modern day buyer and how he/she makes decisions
• Develop a selling style that suits the needs of the digital age
• Learn how to identify the specific needs of your clients and how to match these with what you are selling/offering
• Learn how to prepare for sales
• Learn how to approach the decision maker
• Enhance your questioning and listening skills
• Learn how to build up credibility and likeability from your prospects
• Learn how to understand the motivations of your prospects
• Learn how to overcome objections and excuses in a positive and influential manner
• Learn techniques of how to get to that ‘Yes’ and close the sales
• Learn how to build a long term relationship with your prospects

WHO SHOULD ATTEND?


• Field sales personnel • New sales personnel
• Business to business sales people • Client relationships managers
• Sales personnel who have had no format • Account managers
training on the subject before • Business development managers
• Sales personnel who need a refresher and • Commercial managers
need to get ‘back to basics’ and refocus. • Aspiring Sales Personnel

Faculty - Kamran Saeed


Sales Trainer and Consultant
With over 28 years of industry experience, Kamran Saeed has demonstrated skills in the domain of marketing, strategic planning,
project management, team development, leadership and specially sales. Kamran Saeed has been practicing sales throughout
his career locally and internationally. He has mastered the art of selling in all aspects and demonstrated success sales in diverse
fields such as IT, engineering, publishing, and event management.

Apart from practicing sales, Kamran Saeed has been keen in imparting his learnings and has provided training to over 500
officers of government, semi government, multinational and private organizations. He has also imparted sales related education
in prestigious institutes such as IBA and currently he is faculty at DHA Suffa University. He is also President, Solutions Inc, an
event management company.

Kamran Saeed has Master of Business Administration (MBA) from IBA, Karachi and Bachelors in Engineering (Electrical) from
NED University. He has completed several trainings in the UK including ‘Train the Trainer; and ‘Essential Selling Skills’.

WORKSHOP INVESTMENT: PKR 25,000


Venue: DHA Suffa University
• The above fee includes lunch, refreshments, facilities and equipment.
• Since pre-program reading is required, it is strongly advised to send the nomination(s) at least 8 working days
prior to the program.
• Preferred mode of payment is by demand draft, pay order or crossed cheque in favor of DHA Suffa University.
• Your participation will be confirmed after receipt of full payment.
• DSU Professional Development Centre will be announcing more programs other than the ones listed above.
• DSU Professional Development Centre reserves the right to change the content, fees and dates at any time.

For registrations contact


Professional Development Center
Off Khayaban-e-Tufail, Ph-VII (Ext.), DHA, Karachi
021 35858610, 0345-2183952, 0303-2117909
workshops.pdc@dsu.edu.pk
s.hashmi@dsu.edu.pk
taha.alam@dsu.edu.pk

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