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The document is a bibliography containing references used in a research paper about electronic word-of-mouth (eWOM) and its impact on purchase intention and decisions. It includes journal articles, books, internet sources, and more focused on topics like eWOM on social media platforms, how it influences consumers, and its relationship to marketing. The references are written in the APA style and cover research from 2011 to 2016 on eWOM and its effects.

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Ihsan Nur Mahmudi
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37 views6 pages

Dafpus

The document is a bibliography containing references used in a research paper about electronic word-of-mouth (eWOM) and its impact on purchase intention and decisions. It includes journal articles, books, internet sources, and more focused on topics like eWOM on social media platforms, how it influences consumers, and its relationship to marketing. The references are written in the APA style and cover research from 2011 to 2016 on eWOM and its effects.

Uploaded by

Ihsan Nur Mahmudi
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
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DAFTAR PUSTAKA

Adeliasari., Ivana, Vina & Thio, Sieeny. (2014). Electronic Word-Of-Mouth (e-
WOM) Dan Pengaruhnya Terhadap Keputusan Pembelian Di Restoran
Dan Kafe Di Surabaya. Jurnal Hospitality. Vol 2, No 2.

Alma, Buchari. (2013). Manajemen dan Pemasaran Jasa. Bandung: Alfabeta

Annisa, Fitri (2016). Pengaruh Electronic Word Of Mouth (EWOM) di Media


Sosial Instagram Terhadap Minat Beli Konsumen (Studi Pada Richeese
Factory). Jurnal Ilmiah Mahasiswa FEB. Vol 4, No 2.

Bataineh, Abdullah. (2015). The Impact of Perceived e-WOM on Purchase


Intention: The Mediating Role of Corporate Image. International Journal
of Marketing Studies. Vol. 7, No. 1; 2015.

Bayram, Murat., Yayli, ali (2012). eWOM: The Effects Of Online Consumer
Reviews On Purchasing Decision Of Electronic Goods. International
Journal of Internet Marketing and Advertising 7 (1), 51-64, 2012.

Bradley, Peter (2014). Instagram: Why do we Post?. Graduate School Southern


Illinois University Edwardsville May 2015, UMI Number: 1588772.

Catur, Andhanu et all. (2014). Pengaruh Word Of Mouth Terhadap Minat Beli
Serta Dampaknya Pada Keputusan Pembelian. Jurnal Administrasi Bisnis
(JAB)|Vol. 12 No. 1.

Cheung, Christy M.K. and Lee, Matthew K.O. (2012). What Drives Consumers to
Spread Electronic Word of Mouth in Online Consumer-Opinion
Platforms. Decision Support Systems 53 (2012) 218–225.

Fan, Yi-Wen and Miao, Yi-Feng. (2012). Effect Of Electronic Word-Of-Mouth On


Consumer Purchase Intention: The Pperspective Of Gender Difference.

71
International Journal of Electronic Business Management, Vol. 10, No. 3,
pp. 175-181.

Ghozali, Imam. (2013). Aplikasi Analisis Multivariate dengan program IBM


SPSS 21. Semarang: Universitas Dipenogoro.

Hidayat, Asep. T., Elita, Funny. M., Setiaman, Agus. (2012). Hubungan Antara
Atribut Produk Dengan Minat Beli Konsumen. eJurnal Mahasiswa
Universitas Padjajaran. Vol. 1., No. 1.

Hu, Yuheng., Manikonda & Kambhampati, (2014). What We Instagram: A First


Analysis of Instagram Photo Content and User Types. Department of
Computer Science, Arizona State University. Tempe AZ 85281.

Indrawati. (2015). Metode Penelitian Manajemen dan Bisnis Konvergensi


Teknologi Komunikasi dan Informasi. Bandung: Refika Aditama.

Irianto, Agus. (2014). Statistik Konsep Dasar, Aplikasi, dan Pengembangannya.


Jakarta: Prenadamedia Group.

Jeong, EunHa., Jang, SooCheong. (2011). Restaurant Experiences Triggering


Positive Electronic Word Of Mouth Motivation. International Journal of
Hospitality Management. 30 (2011) 356-366.

Lin, Wu, & Chen, (2013). Electronic Word-Of-Mouth: The Moderating Roles Of
Product Involment and Brand Image. Proccedings of 2013 International
Conference on Technology Innovation and Industrial Management 29-31
May 2013, Phuket, Thailand.

Michaelidau, Nina.,Cristodoulides, George (2011). Usage, barriers and


measurement of social media marketing: An exploratory investigation of
small and medium B2B brands. Industrial Marketing Management. Vol
40. Issue 7.

72
Nazir. (2011). Metode Penelitian. Jakarta: Grafika Indonesia.

Paquette, Holly (2013). Social Media as a Marketing Tool: A Literature Review.


University of Rhode Island. Major Papers by Master of Science Students.
Paper 2.

Park, Cheol et al (2011). Factors Influencing eWOM Effects: Using Experience,


Credibility, and Susceptibility. International Journal of Social Science
and Humanity. Vol. 1, No. 1, May 2011.

Prastyo (2014). Pengaruh Electronic Word-Of-Mouth Di Media Sosial Twitter


Terhadap Minat Beli Konsumen Pada Restoran Cepat Saji Hoka Hoka
Bento. Fakultas Ekonomi dan Bisnis, Universitas Brawijaya. Vol 2, No
1.

Rachmalika, Brian. R. A., Kumadji, Srikandi dan Mawardi, M. K. (2015).


“Analisis Faktor-Faktor Pembentuk Electronic Word-Of-Mouth Dan
Pengaruhnya Terhadap Keputusan Pembelian Pada Restoran Hakata
Ikkousa Jakarta. Jurnal Administrasi Bisnis (JAB)|Vol. 25 No. 1.

Resky, Gevi Tonida. (2015). Analisis Pengaruh Electronic Word Of Mouth (e-
WOM) Terhadap Minat Beli Konsumen Pada Produk Tas Di Instagram
Rgfashion Store. ). Jurnal Ilmiah Mahasiswa FEB. Vol 3, No 2.

Ridgway, & Clayton, (2016). Instagram Unfiltered: Exploring Associations of


Body Image Satisfaction, Instagram #Selfie Posting, and Negative
Romantic Relationship Outcomes. Cyberpsychology, Behavior, and
Social Networking. Vol 19, No 1.

73
Rahim, Roslin Abdul et al (2015). E-WOM Review Adoption and Green Purchase
Intention: The Application of Source Credibility Theory (SCT). Advanced
Science Letters. Vol. X, XXXX, 2015.

Rathore, Sumangla., & Panwar, Avinash. (2016). Capturing, Analyzing, and


Managing Word-of-Mouth in the Digital Marketplace. America:
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Empat.

Sinay, Olivia Sari. (2016). Pengaruh Electronic Word Of Mouth (eWOM)


Terhadap Sikap Dan Niat Beli Konsumen Pada Produk The Body Shop
Dalam Forum Femele Daily. Jurnal Ilmiah FEB. Vol 3. No 2.

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Lentera Ilmu Cendekia.

Sugiyono. (2013). Metode Penelitian Kuantitatif Kualitatif dan R&D. Bandung:


Alfabeta.

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Alfabeta.

Sujarweni, V Wiratna. (2014). Metodelogi Penelitian Lengkap, Praktis, dan


Mudah Dipahami. Yogyakarta: PUSTAKABARUPRESS.

Sumanto. (2014). Statistika Terapan. Yogyakarta: CAPS.

74
Sunyoto, Danang. (2013). Perilaku Konsumen. Yogyakarta: CAPS.

Sweeney, Áine. (2014). An Investigation of the impact of online word of mouth on


purchase intention in the Dublin Hospitality Sector (Bars and
Restaurants). Dublin Business School, 2014.

Tseng, Fang-Mei., Hsu, Fang-Yu. (2010). The Influence of eWOM within The
Online Community on Consumers’ Purchasing Intentions-The Case of
The Eee PC. The 2010 International Conference on Innovation and
Management, Penang, Malaysia, July 7- 10, 2010.

Wardhana, Aditya., Kartawinata, Budi R., Syahputra (2014). Analisis Positioning


Top Brand Coffe Shop Berdasarkan Persepsi Pelanggan di Kota
Bandung. Sosial, Ekonomi, dan Humaniora. ISSN 2089-3590.

Sumber Internet

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[online]. http://data.bandung.go.id/dataset/daftar-restoran-dan-bar-di-
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Damar, Agustinus Mario. (2016). 3 Fakta Mengejutkan Pengguna Internet di


Indonesia. [online]. http://tekno.liputan6.com/read/2435997/3-fakta-
mengejutkan-pengguna-internet-di-indonesia. [19 April 2016].

Griyasmart. (2015). Data pengguna internet Indonesia versi apjii 1998-2012. [


online]. http://www.griyasmart.net/tahun-2013-bangkitnya-internet-marketing-
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75
Instagram. (2016). Armorkopi. [online]. https://www.instagram.com/armorkopi.bdg/. [21
April 2016]

Jajakpendapat.net. (2015). Perilaku Pengguna Instagram. [online].


http://jakpat.net/excel/1064/apa-yang-kerap-kita-lakukan-sebagai-
pengguna-instagram. [25 April 2016].

Mohamad, Ardyan. (2013). Di 5 media sosial ini, orang Indonesia pengguna


terbesar sedunia. [online]. https://www.merdeka.com/uang/di-5-media-
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2016]

76

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