Client Questionnaire & Website Planner: An Idea of Your Budget Will Help Me Adapt My
Client Questionnaire & Website Planner: An Idea of Your Budget Will Help Me Adapt My
Name:
Title:
Organization:
Email:
Phone:
Billing address:
Project Information
HOSTING: Do you currently have web hosting? Who is the host? Would you like a
hosting recommendation?
TIMELINE: Is there a date when the project needs to be completed? (e.g.: art
opening, product launch, year-end budget.)
BUDGET: What is the budget range for this project? An idea of your budget will help
me adapt my approach to respects your constraints.
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Your Website Goals & Objectives
[ ] Educational
[ ] Online community
[ ] Other: ________________________________
Tell me what you like about your existing site. What’s working?
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Check out your competition
What sets you apart from your competitors? What do you offer that they don’t?
Why should someone hire you out instead of your competition?
Competitor #1:
Name: ___________________________________
Website address: _________________________________________
Review their website. What are they doing right?
Competitor #2:
Name: ___________________________________
Website address: _________________________________________
Review their website. What are they doing right?
Competitor #3:
Name: ___________________________________
Website address: _________________________________________
Review their website. What are they doing right?
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Design
When you look at the design of websites in general, not just your competition…
2. List websites that have a look and feel that appeals to you: List adjectives
that describe what you like about the look and feel of the site. (e.g.: modern, traditional,
clean, clear, and professional.)
3. List websites with design elements do you like: and please specify what you like
on the site.
Please list any design choices you don’t want included? (e.g.; Dark background,
drop-down menus, etc.) Feel free to link to sites you don’t like and tell me what it is about the site
that you dislike.
What is the key message you want to communicate about yourself/ your
business? This is known as an elevator pitch.
Who is your ideal client/your target market? Who is your message intended for?
(e.g.; middle age women local to Toronto who are interested in wellness)
If you were your own ideal client, what would you be looking for when you arrive
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at a website?
A “call to action” provides direction to your site visitors. What do you want the
site visitor to do when they land on your home page? Do you want people to Call?
Buy? Register? Subscribe? Donate? Browse your Portfolio?
It can be hard to know where to start when planning a website. Here are a
couple of free tools you may find useful as you consider your website structure,
page elements and prepare content.
SITEMAP: This free tool will help you create your site map. Please submit a copy
of your sitemap with this form. Feel free to skip the tool and just create simple
bulleted lists, whatever works best for you.
Approximately how many pages will the site have? The sitemap exercise should help
with this.
How many different page layouts will you need? (e.g.: home page, pages with sidebar,
full width page, etc.) The wireframe exercise should help with this.
Please list any features you would like. (e.g.: blog, multiple authors, shopping cart, PayPal
buttons, event calendar, etc.)
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If this is an online store, what shopping cart solution will you be using?
[ ] WordPress WooCommerce?
[ ] Shopify?
[ ] Unsure
[ ] Other? _____________________________________
Do you intend to insert most of the page content yourself or will you provide all
content to Dandelion Web Design?
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[ ] I’ll need help sourcing stock images
[ ] Other: ___________________________
Do you intend to update the website content yourself or will you need ongoing
updates by Dandelion Web Design?
Thank You!
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