Worksheet 9 - SWOT Analysis
Worksheet 9 - SWOT Analysis
ACTIVITY
Do a SWOT analysis for each of the three business ideas you have selected.
2. Write the first of your three selected business ideas on the first SWOT analysis form.
Think carefully about the most important strengths and weaknesses within the business.
These may be personal characteristics, financial issues, marketing issues to do with the
product, the place of the business, the price or the promotion and selling aspects.
Write them down.
3. Think of what is outside the business. What are the most important
opportunities and threats to this business in your business environment? What do other
business people or experts say?
4. Now count the points and answer the question on the SWOT analysis form.
5. Ask yourself.
Can I overcome the weaknesses and avoid the threats for this business?
6. Think about how you will overcome the weaknesses in this proposed business and write
down your decisions on the SWOT analysis form.
7. Now repeat 2-6 above for the second of your selected business ideas using the second
SWOT analysis form, and then do the same for the third selected business idea using
the third SWOT analysis form.
8. When you have completed the three SWOT analysis for the three business ideas,
compare them carefully and choose the business which has more strengths and
opportunities and which you think will be most suitable and successful for you.
GYB Worksheet no. 9
SWOT ANALYSIS
Business Idea: __________________________
Inside the Business
Strengths Weaknesses
Questions:
1. Are there more strengths than weaknesses?
2. Are there more opportunities than threats?
3. How will I deal with weaknesses and threats?
________________________________________________________________
________________________________________________________________
________________________________________________________________
________________________________________________________________
________________________________________________________________
GYB Worksheet no. 9
SWOT ANALYSIS
Business Idea: __________________________
Inside the Business
Strengths Weaknesses
Questions:
1. Are there more strengths than weaknesses?
2. Are there more opportunities than threats?
3. How will I deal with weaknesses and threats?
________________________________________________________________
________________________________________________________________
________________________________________________________________
________________________________________________________________
________________________________________________________________
SWOT ANALYSIS
GYB Worksheet no. 9
Questions:
1. Are there more strengths than weaknesses?
2. Are there more opportunities than threats?
3. How will I deal with weaknesses and threats?
________________________________________________________________
________________________________________________________________
________________________________________________________________
________________________________________________________________
________________________________________________________________