V.
LAXMI SRUTHI
Pre-Sales, Marketing, Branding, Sales, Mobile: +91 9550956829
Market Communications & campaigns E-mail: luk.sruthi@gmail.com
https://www.linkedin.com/in/sruthishyamala/
● An astute IT Marketing & Sales professional with 3+ years of experience
in Market Research, Business Analysis, Business Development, Sales &
Marketing, Lead Generation, Account Management, Market
Communications and Client Relationship Management.
● Capabilities in charting out Advertisement & sales strategies and
contributing towards enhancing business volumes & growth and achieving
revenue and profitability norms.
● Excel in building and handling client databases.
● Proficient in marketing and advertising techniques – market research,
market analysis, competition analysis, POC research, Corporate market
communications, brochures, product analysis reports, presentations,
campaign mailers, handling tender documentations.
● Handling marketing events – Management of advertising campaigns,
market collaterals and organizing pre & post event management activities.
● Expertise in Requirement gathering, Analysis and Process Design,
Documentation and strong business analysis skills.
● Proficient in handling RFP, RFI & RFQ.
● Intelligence gathering, Appointment setting, client demo and proposal
submission.
● Functional abilities in handling CRM.
● Proven track record of managing business development team, corporate
communications, market collaterals, proposals & tender submissions and
client relationship management.
● Excellent attitude towards Teamwork and people/relation management
skills.
● A keen communicator with the ability to relate to people across all
hierarchical levels in the organization.
● Proficiency in Market Research and Analysis
● Expertise in POC research, Customer & Company analysis –
Building volumes of database
● Sales & Marketing - Target Marketing & Penetration
● Strong MS office skills and ability to prepare Top class product
presentations
● Event Management, trade shows and Organizing Campaigns
● Strong Presentation skills
● Corporate Communications designing and concept designing through
corel draw/ photoshop.
● Visionary, Strategy, Execution & Leadership
3+ years of experience in marketing and sales, worked for Caliber technologies Pvt. Ltd., for 2 years as Business
development associate and Maxis software therapeutics for a year as Inside sales executive and few part time
projects on freelance marketing.
Company : Caliber technologies Pvt. Ltd.,
Period : 2 years
Role : Business Development Associate
Role & responsibilities:
● Leading Marketing and business development activities – Appointment fixing, Client demos, Proposal
submissions, handling tender documentation and submissions.
● Corporate communications – Designing and organizing marketing collaterals like Corporate brochures,
product presentations, campaign mailers and social media
● Involved in building database on focused industry vertical and validating & aligning entire client database.
● Closely work with various technical and functional teams for product analysis, customer requirement,
implementation strategy and delivery.
● Organizing Email and postal campaigns (international & domestic campaign), social media marketing.
● Planning and preparing strategies on the marketing ways and approach for various international markets
and industry verticals.
● Organizing & fixing the online presentations to the clients and taking the Lead through the sales process.
Previous Company
Company : Maxis Software Therapeutics
Period : 1 year
Role : Team Lead
Field : Business Development/ Sales.
Achievement : Achieved MST virtuoso for the best performance.
Role & responsibilities:
● Involved in building database for the team on focused industry verticals with required contact information.
● Organizing Email campaigns (international & domestic campaign).
● Involved in Cold calling, Lead Generation & qualifying the leads generated by team.
● Organizing & fixing the online presentations to the clients on the Maxis solutions and offerings.
I am a collage topper in my bachelors and having good academic background with a distinction
● Completed Bachelor of Commerce in computer science with an aggregate of 70% at Osmania university.
● Completed intermediate with an aggregate of 87.3% from Pranathi Junior college.
● Completed SSC with an aggregate of 87% from Siddhartha high school.
● President of student union at graduation final year.
● State level elocution and essay writing winner in Consumer Awareness Program conducted by Civil
Supplies in all the three years of graduation
● Conducted State level seminars.
● Best student of the college in intermediate.
● Zone Topper in Vishwa Bharathi talent exam at high school.
