INTRODUCTION

This section of the business is represent about the business description ,its location
and the total funding requirements and the possible funding source.

Product description

Hellow Penthouse (hph) will help us to offer good and excellent service because it
gives comfortability of our customers.

Location of the Business

The proposed address of the business will be at Pala-o , Poblacion, Iligan City,

9200 Lanao Del Norte. We have chosen this location because it is found at the center

of the city where people pass by, and any customer can purchase our product.

Funding Requirement and Source of Funds

Estimated Capital: 5,000,000

CAPITAL OWNER INDUSTRIAL OWNER CAPITAL-INDUSTRIAL

50% 30% OWNER
30%
 Dayak  Kilat  Milican
 Tulio  Roco
 Cose  Macadato
 Tamse
 EXECUTIVE SUMMARY

This sections presents the Core Values, Vision ,Mission, and Goals of the business.

Core Values:

To make our customer comfortable we owners and employee that know how to

respect the customer be patients everyday the problem in our house must not to

bring to store be humble. Treat the customer carefully and entertain them like a

close friend.

Vision Statement:

To be the best choice for food ; by providing quality dessert and delicacies to

every customer we serve.

Mission Statement:

To provide quality food experience to every customers around the Globe.

Goals and Objective:

To get awareness of the feedback of the customers.

To promote our business and commercial our products and to trendy our

foods and make our success.

 EN ENVIRONMENTAL ANALYSIS

This section presents the industry analysis covering the following forces

directly affecting the proposed business: the trend in the industry, consumer and

competitor analysis.

Trend in the Industry

Global Analysis

The issue of global analysis here in our world is Demolishing the people

that lack of properties and it is the main problem of our global issue

because there are many people belong into a poverty which is they didn’t

have work and our population is increasing of what because they find a

work to make the poverty decreasing. So if there are many people suffer

this poverty problem it is the reason why the business become successful.

So each of us has a different work so we will calling as an entrepreneur.

Societal Analysis

Today’s generation many people using gadgets . So if the electricity

will gone there are possibilities that our business will not improve it’s because

it tackle about the source of electricity and it is very useful especially the

students.
 Figure 1.1 PESTEL TEMPLATE

POLITICAL ECONOMIC SOCIAL TECHNOLOGICAL LEGAL ENVIRONMENTAL

*Current *overall *Lifestyle *Relevant current *legislation * The level of
taxation policy economic trends and future in areas pollution created
*Future situation *Demographics technology such as by the or service
Taxation policy *Strength *Consumer innovations employmen * Recycling
*The current of consumer attitudes send *the level of t considerations
and Future spending opinions research funding competition
Political *Media Views and health
and safety
*Future

Figure 1.2 ENVIRONMENTAL FORCE MATRIX

LEVEL OF EFFECT IN ENTREPRENEURIAL VENTURE

HIGH MODERATE LOW
 Current taxation policy  Media Views
HIGH
FREQUENCY  Lifestyle trends

OF

OCCURENCE  the level of research  The level of

MODERATE funding pollution created by

 Strength of consumer the or service

spending

LOW

Figure 1.3 SAMPLE SEGMENTATION METRIX

CONSUMER BUYING BEHAVIOR

External Social Personal Internal Psychological

Cultural Factors Factors
*Buyer *Social *Family *Age *Income
Culture Class *Education *Lifestyle
*Sub *Reference *profession *Personality
Culture Groups *Motivation *Learning
*Perception *Beliefs and
*Role and Attitudes
Status

COMPETITOR ANALYSIS

- We can beat our competitor through our products, services and

pricing.

Unlike them, our products consists of different food and beverage

Choices such as meat, vegetables, seafoods and etc.

Our business also have different sections such as a room for “chilling

sections”, “formal sections” and other. Our services will provide

customer satisfaction. We assure that we won’t leave the costumer

unsatisfied. And also we can make sure that our costumer feel the

chilling and relaxing vibes we have in our restaurant because we

have an acoustic band in the venue.

The product have high quality ingredients in a very affordable price.

We well assure them that the moment they will visit our restaurant to

taste the foods and our satisfying services. They will be coming over
 and over gain unlike any other restaurant in the city.

BUSINESS DESCRIPTION

This section shall describe the product to produce, the equipment needed in

the small business, the size of the business in terms of capitalization and scope, and

the personnel required to handle the operation.

Product Description

EATE AMO unlike the other products of the same kind, our contain

unique characteristics that the other product don’t have. Our product contains

nutrition’s that help our costumers to be ready to their daily living.

EATE AMO has its different choices we have fish, rice, meat and etc. For

our products of EATE AMO. It has protein, carbohydrates, iron, vitamins that

helps the body in everyday life.

Equipment/ materials needed:

-Internet
-Air Conditioning
-Bulb/fluorescent lamp
-Décor
-Curtains
-Oven
-Microwave
-Cooking Materials
-Chairs/Tables
-Plates
-Tablespoon/fork
-Glass

Size of the Business

 *LARGE

Personnel Requirement

FOR CULINARY ARTS

 College graduate
 Birth of certificate
 1x1 picture
 Application letter
 Resume
-CASHIER

*College Graduate

*18-30 years old

*1x1 Picture

*NSO

*Application Letter

*Resume

- SECURITY GUARD

 High School Graduate

 18-25 years old
 Birth Certificate
 1x1 picture
 Application letter
 Resume

-FOR WAITER

 High School Graduate

 18-30 years old
 1x1 pictures
 Birth Certificate
 Application Letter
 Resume

-FOR JANITOR

 High School Graduate

 18-30 years old
 1x1 Pictures
 Birth Certificate
 Application Letter
 Resume
-Acoustic Band

 Background Experience
 !8-40 years old
 Application Letter
 Resume
 Birth Certificate

ORGANIZATIONAL PLAN

This section describes the form of the business organization, the liability of

the owner, the organizational structure, the roles and responsibility, and the

proposed salary.

Form of the Business Organization

For our liability of the owner there are two kinds of liability which is

limited and unlimited. The limited is the members of our business we

cooperate to our business for our good to our company became much

better. The unlimited there are five (5) person (Roco, Tulio, Corporal,

Adolfo, Macadato) the five person has a percent of our business, Roco

has 5%, Corporal have 5% and Adolfo, Macadato and Tulio each of

them have 5% and share of our company. If our business was short

bankcrupt then these 5 person can help us to our company problem.

Liability of the Owner

The owners of this business is responsible for any financial problems which is they

are the provider of this business.

Roles and Responsibility

C.E.O

-OWNER

 Maintain and runs the business

-GENERAL MANAGER

 Handling human resources for the restaurant and ensuring customers

satisfaction.

-LEAD BARTENDER

 Supervise and coordinate to other employees working in a bar

-LEAD COOK

 Check the freshness of foods

 Cleanliness of work area

-KITCHEN MANAGER

 The overall operations for the back of house and kitchen area of a
restaurant

-HEAD SERVER

 Recommending special menu items

 Assessing customers satisfaction

-BOOK KEEPER

 Record and review the financial data

-FLOOR MANAGER

 Ensuring customers to have a possible dining experience

-BAR M,ANAGER

 Manage the business aspect of the bar

  Taking inventory and recording supplies

PRODUCTION PLAN

This section presents the production schedule, production process, equipment

required, sources of materials, and estimated production cost.

Production schedule

PRODUCT TASK EXPECTED TIME TO QUANTITY NEEDED

FINISH
Plan the menu
Prepare all the materials 2-3 minutes 69 serves
needed
Create the product

Production Process

PRODUCTION EXPECTED QUANTITY ASSIGNED MATERIAL

TASK TME TO NEEDED PERSON NEEDED
FINISH
* Plan the menu Air
*Materials conditioning
needed Free wifi
*Create the 2-3 Minutes 69 serves Industrial Cooking
product owners materials
Chairs
Tables

Plant and Equipment

Equipment Suppliers Cost Term of Capacity Availability of

Name payment of the Plan Parts
 BUSINESS PLAN

ILIGAN COMPUTER INSTITUTE

DIOCESAN ST.LLUCH STREET
PUBLACION,ILIGAN CITY

OWNED BY:
Kilat
Roco
Milican
Adolfo
Cose
Sumalpong
Corporal
Tamse
Yosores
Jaudian
Ebale
Tulio
Macadato
Macarambon
Dayak

March 23, 2018

Roles and Responsibility