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Figure 1.1: Strategy Timeline: Ancient History Today

The document provides a timeline of major developments in strategic thinking from ancient times to the present. It traces the evolution of strategy from ancient military theorists like Sun Tzu and theorists like Machiavelli to modern business strategy thinkers including Porter, Drucker, Andrews, Mintzberg, and Collins. The timeline shows the integration of strategic thought with historical events and developments in different eras.

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Meach Callejo
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69 views1 page

Figure 1.1: Strategy Timeline: Ancient History Today

The document provides a timeline of major developments in strategic thinking from ancient times to the present. It traces the evolution of strategy from ancient military theorists like Sun Tzu and theorists like Machiavelli to modern business strategy thinkers including Porter, Drucker, Andrews, Mintzberg, and Collins. The timeline shows the integration of strategic thought with historical events and developments in different eras.

Uploaded by

Meach Callejo
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
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Sun Tzu

Art of War
2500
2300-

yrs. ago
Greeks - Alexander The Great
History
Ancient

Machiavelli
The Prince
1500s

Carl Von Clausewitz


Principles of War
1800s

Napoleon
2nd Industrial Revolution
1900

Business Context - No Literature


1850-

e.g., Alfred Sloane


Strengths Weaknesses
1920s

Competitors
World War II
Ops. Res. - Linear Program
1940s

Game Theory - Prioritize Allocate


Peter Drucker
MBO
1960s
1950s-

Kenneth Andrews
BCG
Portfolio Matrix
1970s

Mintzberg, Quinn, Voyer

Michael Porter
5 Forces Driving Competition
1980s
Figure 1.1: Strategy Timeline

Kaplan & Norton


Balanced Scorecard
1990s

Jack Welch

Jim Collins
Hedgehog
2000

Kim & Mauborgne


Blue Ocean Strategy
2005

Rich Horwath
Today

Source: Randall Rollinson and Earl Young, Strategy in the 21st Century (Chicago: LookingGlass Publishing, 2010).

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