The impossible just got possible

NVivo 8
Videos. Interview recordings. Documents. Photos. Media clips. Music.
Podcasts. Whatever your materials, whatever your project, whatever
your background – NVivo 8’s superior technology lets you explore,
analyze and glean insight from your information like never before.
The future of qualitative data analysis has arrived.
C=100 M=8.5 Y=0 K=0 C=100 M=72 Y=0 K=18.5
 QSR International – pioneers, leaders and your partners
What is qualitative research?
QSR International pioneered the first qualitative research software over a decade ago and remains the
Qualitative research is all about exploring world’s leading research software developer today.
issues, understanding phenomena and With over 350,000 customers in 90 countries, QSR software is used by more organizations than any
answering questions. It happens in nearly other qualitative research product. But it’s not just our state of the art software that sets us apart – it’s
also our commitment to innovation, support and service.
every workplace and study environment
QSR offers the widest range of support services available, from animated tutorials and extensive online
nearly every day – it’s just you might not resources, to guide books and personal assistance via phone, email and fax. With a consultancy arm
know it by its formal name. and an extensive network of trainers around the world, we provide one-on-one training and group
workshops no matter where you are.
Qualitative research seeks out the ‘why’, QSR also offers flexible licensing arrangements spanning commercial, government and education users.
not the ‘how’ of its topic through the Whatever your situation, we have you covered - from single users through to site licenses that give you
free access to upgrades, support and the flexibility to work off site.
analysis of unstructured information
– things like interview transcripts and
NVivo has always set the standard in qualitative analysis and NVivo 8 is no
recordings, emails, notes, feedback
exception. For the first time the software’s unrivalled features work with audio
forms, photos and videos. It doesn’t just
and visual material, and new tools mean deeper and more flexible analysis.
rely on statistics or numbers to arrive at
NVivo 8 is for everyone – it’s the ultimate project partner.
conclusions, unlike quantitative research.

Getting started Work across cities, countries and

continents
Software that looks and feels familiar If you’re working with colleagues in a different
What is qualitative research software? If you’ve used Microsoft products before you’ll department or on a different continent, NVivo’s
Searching for meaning in text, audio find NVivo easy to use and teach. That’s because inbuilt ‘merge’ function lets you seamlessly
NVivo is the only software of its kind designed combine your work or use another project’s
or visual files can be messy and time using Microsoft guidelines. You can rearrange the structure, saving time and avoiding duplication.
consuming work. Qualitative research interface to suit your working style and choose You can even identify different team members’
how to view information in virtually every folder work after projects are merged. Working in
software helps you to manage, shape
– either as thumbnails or lists. different languages? NVivo lets you work with
and make sense of this information. It
Support at every stage information in any combination of languages,
doesn’t do the thinking for you; it provides If you’re new to research software, NVivo offers allowing for true global collaboration.
a sophisticated workspace that lets you unparalleled support. Tutorials get you up and Superior security for your project
running quickly and new mini animated ‘show me’ NVivo’s superior security features give you options
work through your material - discovering
movies offer step by step assistance in to keep your project safe. Store your project
patterns, identifying themes, gleaning using the software. Need help working with database and research materials as a single file,
insight and ultimately, delivering informed, your information? NVivo offers online help, making your project completely portable. Or, if
including tips for taking your analysis further, you’re working with large video or audio files, store
robust findings. and our extensive website resources are at them separately and link them to your project.
your fingertips. Either way, your project materials are archived
Experiment with confidence together, making them easy to find and allowing
Who uses QSR software? Explore your information with NVivo’s unique undo you to revisit your projects over time.
function. There’s no risk of damaging your project
If you’re analyzing audio, video, pictures or when you can retrace your last steps to safe Working with your information
documents, then QSR software is for you. ground. A new era in audio and video analysis
NVivo is designed for decision makers and NVivo 8 offers a new level of flexibility, especially
Setting up your project when it comes to audio and video information.
researchers in every field, from humanities,
Work your way For the first time you can watch or listen to audio
education, evaluation and sociology, to Because everyone works in different ways, and video files just as you would with a normal
marketing, customer care and tourism. NVivo is all about your individual working style. media player. Need to review and analyze your
You can manage a project any way you want audio and video in depth? NVivo lets you vary
Specialist training or skills aren’t needed to the playback speed, continually loop a section
– set up classification structures before you start,
use the software and it’s just as applicable create them as you go, or jump straight into your of your file or rewind or skip sections by a number
information and start working. There’s no need of seconds. If you have a transcript, play your
in the classroom as it is out in the field or
to double handle data or switch between corresponding audio or video file and watch your
in the boardroom. QSR software is already programs because NVivo now supports the transcript scroll through too. You can even click
used by individuals and organizations in widest range of information, including Microsoft on your transcript to automatically bring up the
Word documents, PDF documents, audio files, section of video or audio it relates to.
more than 90 countries.
videos and pictures. You can even create your
own documents inside NVivo.

Import and work with Microsoft Word documents, PDF documents, audio files, videos and pictures.
 See what’s really going on
NVivo’s sophisticated query tools let you uncover
subtle trends and patterns. Use its powerful search
engine to explore your information and gather
evidence for or against your assumptions. Queries
can even be saved and rerun, allowing you to track
and compare results over time.
Chart your progress
Prefer pictures to words? NVivo lets you visually
display new ideas, connections and findings using
‘models’ and now ‘charts’. Use a dynamic model
to represent your project in real time or a static
model to capture your project at a specific point in
time. Alternatively, see your data from new angles
in a wide range of charts such as bar graphs,
column graphs and pie charts.

Sharing your findings

Reflect or report with ease
View and explore your project from a new perspective using ‘charts’. Want to reflect on your research away from the
computer or share your findings with others?
Work without a transcript or create Making sense of your There’s no need to retype or reformat your
your own information with NVivo. Your conclusions, query
Analysis takes on new forms with the ability to information results, models and charts can all be printed,
work without transcripts. For the first time NVivo Watch your project evolve exported or simply copied and pasted into reports
lets you work straight from your audio or video Step outside of your materials and take a fresh or presentations, including packages such as
files - analyzing your materials as you go, saving look at your project through NVivo coding stripes. Microsoft Word, PowerPoint or Excel.
time and money. Want to transcribe your own files? These colored bars track your project themes and, Share your project online
Create a comprehensive transcript for an entire for the first time, let you compare other crucial
For the first time, NVivo lets you export your
audio or video file, create a transcript for a small factors such as gender, age or income. NVivo
information as HTML. Easily navigated, your mini-
section, or create a set of keywords or other notes coding stripes automatically update, allowing you
website can be used to share files and findings,
in NVivo. to watch your project evolve in real time. They
including audio or video clips and sections of your
Sort and shape the most complex material can even be used to compare work completed by
documents. It means even clients or colleagues
different people, allowing analysis to be fined tuned
NVivo’s powerful ‘coding’ tools are extensive and who don’t have NVivo can view your project,
across teams.
let you organize and structure complex information making your work more accessible than ever.
simply. As you work through your information,
highlight key points, allowing for quick recall or
analysis later. Take this a step further with NVivo
‘nodes’ - like virtual filing boxes they allow you
to see all information on a theme summarized
together. For the first time, nodes also offer a
tabbed view, allowing you to see your related
videos, documents or other items at a glance.
Had another insight while playing your interview
recording? Then capture it right away in NVivo.
If you’re dealing with more structured information
like survey responses, NVivo also offers auto-
coding options.
Build and retain your knowledge
NVivo lets you track your ideas and steps with
ease. Jot down your thoughts, the same as if
you were scribbling notes in a margin, or create
memos to capture detailed observations. Use links
to ‘glue’ items with similar themes together, or
join photos or clips to other information for easy
access. For the first time, you can even rearrange
the items you’ve placed into ‘sets’. Use them to
create a ‘virtual album’ or to show a sequence of
events. Want to explore or query evidence about
relations between items, processes and people? Export your data as a HTML web page and share it with clients or colleagues that don’t
NVivo’s unique ‘relationships’ tool lets you do that have NVivo. Your project information including text, pictures, audio and video can be
too, taking your analysis to a whole new level. easily browsed and viewed by others with just a few mouse clicks.
 NVivo 8. The future of qualitative data analysis has arrived:

Explore your data Access animated Share your files and

with confidence tutorials, ‘show me’ findings as a mini-
using our multi-level movies and extensive website, even with
‘undo’ function. web-based resources. people who don’t
have NVivo.

Work in any
language or
combination of
languages.

Watch your
project evolve
Uncover subtle in real time with
patterns with a coding stripes.
powerful state
of the art search
engine.

Highlight key
points and
classify or ‘code’
them with an
extensive range
of powerful
tools.
Create and export Work with all of your Work with or
professional materials, including without a transcript
models and charts. audio, video, Word or create your own.
documents, PDF
documents and images
in one program. www.qsrinternational.com

Upgrading
NVivo 8 allows you to open and work with projects from previous versions of QSR software:
NVivo 7, NVivo 2, NVivo 1, N6 (NUD*IST 6), N5 (NUD*IST 5) and N4 (NUD*IST 4).

System requirements
• 1.2 GHz Pentium III-compatible processor (1.6 GHz Pentium 4 recommended).
• 512MB RAM (1GB RAM or more recommended).
• 1024 x 768 screen resolution (1280 x 1024 screen resolution recommended).
• Microsoft Windows 2000 Professional SP4 (Microsoft Windows XP SP2 or later –
including Microsoft Windows Vista SP1 – recommended).
• Approximately 1GB of available hard-disk space (2GB recommended).

Email: info@qsrinternational.com
Copyright © 2008 QSR International Pty Ltd. ABN 47 006 357 213. All rights reserved. NVivo and QSR words and logos are trademarks
or registered trademarks of QSR International Pty Ltd. Patent pending. Microsoft, Windows, XP, Word, PowerPoint and Excel are
trademarks or registered trademarks of Microsoft Corporation in the United States and/or other countries. Adobe and PDF are
trademarks or registered of Adobe Systems Incorporated. This information is subject to change without notice.

C=100 M=8.5 Y=0 K=0 C=100 M=72 Y=0 K=18.5