Chapter 3
Chapter 3
BSBA-FMA III
KEY TERMS
1.Costly-to-imitate capabilities -> are capabilities that other firms cannot easily
perform.
3.Intangible resources-> are assets that are rooted deeply in the firms history,
accumulate overtime and are relatively difficult for competitors to analyze and
imitate.
8.Support functions-> include the activities or tasks the form completes in order
to support the work being done to produce well distribute and serve the products
the firm is producing.
REVIEW QUESTIONS
2.What is Value? Why is it critical for the firm to create value? How does it do
so?
-> Value is measured by a product's performance characteristics and by its
attributes for which costumers are willing to pay. By innovatively bundling and
leveraging their resources to form capabilities and core competencies.
3.What are the differences between tangible and intangible rescores? Why is it
important for decision makers to understand these differences? Are tangible
resources more valuable for creating capabilities than are intangible resources,
or is the reverse true? Why?
->When we say tangible resources this are resources that can be observed by our
five senses while intangible resources are something that can’t be seen or
touched. Intangible resources doesn’t exist physically though they still have value.
It is important for decision makers to understand the differences of these two
resources because these resources can help for the success of the firm if it use
correctly. Intangible resources are more valuable for creating capabilities. Why?
Because if all the workers or staff have a good team work it is possible to create
better output. In fact we all know that tangible resources are useless without a
good teamwork.
4.What are capabilities? How do firms create capabilities?
-> Capabilities are the ability to perform or achieve certain actions or outcomes.
Firms create capabilities by combining tangible and intangible resources.
5.What four criteria must capabilities satisfy for them to become core
competencies? Why is important for firms to use these criteria to evaluate their
capabilities value creating potential?
-> The four criteria are valuable capabilities, rare capabilities, costly to imitate
capabilities and nonsubstitutable capabilities. It is important for firms to use these
criteria because these are the keys to understand more on what is happening on
the market and in the business.
6.What is value chain analysis? What does the firm gain by successfully using
this tool?
-> Value chain activities are activities or tasks the firm completes in order to
produce products and then sell, distribute and service those products in ways that
create value for costumers. If the firm successfully use this tool they will gain
more income.
8.How do firms identify internal strengths and weaknesses? Why is it Vital that
managers have a clear understanding of their firms strengths and weaknesses?
-> Firms identify internal strengths and weaknesses by analyzing its internal
organization. It is vital to managers to clearly understand its strengths and
weaknesses because through this they will know what part needs for
improvement.
9.What are core rigidities ?what does it mean to say that each core competence
could become a core rigidity?
-> Core rigidities are flip side of core competencies, and caused by
overreliance on any advantage(s) for too long. While a successful
firm's management relaxes its improvement efforts, others keep on getting
better and obsolete its competitive advantage. Core competence could
become a core rigidity when its core competencies already practice by other
firms.
1.What influences from the external environment over the next several years do
you think might affect the way Zara competes?
-> Zara uses its resources and capabilities that serves as a potential as the
foundation for core competencies that serves as a potential source of competitive
advantage over its rivals and understanding its internal organization.