We make

it happen

EAE Welcome – October 2020

International MBA

Director: Dr. Alejandro de Pablo

Coordinadora: Edurne Mañanes

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 EAE WELCOME

Presentación del Programa

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01. Welcome and Program Presentation by the Program Direction and Academic
Administration

Director: Alejandro de Pablo

PhD in Business Economics , professor in several business schools and advisor in two companies.
More than 25 years working in national and multinational companies, mainly in the areas of Marketing,
Sales and Business Development, both nationally and internationally and corporately.
Experience in the sector: drinks (Coca-Cola), entertainment (Disney), media (Grupo Prisa, Antena3, Fox and
National Geographic) and teaching (Ideal Education Group).
Great digital experience in the development of start-ups and content sales

alejandro.pablo@campus.eae.es Office hours: By appointment

“We will work, we will learn” 3

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01. Welcome and Program Presentation by the Program Direction and Academic
Administration

Program Coordinator: Edurne Mañanes Goñi

• B Soc Sc (hons) in Clinical Psychology, B Soc Sc (hons) in Social Anthropology, Master´s Degree in
Childhood and Youth Needs and Rights
• More than 15 years experience in strategic, operational and front line services in not for profit, public and
private sectors within the education and social services areas, including 8 years of international working
experience in London, UK.

Office hours: M-F 8:30 – 15:45

Office: 104B Joaquín Costa
emananesg@eae.es

“We will work, we will learn” 4

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02. Program objectives and differential values

The EAE International MBA (IMBA) is • Market analysis

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a high intensity, in-depth
program aiming to provide the • Business model
student a comprehensive review of the portfolio 2
of strategic and top management • Effective managment
capabilities together with a synthetic view 3
of all these functions working aligned under the
strategic planning, management and con • Operative implementation
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trol frames
• Training of managers
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02. Program objectives and differential values

The program awards the following certificates:

Official certification:

University Master in Business Administration

Universidad Rey Juan Carlos (URJC)

EAE certification :

International MBA
EAE Business School

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02. Program objectives and differential values

Differential values

• Multiculturalists: More than 85% of the students are international, which brings valuable multicultural
to the different disciplines during the program.

• Teachers: Professionals of recognized prestige, which combines extensive teaching and professional
experience.

• Business Game: Learning method through a business simulation, in the form of a physical model,
which implies the challenge of understanding strategic planning through its practice and execution in a
very quick context to the reality that executives face in your day to day

• Tittle Officially

• International residential program: The student will have the option, at the end of the school period
in Madrid, to make a two-week residential stay at Pace University (New York). See dossier of EAE-2017
International Residential. This residential program has an additional cost.
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02. Program objectives and differential values

(…/…) Diferential values

• International faculty: Part of some courses are taught by professors from foreign universities with
which EAE has teacher exchange agreements, according to availability.

• Language: The entire program is taught in English.

• Multiculturalism: More than 85% of students are international, which provides a valuable
multicultural approach to the different disciplines addressed during the program.

• Trajectory of the program: The MBA of EAE was the first program in general direction that began to
be taught in Spain, and has a trajectory of more than 50 years.

• International residential program: The student will have the option, at the end of the academic
period in Madrid, to complete a two-week residential stay at Pace University (New York).

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03. Brush up course

The School has a program of leveling subjects, that students can take as voluntarily, in order to improve
knowledge in subjects not received during their previous training. These subjects, brush up courses, ensure
the acquisition of the necessary base to start the Master.

Person of reference: Laura García (prerequisitesmad@eae.es)

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04. Syllabus

Area Subject ECTS

Business, goverment and international economy 6

Environment and global markets
Sales management 6
Leadership, behavior and social responsibility 6
People management
Human Resourses management 6
Financial management 6
Strategic resources
Technology and operations management 6
Strategic management 6
Strategic management
Comprehensive analysis of companies 6
Internship Internship 6
Final master thesis Final master thesis 6
Total 60

It is mandatory to have passed all the subjects of

the master in order to be allowed to present FMT in
front of a jury.
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05. Teaching methodology

Active Virtual
Theory participati Campus
on Bb

FMP
Business Resources
and model on_line Final
cases center Master
Project

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06. Faculty

University
Professors

Highly skilled
group of
professionals

Professionals

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06. Faculty

María José GARCÍA Angel Andreu PhD Lola Dobón PhD

Carlos ANDREU PhD
PhD Doctora en Filología y
CEO en sectores de
Profesora de la Ha trabajado más 30 Filosofía (Universidad de
consultoría y certificación
Universidad Rey Juan años en puestos Virginia y Salamanca),
tecnológica, energía e IT
Carlos de Madrid directivos, Lucas Varity, Coach personal y
Ha sido CEO y MD en HP,
Licenciada Empresariales Yves Rocher, Price ejecutivo (Universidad
AMENA / ORANGE, SUN
por Universidad Waterhouse. Es consejero Camilo José Cela),
MICROSYSTEMS, LUCENT
Autónoma en diversas sociedades acreditada por Burea
TECHNOLOGIES,
Doctora en Economía por tecnológicas e industriales Veritas, experta en
SANITAS BUPA, etc
Universidad Complutense y empresario Habilidades Directivas,
Doctor ingeniero, Masters
. Competencias Personales,
en Business e
Comunicación e
International Business en
Inteligencia Emocional
IESE, IE
(Escuela de Inteligencia)

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07. Minors
Minor Language Minor Language
Comercio Electrónico y Revenue People Analytics Español
Español
Management
Liderazgo femenino​ Español​
e-Commerce and Revenue Management Inglés
Neuromarketing Español Internet de las cosas y tecnología disruptiva​ Español​
Fashion and Luxury Marketing Español Business in Emerging Markets​ Inglés​
Fashion and Luxury Marketing Inglés
Neuromarketing Inglés Gestión de la innovación​ Español​
Operativa de Inversión Financiera Español International Entrepreneurship​ Inglés​
Finanzas Corporativas Español
Fintech, Insurtech y Cryptocurrency Español Sustainable and Environmental Management​ Inglés​
Big Data & Analytics en las Organizaciones Español Digital and Internet Enterpreneurship​ Español​
Big Data & Analytics in Organizations Inglés
Digital and Internet Enterpreneurship Inglés​
Dirección y Gestión de Proyectos Español
Project Management Inglés • Each Minor consists of three subjects that will be taught online at the end of the major
Design Thinking Español and before the FMT defense.
Design Thinking Inglés
AGILE Project Management Español • Minors Guide can be consulted in the community of your program, on the EAE virtual
Data Science & Machine Learning Español campus.
Liderazgo y Comportamiento Organizacional Español
Entrenamiento en Inteligencia Emocional y • Minor period: from June 7, 2021 to July 1, 2021.
Español
Coaching
• Timetable: 2:30 hours / day from Monday to Thursday.
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08. Academic calendar

Academic Calendar (FT English)

EAE Welcome MBA 05 - 29 October, 2020

First Quarter

03 November, 2020 - 11/ March, 2021

School days
Second Quarter
22/ March - 28/ May, 2021

21/ December, 2020 - 08/ January, 2021

Holidays
29-31/ March, 2021
Minors 07/ June - 01/ July, 2021
FMP Defence 05 - 16/ July, 2021
15-19/ March 2021
Assessment Week
31/ May - 04/ June 2021

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09.
Academic
calendar
Program
classroom

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10. Final Master Project

What is the FMP?

• The FMP consists in the preparation of a work, theoretical or practical, that brings all
the knowledge acquired in the master,.

Group Formation

• The groups will be formed by a maximum of 3 students. The elaboration of the

groups of the TFM is random and is done automatically through the tool that the
virtual classroom has for this purpose.
• The formation of the teams is permanent. In exceptional cases provided by the
regulations, individual work will be allowed, provided that the coordinating tutor is
requested via email before 48 hours after the first plenary. Only in extreme cases of
conflict, the abandonment of the team member will be allowed. That abandonment
must have a positive report of the tutor and the authorization of the Master's
Direction.
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It is mandatory to have passed all the subjects of the master in

10. Final Master Project order to be allowed to present FMT in front of a jury.
The role of the coordinating tutor and tutor

• Coordinating tutor:
• The coordinating tutor is in charge of establishing the general lines of work that will be
explained in the plenary sessions set in the calendar.
• Establishes and controls the milestones of work evolution.
• Tutor:
• Evaluates the involvement and performance of each of the groups and students (non-binding).
• The tutor gives follow up to the work in the group tutorials.

Partial deliveries:

• Content and dates are detailed in the FMP Syllabus in Virtual Campus.

Evaluation

• TFM Evaluation: The final master project will be evaluated by a jury:

• - 60% content
• -40% presentation
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11. Curricular Internship Pilar LLácer. Head of Curricular Internship

pilar.llacer@campus.eae.es

Curricular Internship

• The subject consists of the accomplishment of 150 hours of curricular internship in a

company.
• For the realization of the curricular practices it is essential to sign the agreement
through the EAE Professional Careers Department.
• It is a compulsory subject without which you cannot finish the master.
• The 150 hours of curricular practices must be completed before the final closing of the
minutes.
• The work and professional experience can be recognized, provided that it is related to
the competencies inherent in the corresponding Master's Degree.
• You can find all the more detailed information in the TEACHING PLAN in BB

How we can evaluate this subject

• After completing the 150 hours of curricular internship, each student will upload to
BB the report of their practices as well as the evaluation report of the business
tutor.

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12. Incidences in the work evaluation

In case that a student does not deliver an

activity or does not make an exam during
the official deadline…

The student directly obtains a

ZERO in said delivery, not being
able to deliver it afterwards and
being that grade his final grade in
this activity.

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13. Call of evaluation

Ordinary Call
Weighted average of the activities propose in the syllabus.
The final tests with a weight higher than 50% of the subject will be carried out during the
Assessment Week, at the end of each semester.

Reassessment
In case of having obtained a weighted average below 5 in a subject, the student has the
right to submit to Reassessment, being able to obtain a maximum of 5 points in the exam
and said qualification being the final of the subject. The revaluation period is published in
the institutional calendar and the specific date will be published by Academic Administration
Department after the end of the semester.
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14. Grading

EEES Grades EAE Grades

Excellent Sobresaliente 9 – 10
Merit Notable 7 – 8,9
Pass Aprobado 5 – 6,9
Fail Suspenso 0 – 4,9

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15. Attendance

Control of Max. Absence

attendance
The attendance is
compulsory • 25% total
• Attendance
sheet
• First 15’

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 EAE WELCOME

Program Representation:

1 Group’s representatives to the School.

2
Constant communication between the
representative and the Academic Administrator
throughout the school year.

November 30th
3 Periodic meetings between the Representative,
Director and Academic Administrator

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 EAE WELCOME

Know EAE

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 EAE WELCOME

15. Know EAE

• Virtual Campus Support: Carlos Ruiz Doc. & Alumni
Resources
soporte@campus.eae.es Center Academic
area
• Administration: Ana Sorolla Tech. and
Virtual
gestioncobros@eae.es Campus
• Strategic Research Center: Ana García
Support
Academic
amgarcia@eae.es Administration
• Doc. & Resources Center: David Colera
Strategic
EAE
Student
cdrmad@eae.es Research Campus
Center Madrid
• Registrars Office: Pedro Sotelo Facilities
secretariamad@eae.es Events &
Conferences
• Professional Careers: Carmen Martos
carreras.madrid@eae.es
International
• Events & Conferences: Yaiza González Relations
Professional More info in Welcome
eventsmadrid@eae.es Registrars Careers in Virtual Campus
Office
• Alumni: alumni@eae.es
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 EAE WELCOME

Services, Events & Conferences

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 EAE WELCOME

16. Services, Events & Conferences

ALUMNI
5
1 ENTREPENEURSHIP

WELCOME
6

BUSINESS
3 NETWORKING

SOFT PROFESSIONAL
SKILLS DEVELOPMENT
SOCIAL 4
2 NETWORKING

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 EAE WELCOME

WELCOME
EAE Welcome
• Program Presentation
• Informative Sessions
• Professional Careers
• Complete your record
• Alumni
• Events & Conferences
• Living & enjoying Madrid
• Housing & Procedures
• Virtual Campus
• Bank Account
• Masterclass
• Business Networking
• Sport Session

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 EAE WELCOME

SOFT SKILLS
Self Leadership Program
Module 1: Self-knowledge as a basis for leadership
- Workshop 1: What motivates me
• Develop the personal leadership - Workshop 2: How I look at the world
of the participants as a basis for
good teamwork.
• Deepen the skills and key Module 2: How I relate to others
competences to ensure the - Workshop 3: Trust as a basis
effective interrelation of people - Workshop 4: Emotions and attitude
within the work teams and
enhance their contribution.
• Work so that each person Module 3: Key strategies for action
understands and becomes aware of - Workshop 5: Orientation to achievement and time management
their individual and collective - Workshop 6: Flexibility, creativity and adaptation to change
responsibility.
• Understand that adaptation to
Module 4: How to work with others
new environments is not a reaction,
- Workshop 7: How I communicate and influence others
but a systematic set of proactive
- Workshop 8: Organizations and leadership
actions.

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 EAE WELCOME

SOCIAL
NETWORKING

To provide students with

leisure and cultural
activities with the aim of
promoting networking and
giving them the
opportunity to establish
social and professional
relationships with other
students.

Culture and sport Solidary EAE Academic Events

Sport Activities Blood donation Graduation
Meet & Speak Solidarity Book Alumni meeting
Eae Clubs Food collection
EAE Aware

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 EAE WELCOME

BUSINESS Conferences with Associations

NETWORKING & Partners Companies

To foster networking among our

students and experts from
different business areas through
Annual Congresses
the creation of discussion spaces
and activities in a professional
environment.

Managers National
around the Marketing
world Awards
Conderences

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 EAE WELCOME

HOW TO SIGN UP

1. Jobteaser
2. Newsletter
3. Virtual Campus
4. Current Affairs at the
website https://www.eae.es/actualidad/eventos

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 EAE WELCOME

What rankings is EAE classified in?

Best Business Los Mejores MBA en

QS Global MBA Las Mejores Escuelas de 250 Mejores Máster
Schools México y en el Mundo
Rankings Negocio Globales El Mundo
Bloomberg CNN Expansión
Businessweek QS Top MBA América Economía

The Best 1000 50 mejores

Poet & 4000 Best Masters & MBAs in 30 Empresas con mejor reputación
Business Schools empresas
Quants Fields Worldwide Monitor Merco
EdUniversal para
MBA Ranking EdUniversal trabajar
Forbes
España
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 EAE WELCOME

Why is it important to be in the rankings?

• It improves the reputation of the School and its students, as it highlights the programs’ strengths.
• It accredits the employability initiatives carried out by the School and shows the results that the students obtain from
taking the program: higher income and profits.
• It acts as a seal of quality for the School and its students, as the solid methodology of the ranking validates the
program taken and certifies its quality.
• It provides a resource that adds value and acts as a letter of presentation
• It strengthens the School’s international standing because the ranking has a great media impact and is followed by the
business community at a global level.
• Directors are more willing to contract the School’s students

How do students take part in the rankings?

• Several of these rankings ask students to complete surveys with multiple choice responses. They do not take more than
10 minutes and focus on the quality of the Master program. When the time comes, we will get in touch with you so you
can do the surveys free from any interference.

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 We make
it happen

EAE Welcome

eae.es
Recommendations before coming to the School:
Don’t be late! Punctuality is still very important. We have staggered the entry times
to avoid crowds. Please arrive at the School on time.

Do you feel unwell? If you have any symptom or don’t feel right, please notify the
your Academic Coordinator and do not come to the School.

To ensure everybody’s safety, please bring your own laptop to class to avoid sharing
materials and to be able to follow the classes properly.

Every day, before you leave home, check that you have got your facemask. You will
need to enter our facilities and move around the School without risk. Wearing a
facemask is COMPULSORY in all the School’s facilities.

Prioritize online meetings with your classmates, lecturers and the EAE team.
If you need to hold a meeting at the School with EAE staff, please remember to
make a prior appointment at least two days in advance.
We have adapted our spaces:
Classrooms: Cafeteria:
• We have created small, stable groups. • Follow the entry and exit signs, wait your turn and avoid
• We have restructured the classrooms, guaranteeing safe distancing in line crowds.
with the recommendations of the Health and Education Authorities. • Pay by card whenever you can.
• Students will preferably always sit in the same place in the classroom • Respect safety distances at all times.
throughout the academic year.
• Wearing a facemask is still compulsory, except when
• Every classroom is cleaned and disinfected before and after each class. consuming food and drinks in the allocated spaces.
• Regular natural ventilation of the facilities. • Remember that you can only eat and drink in the
specially allocated spaces! Other communal areas are
only for moving around the facilities and this must be
respected at all times.

Reception:
• Avoid gathering at the access points on the streets leading to the School.
Signage around the campus:
• Signposted transit flows.
• Entry times are organized and staggered, with different entry and exit
time slots for each program. • Always walk on the right.
• Everybody will have their temperature taken when entering the School • Allocated spaces in waiting areas.
using a thermal camera and, if necessary, manually with a contactless
• Maximum capacity for elevators: 2 people.
thermometer.
• Specific doors for entry and exit.
• Remember that smoking is forbidden at the access points of any
education centre. • Guidelines for using each space.

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The following people must not come to the School and must notify their Academic
Coordinator:

a) People with symptoms compatibles with Covid-19.

b) Anybody who has been diagnosed with the virus with a PCR test and has not yet finished the quarantine period. Even
after this period, they must not return to the School if they have had any symptoms in the last 3 days, in line with the
instructions of the corresponding Health Authorities.

c) People who are waiting for the result or a PCR or any other type of diagnostic test.

d) Anybody living with a person diagnosed with Covid-19.

e) Anyone currently in a period of quarantine at home due to having had close contact (over 15 minutes, at less than 2
metres, without a facemask, within 48 hours before the confirmed case began to display and the moment they isolated)
with somebody with a confirmed positive case of Covid-19.

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I am back at the School. What do I do now?

Wearing a facemask is COMPULSORY in all the School’s facilities.

Follow all the signs and recommendations posted around the Campus. Maintain safe
distancing at all times and wait for your turn in communal areas.
Remember to avoid crowds anywhere in the School. Don’t hang around the access
points on the streets leading to the School. Avoid groups of more than 6 people.

Keep your hands clean at all times. Wash them frequently, including your wrists,
before and after class. This is the best way to kill viruses.

You can find hydroalcoholic gel dispensers for you to use throughout all the School’s
facilities. It is important that you disinfect your hands before and after submitting
documentation and whenever you have been in contact in communal areas, as well
as before and after entering the classroom.
If you have any symptom compatible with Covid-19, as a responsibility to the
community and society in general, you must notify your Academic Coordinator.
We will take your temperature with a thermal camera when you enter the School.
Please follow the instructions of the EAE team!

Sit in the same place in the classroom throughout the academic year and remember
to keep your belongings with you at all times. Maintain social distancing with others.
Respect the maximum capacity in classrooms and avoid visiting adjoining classrooms.

Bring your own computer. Don’t share materials.

In the cafeteria, please pay by card.

Use the stairs whenever possible and leave the elevator for people who really need
it.
What should I do if any of the following situations occurs in relation to Covid-19?

1. I have compatible 2. I don’t have 3. I have been in close 4. Other situations

symptoms symptoms, but I have contact with a suspected
been close contact with a case
confirmed positive case

I don't go to the School. I don't go to the School. I can go to the School. I notify my Academic
I notify my Academic Coordinator. I notify my Academic Coordinator. Coordinator. They will inform
I follow the protection me of the next steps to take.
They will inform me of the next They will inform me of the next
steps to take. steps to take. measures until the suspected
case gets their results. If I live with a student who is
I contact my Health Centre: I contact my Health Centre: waiting for the results of a
• Consultation at CAP • Consultation at CAP If the suspected case is diagnostic test, I self-isolate, I
Catalunya Catalunya confirmed, I self-isolate and I notify my Academic Coordinator,
• Consultation at Health Centre • Consultation at Health Centre don't go to the School, following I contact my Health Centre and
in Madrid in Madrid the steps on Situation 1/2. I do I do the classes online.
the classes online.
I self-isolate and wait for I self-isolate and wait for
instructions from the Health instructions from the Health I notify my Academic
Authorities. Authorities.
Coordinator. They will inform
I notify my Academic Coordinator I notify my Academic Coordinator me of the next steps to take.
of the results. They will inform me of the results. They will inform me
of the next steps to take. of the next steps to take.
I do the classes online. I do the classes online.

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 We make
it happen

Keeping yourself and others safe is up to you!

Thank you

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