Uber - Greenlight Hub Playbook - Version 1.3
Uber - Greenlight Hub Playbook - Version 1.3
playbook
February 2020
Uber
New model
objectives
Improve our partners’ experience by moving our
approach from a transactional type of interaction to a
relational one.
02
Front of house components
Façade Access Active community Solutions Self service Multiporpouse area Retail Partners Escalation /
meeting room
- Stage concept - Stage concept - Stage concept - Stage concept - Stage concept - Stage concept - Stage concept
- Visualization - Visualization - Visualization - Visualization - Visualization - Visualization - Visualization - Visualization
- Description - Description - Description - Description - Description - Description - Description - Description
- Dimensions - Dimensions - Dimensions - Dimensions - Dimensions - Dimensions - Dimensions - Dimensions
- Modulation - Modulation - Modulation - Modulation - Modulation - Modulation - Modulation - Modulation
- Standard components - Standard components - Standard components - Standard components - Standard components - Standard components - Standard components - Standard components
03
Back of house components
Who we are Who we serve What we believe Our Benefits Our Personality
We see the world as it Modern strivers: people Movement ignites To ignite opportunity by setting Bold / Optimistic /
could be. Then we strive who bet on themselves to opportunity. the world in motion Inclusive / Motivating
to make it a reality. make the lives they want.
Reliability from scale / A platform powering Reliability from scale / A platform powering
innovation / Quality and safety standard innovation / Quality and safety standard
bearer / Global stage for local ideas bearer / Global stage for local ideas
Clearspace
Medium Medium
abcdefghijklmnopqrstuvwxyz abcdefghijklmnopqrstuvwxyz
Uber Move Text ABCDEFGHIJKLMNOPQRSTUVWXYZ ABCDEFGHIJKLMNOPQRSTUVWXYZ
1234567890→!@#$%^and () 1234567890→!@#$%^and ()
Uber Move Text is used on all
signage applications for body text.
Bold Bold
abcdefghijklmnopqrstuvwxyz abcdefghijklmnopqrstuvwxyz
ABCDEFGHIJKLMNOPQRSTUVWXYZ ABCDEFGHIJKLMNOPQRSTUVWXYZ
1234567890→!@#$%^and () 1234567890→!@#$%^and ()
System Icons
Our icon system is inspired by Multiple Restrooms Women Restroom Men’s Restroom All Gender Restroom Mother’s Room
RGB – 39 110 241 RGB – 71 179 117 RGB – 255 192 67 RGB – 242 81 56 RGB – 255 125 73 RGB – 115 86 191
CMYK – 84 54 0 0 CMYK – 93 0 63 0 CMYK – 0 21 76 0 CMYK – 0 82 80 0 CMYK – 0 64 75 0 CMYK – 80 74 0 0
HEX – 276EF1 HEX – 47B275 HEX – FFC043 HEX – F25138 HEX – FF7D49 HEX – 7356BF
PMS – 2174 C PMS – 2416 C PMS – 135 C PMS – 7417 C PMS – 164 C PMS – 2102 C
1 2 3 Support area
Journey
stages Access Active community Solutions Back office
1 2 3 Support area
Journey
stages Access Active community Solutions Back office
To greet de partner. To create a community environment To solve the queries and issues that The behind- the scenes areas
where partners feel part. partners may have. that customers will not see.
To hold back the partner’s mood to
provide them a good experience. To activate entertainment/educational To hold and accompany the operation
of the LG.
Actions To guide and help the partners to
methods through digital
communications (screens).
solve their issues in the fastest To provide a break space for employees
and simplest way, without any hassle. at their break time.
To optimize interaction times through self-
To solve simple issues. service stations with assistance, if
needed.
Back office
Façade
Solutions
As it can be observed, the client's pathway sets forth the ideal perceptive order. Instructions for the ways
through which these conditions could be maintained for other layouts are set forth in this manual.
1 Access
Its location is subjected to availability of architectural space. In
case there are many options, use your best judgment as to
which requirement is most important for this particular
location. Only one main entrance is suggested.
3 Solutions area
It has to be located always at the end of the premises. If not
possible, it has to be on the side nearest to the center.
4 Back office
Always on the end of the salon.
It could have a back entrance for storage.
Façade
such as: self- service kiosk, photo booth, and background
check.
partners
Retail
Multi purpose area
This area provides seating spots, and it also created for info
sessions, launching and general events. By means of an
enclosure system, this area could be isolated from the main
room. Its seats must be oriented towards to the Solutions
area.
Retail partners
It is placed at the end of the journey.
The partners have solve their issues first, and then know the
vendor's offers. Self service
As it can be observed, the client's pathway sets forth the ideal perceptive order. Instructions for the ways
through which these conditions could be maintained for other layouts are set forth in this manual.
Layout
Detailed zonings
Access
17.7m2 19.24m2
Active community area
Solutions area
Retail partners
Public WC
Back of house *
Note: This floor plan represents 258.83 m² (18.1mx14.3m).
Example of Greenlight for 10 experts using the minimum square meters possible.
* Consider this area for special components of each market (eg. Phonebooth,
additional round table, coffe bar, water dispenser, etc.).
ESCALATION/
TABLETS WITH THE APP MEETING ROOM
BACK OFFICE
14,30mts
RETAIL PARTNERS
LOCKERS
32” SCREEN
STORAGE
32” SCREEN
BREAK ROOM
32” SCREEN
32” SCREEN
TABLE
WITH
DEVICE
CHARGER SELF
*
SERVICE IT/SERVER
PHOTO BOOTH
KIOSK
BACKGROUND CHECK
Clear & simple design gestures. Using verbal content and colorful graphic expressions Gathering spaces that encourage interaction Mixture of warmth and light that generate
rhythm changes.
.
A B
A B
A B e
F E E
Consider smilar:
E
F
Slim Flat Grid Ceiling LED Downlight Pane. D
Color: White
Consumption: 6 W
Brightness:400 lumens
Dimensions: 1’ x 2’ ft.
Consider smilar:
Can be mounted directly to junction boxes.
Linear LED lighting profile.
D Color: Aluminium channel, poly
carbonate diffuser.
Consumption: 26 W/M LED strip. G
Size: 19 w x 27 h x 98” L (can be
made up to 16’length)
G Consider smilar:
Diffuser : Opal Square flush fitted spotlight, super slim.
Color: White
Consumption: 6 W
Brightness:400 lumens
Dimensions: 4 x 4”
Light color:Neutral White.
Wall painted in dark gray Wall painted in white Wall facing laminated boards
SW 6994 Greenblack or similar. SW 7006 Extra white or similar. (2.50 m length x 1.83 m wide) 6 mm thick.
Awoura 087 color, Vesto line, Arauco brand.
Wooden melamine faced panel simile White melamine faced panel. Similar:
MDF decor board, Carvalo, Softwood line by Masisa. Upholstery in
STEELCUT TRIO 3
(KVADRAT): color 383
F4 F5 F5
F3
Note: The contractor, being the person responsible for putting together the communication elements, must be in charge of the engineering development as a whole. Furthermore, the
contractor will always submit replanning plans, have measures verified in site, as well as stability and resistance calculations that must be approved by Uber. The contractor must submit
workshop plans, with engineering and typographic details and Uber's isologo, to the construction's direction for its verification. All measurements will be verified during the construction.
The contractor will verify at the construction the way in which the communication instruments will be fixed, anchored and placed, and will make any necessary reinforcements prior
Uber's construction direction's approbation. The contractor will put forward any alternative solutions of a constructive and material nature, which in turn will be considered by Uber.
300mm
300mm
Stained steel mountig
stud.
Dirección
del tránsito
U/3
Descriptor signage
Descriptor signage
600mm
900mm
300mm
Pattern to repeat
600mm
1850mm
Bienvenido a
Uber “Gl’s name”
460mm
Welcome to
Uber Parramatta Horario de apertura
Opening Hours
Monday to Friday
Lunes a Viernes
9.00am–5.00pm
Saturday
10am–3pm
Closed Sundays & Public Holidays
9.00am - 5.00pm
Sábados
1300mm
10.00am - 3.00pm
Cerrado Domingos y Feriados
900mm 1800mm
1000mm
1000mm
Ceiling mounted bracket for TV 50" screen.
Aproximated dimensions 1,1m x 0,62m
Note: The contractor, being the person responsible for putting together the communication elements, must be in charge of the engineering development as a whole. Furthermore, the contractor will always submit replanning
plans, have measures verified in site, as well as stability and resistance calculations that must be approved by Uber. The contractor must submit workshop plans, with engineering and typographic details and Uber's isologo, to the
construction's direction for its verification. All measurements will be verified during the construction. The contractor will verify at the construction the way in which the communication instruments will be fixed, anchored and placed,
and will make any necessary reinforcements prior Uber's construction direction's approbation. The contractor will put forward any alternative solutions of a constructive and material nature, which in turn will be considered by Uber.
Minimum Minimum
100mm Variable lenght depending on the available space Variable lenght depending on the 100mm
and the number of app tablets. available space and the number of queue kiosk Maximum
Minimum 250mm
950mm 150mm 2 versions Centered with the
available queue kiosks
Simple, ágil.
Variable height
depending on
ceiling height
Same height
Resuelve Vuelve al camino
770mm
desde tu y logra más oportunidades
App
1400
Aligned to the table.
150
Aluminum Z clips mechanically
Laser cut letters. secure to rear fo sign panel
“Hello”text made of 5 mm and to wall, using 6mm spacer.
720
white PVC foam.
1800
white vinyl.
2250
Section B-B’ - Detail
12mm MDF panel
painted in Orange Uber.
B’
600
120
Aluminum Z clips mechanically
secure to rear fo sign panel
and to wall, using 6mm spacer.
Laser cut letters.
“Hello”text made of 5 mm
520
white PVC foam.
1500
Text made of routed
white vinyl.
2100
Section C-C’ - Detail
12mm MDF panel
painted in Orange Uber.
600 C
The backrest panel gives support to the 1100 1470 1100 1470 Minimum 100mm 1100 1470
access communication area. It works as a maximum 250mm
band that sectorizes the space, it
300
organizes the components and helps to
guide the partners.
The total length is defined by the available
space for the access area, taking into
Variable height
depending on
ceiling height
account a minimum margin of 100 mm
and a maximum of 250mm.
200
3500
3000
The total height iis a variale dimension that
should extend up to the height of the
2700
ceiling. The reference point to this panel
will be 1.4 m from the floor, which is the
installation height.
1400
1400
It'll reach the false ceiling when it has a
height between 2.5m and 2.6m, or up to
the grid ceiling in higher spaces.
Example with an 3.5mts ceiling Example with an 3mts ceiling Example with an 2.7mts ceiling
Text centered with
12mm 12mm
the queue kiosks.
1100
4 – Front and door:
MDF board in black and black edging.
3 The door must have lock.
3 5- End caps.
100
4
4
5
5
Carvalo MDF board, Softwood line, by Masisa.
Note:
Floor fixed module considering power supply.
Dimensions expressed in milímeters.
4 2- Sides:
Sides and shelves made of MDF
White board with white edging.
3- Cable lead through with plugs
along the module.
2 4- Standard fixing device for tablets. Carvalo MDF board, Softwood line, by Masisa.
Some could be mobile for people
with reduced mobility.
1 5- End caps.
2
5
3
5
5
Uber Greenlight Hub playbook
Access
Tablets table - Dimensions
1000
1000
Right view Front view Right view Front view
2200 2600
150
150
300
300
550 550 550 550 475 550 550 550 475
Top view Top view
Note:
Wall fixed module considering power supply.
Dimensions expressed in milímeters.
C4
C5
Note: The content (design and
message) of the graphic pieces
that appear in this document are
presented as an illustrative example.
1219mm
1800mm h full colour photograph. trae más
oportunidades.
1800mm
Note: The content (design and
message) of the graphic pieces
that appear in this document are
1280mm
presented as an illustrative example.
1219mm
self adhesive vinyl banner applied directly Conocernos
to wall substrate. trae más
oportunidades. Somos parte de
una comunidad
activa.
2 2
1800mm
450mm
Note: The content (design and
message) of the graphic pieces
that appear in this document are 4200mm
presented as an illustrative example.
50
150
3 - Solid light wood legs
1000
950
1
350
Front view
100 500 100
2 Right view
450 1500 450
310 80 310
3
Top view
80 80
Industrial Oceane bar stool in black with metal legs. Nordic style table, 75cm Ø. Black Tulip chair with wooden legs.
This bar stool is in polyurethane for the seat and There are two different models of tables. high traffic resistance, and easy maintenance.
polypropylene for the folder. Seats are made of polypropylene and wooden legs.
A - White top and light wood legs.
A2
A1 - Workstations
A2 - False ceiling
A3 - Central storage
A4 - Chairs
A3
A4
A1
1- Screen dividers.
Upholstered wood board with grey
deadening panels.
2- Top.
1 MDF board, simile Carvalo, Softwood line,
Masisa brand. Or Caju, Nature line, Faplac
brand, Edging with simile color.
3- Sides dividers.
MDF board in White with white edging.
2 4- Front.
MDF board in black and black edging.
3
4
S1 - Worksations - Dimensions
1000
Example of 4 modules.
IIt is mandatory that one workstation Front view
be lower (75 cm heigth) than the
others to allow for employees or 1000
D
partners with reduced mobility. 400 600 25 25 25 150 470
400
10
960
50
1450
400
1050
1000
940
Left view Sectional view
750
490
260
10
750 100 36 Back iew 36 36 D 36 100 340
850 Section D-D view
Right view 1000 1000 1000 1000
982 964 964 982
370
375
840
750
470
375
Top view 85 85 85 85
Dimensions expressed in milímeters.
250 100
500
Dimensions expressed in milimeters.
50
250
50
50
250 1000 1000 250
*
Variable height
Variable height
depending on
depending on
ceiling height
ceiling height
500
500
4 5 6 7
Variable length depending on Variable length depending on
the number of workstations and the number of workstations
the location of the small wall
*depending
Variable length
on the
Minimum 2000
Minimum 2000
configuration of
the solution area
250
*
1000
1000
1000
150
250 250 250
3- Aluminum plinth.
Central storage (optional – In case that is required for Central division wall (optional – in case there is no
the solutions area configuration or storage needs). space for the central storage). In gypsum (simil
durlock) painted in white.
1000
940
940
1000
60
60
Right view Front view Right view Front view
2100
2200
250
Top view
Top view
Not aceptable
configuration
1200mm 1200mm
1200mm 1200mm
1800mm 1800mm
2900mm 2650mm
2900
The following scheme shows some
1200
island format distribution examples
with different components and
amount of experts.
50
2 - Main body made of gypsum (simil
durlock) painted in black. 1
3 - Aluminum plinth
1000
890
60
2 Right view Front view
2200
250
Top view Consider floor fixing.
3
Dimensions expressed in milímeters.
Carvalo MDF board, Softwood line, by Masisa.
Features:
28cm
• Upholstered/contoured seat and back
• Black plastic outer back
• Swivel mechanism
66.4cm
100cm
• Pneumatic seat height adjustment
• 5-star base with casters
• Synchro-tilt mechanism with back height adjustment
27cm
• Seat depth adjustment
• Variable back lock and tilt-tension Stool Jack by Turnstone,
• Height and maintenance width-adjustable T-arms
• Upholstery in STEELCUT TRIO 3 (KVADRAT): color 383
28cm
Stool Jack by Turnstone, model For short workstation: Chair Jack by Turnstone,
75cm
with armrest and casters, in grey. model with armrest and casters, in grey.
Conozcámonos mejor
Variable height
depending on
ceiling height
Seguridad y transparencia
para movernos con libertad en el camino.
Height 2000mm Asistencia telefónica Toma tu foto Autoservicio
Height 1950mm
Asistencia
Asistencia
telefónica
telefónica
1400
Note: The content (design and
message) of the graphic pieces
that appear in this document are
400 400
presented as an illustrative example.
L1.3
2450
3000 4100 3000
Conozcámonos
To the ceiling
To the ceiling
To the ceiling
mejor
To the ceiling
Seguridad y transparencia Seguridad y transparencia Seguridad y transparencia
Seguridad y transparencia
para movernos con libertad en el camino. para movernos con libertad en el camino. para movernos con libertad en el camino.
para movernos con libertad
en el camino.
1400
1400
1400
1400
Centered in
400 400 400 400 400 400 the sector
The back panel is a versatile tool to point the Background check area
( it also may be used for onboarding videos)
It has to be placed at 1.4 mts from the floor and it's height it's
subjected to the top of the ceiling.
Width is a variable measure too, that adapts to the size of the table it Note: The content (design and
has to highlight. message) of the graphic pieces
The back panel has to surpass 0.4mts each side of the table. that appear in this document are
In special cases, the back panel could be smaller than the table as presented as an illustrative example.
long as it's centered on it.
2
Carvalo MDF board, Softwood line, by Masisa.
1000
1000
Left view Front view Left view Front view
2200 2200
150
150
300
600
550 550 550 550
150
Top view
500mm
85mm
50mm
Toma tu foto
1000mm
900mm
500mm
2150mm
2000mm
50mm
1100mm
950mm
400mm E’ 400mm Section E-E’ - Detail
192,5mm 192,5mm
M5
M1- Okoume plywood grandstand.
Considering internal structure.
M2- Seating pillows attached (fixed) to
the grandstand. Black faux leather
covering (optional). M3
M3- Wall painted in dark gray simil SW
6994 Greenblack. M4
M4- Graphic piece: Wall mounted
background printed in vinyl. Front board
made of white MDF board with White
edgings and text routed in 5,5 mm black
acrylic. Communication text content
about Uber’s opportunities bring/offer to
partners.
M5- Projector.
M6- Presentation lectern.
M2
M7- Enclosure system, optional. It will be
defined by each Gl’s budget.
M7 M6 M1
400
200
1650
1200
400
200
400
200
275
1925
Right view 500
Top view
Variable length depending on
the available space.
1100
4 – Front and door:
MDF board in black and black edging.
3 The door must have lock.
3 5- End caps.
100
4
4
5
5
Carvalo MDF board, Softwood line, by Masisa
or similar.
Note:
Floor fixed module considering power supply.
Dimensions expressed in milímeters.
R1 - Back wall:
Wall facing laminated boards simile
Awoura 087 color, Vesto line, Arauco
brand. Text made of routed 5mm tnk
black PVC foam.
R3 R4 R3
R2 - Vendors workstation
R3 - Wall block with screen
R4 - Wall block with graphics
R5 - Work stools
R5
R5 R2
R5
R2
R2
Awoura 087, Vesto Linem Arauco Brand
or similar.
1100
White board with white edging.
4 – Front and door:
MDF board in black and black edging.
The door must have lock.
3
5- End caps.
3 3
4 Right view 500 Front view
5 5 Top view
1250
1350
416
416
2 2
Right view Front view
50 750 50
220
Note: Top view
Wall fixed module considering power supply.
Dimensions expressed in milímeters.
1250
1350
416
416
2 2 Right view Front view
50 750 50
220
Dimensions expressed in milímeters. Top view
Features:
• Upholstered/contoured seat and back
• Black plastic outer back
• Swivel mechanism
• Pneumatic seat height adjustment
• 5-star base with casters
• Synchro-tilt mechanism with back height adjustment
• Seat depth adjustment
• Variable back lock and tilt-tension
• Height and maintenance width-adjustable T-arms
• Upholstery in STEELCUT TRIO 3 (KVADRAT): color 383
For vendors stool Jack by Turnstone, model For partners stool Jack by Turnstone, model Those partners who need showcase products
with armrest and casters, in grey. without armrest and casters, in grey. may allow to use their stand displays.
( eg. AT&T phones display)
200
200
200
Más herramientas Más herramientas para vos Más herramientas para brindar un mejor servicio
200
200
200
1350 52" 52" 52" 52"
1350
1350
2750
2750
2750
2350
2350
2350
1000
1000
1000
1250 1250 1300 2500 1300 1300 2500 2500 1300
660
660
660
1150
1150
1150
2000
2000
2000
Minimum 5m2 Minimum 10.2m2 Minimum 15.2 m2
2500
2500
2500
Communication pieces (0.9x0.7mts) made of
MDF 18mm covered with adhesive printed vinyl.
They could have an aspirational or motivational
message. Using illustrations with no emotional
content is suggested. Photos are not
recommended.
Minimum for 2 people 3,75m2 Minimum for 4 people 6,75m2 Minimum for 6 people 8,75m2
Note: 2-person meeting room may Note: Meeting room may serve as
be used when space is limited. escalation room if necessary.
900
700
Institutional communication.
It’ll have a white wall with one communication piece and all the rest of
the walls will be painted in dark grey. Ceiling and molding will be white.
It’s suggested at least one wall is made of glass or with a window. For
glass panels, it’s suggested using the same safety glass decals as in the
facade.
Motivational communication:
“ponemos al mundo en movimiento”
“Somos parte de una comunidad activa”.
900
Pongamos
al mundo
en movimiento
600
700
900
900
Pattern to repeat
600mm
1850mm
Communication frame
2500
2500
2500
2500
Decals on the wall
K4
K3
Move chair by Steelcase.
Color to choice
145
1 Información 2 3
235 50
2 - Text, 2 mm thk PVC foam profile cut in
white. Typface Uber Move medium.
3- White adhesive vinyl. Space for informal
communication (birthdays,
4- Beige standard plastic poster clip. events, etc)
4
675
870
1000
5- A4 format paper.
20
5
50
150
300 20 50
5 150 1365 150
1665
710mm
700mm
2134mm
920mm
Minimum 3,25m2
18
11 2
90
200
1 - Dual-color acrylic sheet, white
front, black back, engraved text.
34 18 40
Wall or door mounted with double- BAÑO HOMBRES MUJERES ACCESIBLE
faced adhesiveAdhesive fixed to wall.
Signage will be fixed to wall on latch
side of door, or where ther is no Detail Accessible Unisex Detail Accessible Men Detail Accessible Women Detail Accessible All Gender
space mount on nearest adjacent Scale 14 Scale 14 Scale 14 Scale 14
wall.
BAÑO
1500
20
Short pier ceiling anchor, tension from FFL is maintained
cable and long pier panel gripper 1
1
40 40 40 40 40 40
fixed directly to sign panel
Expertos 012 - 10 →
2
120
Baños ←
120
Product Reference
Elevation Detail
3
3
2- Text, Typface Uber Move text 800
medium.
Expertos 01 - 10 →
20
cable and long pier panel gripper from FFL is maintained
fixed directly to sign panel
1
40 40 40
Expertos 012 - 10 →
120
Product Reference
Elevation Detail
50 450 50 2
1 - Dual-color acrylic sheet, white
front, black back, engraved text 5
separation detail.
17 25
2- Spacer, 10mm thk acrylic spacer, Expertos 01 - 10 ↑
eq
inset nom. 50mm from edge of sign.
2 pac paint finish to match acrylic
2
panel in White. Adhesive fixed
Sala de reunión 01 →
17 25
550
3- Typface Uber Move text medium.
eq
1 Expertos 01 - 10 ↑
Espera
3 2
2
→ Sala de reunión 02 ←
Sala de reunión 01
17 25
Espera
eq
Ensure a minimum Baños
Sala de reunión 02
Baños
← of 1300mm from
FFL is maintained
Front Side
Elevation
Wayfinding
W3 - Large panel 1
150
2 3
1 - Dual-color acrylic sheet, white
front, black back, engraved text. Fixed
to bracket support.
2. Bracket support. 2 mm thk
aluminum “U” channel (glass fixing
type) , with 2 pac paint finish in black Restrooms Male Restrooms Female Restrooms
eq
100
175
eq 30
EXTINGUIDOR
15
Fire Extinguisher
Elevation
Cocina
100
20
Dual-color acrylic sheet, black front.
engraved text. Wall or door mounted Reuniones Bodega
with double-faced adhesive.
200
2010 20
100
empleados
100
150
60
60
100 100