Soal Nuri

1. Budget rent-a-car opening car rental shops in Wal-Mart stores in an example of

which type of strategy?
a. Forward Integration (page 173)
b. Backward Integration
c. Horizontal Integration
d. Related Diversification
e. Unrelated Diversification
2. Goodyear Tier & Rubber Co. selling its North American farm- tire business to Titan
International is an example of which type of strategy?
a. Related Diversification
b. Unrelated Diversification
c. Retrenchment
d. Divestiture (page 173)
e. Liquidation
3. Web sites to sell products directly to consumers are examples of which type of
strategy?
a. Backward Integration
b. Product Development
c. Forward Integration (page 174)
d. Horizontal Integration
e. Conglomerate Diversification
4. Which of these strategies is effective when the number of suppliers is small the
number of competitors is large?
a. Conglomerate diversification
b. Forward integration
c. Concentric diversification
d. Backward integration (page 176)
e. Horizontal integration
 5. Which strategy is appropriate when an organization competes in an industry
characterized by rapid technological developments?
a. Retrenchment
b. Product Development (page 179)
c. Backward Integration
d. Liquidation
e. Market Penetration
6. Adding new, unrelated products or services for present customers is called …
a. Forward Integration
b. Related Diversification
c. Backward Integration (page 182)
d. Conglomerate Diversification
e. Unrelated Diversification
7. Win-Dixie closing one-thrid of its stores and eliminating 22,000 jobs in an attempt to
emerge from bankruptcy would he an example of:
a. Divestiture
b. Backward Integration
c. Liquidation
d. Retrenchment (page 184)
e. Forward Integration
8. What kind of strategy is retrenchment?
a. A turnaround or reorganization strategy (page 184)
b. An expansion strategy
c. A conglomerate strategy
d. An intensive strategy
e. An offensive strategy
9. Which strategy would be effective when the stockholders of a firm can minimize their
losses by selling the organization’s assets?
a. Integration
b. Differentiation
 c. Diversification
d. Cost Leadership
e. Liquidation (page 188)
10. According to Porter, which strategy often products or services to a small range of
customers at the lowest price available on the market?
a. Low Cost
b. Best Value
c. Low Cost Focus (page 188)
d. Best Value Focus
e. Differentiation
11. Mergers and acquisitions are created for all the following reasons except to …
a. Gain new technology
b. Reduce tax obligations
c. Gain economics of scale
d. Smooth out seasonal trends in sales
e. Increase as number of employees (page 198)
12. In general, what happens to American goods in overseas markets when there is a strong
dollar?
a. Less expensive
b. More attractive
c. Cheaper
d. More expensive (page 86)
e. Desirable
13. When an industry relies heavily on governments contracts, which forecasts can be the
most important part of an external audit …
a. Economic
b. Political (page 90)
c. Technological
d. Competitive
 e. Multinational
14. Technological advancements can create new … advantages that are more powerful then
existing advantages.
a. Economic
b. Social
c. Environmental
d. Competitive (page 93)
e. Comparative
15. Which sector of the economy would be most impacted by technological developments?
a. Forestry
b. Pharmaceuticals (page 94)
c. Textiles
d. Metals
e. Paper
16. Collecting and evaluating information on competitors is essential for successful …
a. Internal Analysis
b. Strategy Evaluation
c. Strategy Formulation (page 95)
d. Strategy Implementation
e. Strategy Management
17. Intensity of competition … in lower return industries.
a. Is lowest
b. In non-existent
c. Is highest (page 99)
d. Is not important
e. Fluctuates
18. What is not one of Michael Porter’s five competitive forces?
a. New entrants
b. Rivalry among existing firms
 c. Bargaining power of unions (page 100)
d. Bargaining power of suppliers
e. Bargaining power of buyers
19. Whenever new firms can easily enter a particular industry, the intensity competitiveness
among firms
a. Stays the same
b. Increases (page 102)
c. Decreases
d. Neutralizer
e. Fluctuates
20. The purpose of a mission statement is to declare all of these except …
a. A reason for being
b. An annual financial plan (page 59)
c. A statement of purpose
d. A statement of beliefs
e. Whom it wants to serve
21. The vision statement answers which question?
a. What is our business?
b. How can we improve ourselves?
c. What do we want to become? (page 60)
d. Who are our stakeholders?
e. How can we increase profitability?
22. What is the best time to develop a mission statement?
a. Before a business is opened
b. When the firm is successful (page 63)
c. When the firm is in financial trouble
d. When the firm is in legal trouble
e. When the firm encounters competition
23. Which phase of strategic management is called the action phase?
a. Strategy Formulation
b. Strategy Implementation (page 6)
c. Strategy Evaluation
d. Allocating Resources
e. Measuring Performance

24. The first step is strategic planning is generally …

a. Developing a vision statement (page 10)
b. Establishing goals and objectives
c. Making a profit
d. Developing a mission statement
e. Determining opportunities and threats
25. Which component of a mission statement addresses the firm’s distinctive competence
or major competitive advantage?
a. Technology
b. Philosophy
c. Concern for public image
d. Customers
e. Self-concept (page 70)
26. The act of strengthening employee’s sense of effectiveness by encouraging and
rewarding them to participate in decision making and exercise initiative and imagination
is referred to as:
a. Authoritarianism
b. Pro-action
c. Empowerment (page 16)
d. Transformation
e. Delegation
27. According to research, organizations using strategic management are … than those that
do not.
a. More profitable (page 17)
 b. More complex
c. Less profitable
d. Less static
e. Less complex
28. Empirical indicators are resources that are either rare, hard to imitate, or …
a. Expensive
b. Inexpensive
c. Easily substitutable
d. Not easily substitutable (page 117)
e. Inefficient
29. Which function of management is concerned with span of control and chain of
command?
a. Planning
b. Organizing (page 125)
c. Controlling
d. Directing
e. Evaluation
30. Which of the following is the process of influencing people to accomplish specific
objectives?
a. Staffing
b. Monitoring (page 126)
c. Planning
d. Controlling
e. Organizing

Choose A : 1,2,3 correct

Choose B : 1 & 3 correct

Choose C : 2 & 4 correct

Choose D : 4 correct
Choose E : 1,2,3,4 correct

31. Retrenchment would be an effective strategy when an organization …

1. Has shrunk so quickly that major internal reorganization is needed
2. Has decided to capitalize on opportunities, maximize threats, take advantage of
strengths and overcome weaknesses
3. Does not have a clearly distinctive competence and has failed to meet its
objectives and goals consistently over time
4. Is plagued by inefficiency, low profitable, poor employee morale and pressure
form stockholders to improve performance
Answer D

32. Intensive strategies include …

1. Market Development
2. Horizontal Penetration
3. Product Development
4. Forward Integration
Answer B

33. External strategic management audit known as …

1. Environmental Scanning
2. Industry Analysis
3. External Audit
4. Competition Analysis
Answer A

34. Action stage of strategic management …

1. Most difficult stage
2. Mobilizing employees and managers
3. Interpersonal skills are critical
4. Consensus on pursuing goals
 Answer E

35. Which of the following does not represent a potential core competence?
1. The ability to manufacture a high quality product at a low cost
2. The capability to develop new products in a more or less continuing stream
3. Know how in creating and operating a system for filling customer orders
accurately and swiftly

4. Having a wider product line than rivals

Answer D

36. Under which condition would be a cost leadership strategy be especially effective?
1. When there are many ways to differentiate the product or service and any
buyers perceive these differences as having value
2. When buyer needs and uses are diverse
3. When technological change is fast paced and competition resolve around’s
rapidly evolving product features
4. When the products of rival sellers are essentially identical and supplies are
readily available from any of several eager sellers
Answer D

37. Which of these would be good objectives statements …

1. Increase production of product A by 15 percent yearly
2. Reduce overhead costs 2 percent yearly
3. Increase the number of customer yearly by 50
4. Increase inventory sufficient to meet yearly increase in demand
Answer A

38. … is not part of an external audit.

1. Analyzing competitors
2. Analyzing available technologies
3. Studying the political environment
4. Analyzing financial ratios
Answer D
 39. … is not a basic mission of a competitive intelligence program.
1. To provide a general understanding of an industry
2. To provide a general understanding a company’s competitors
3. To identify areas where competitors are vulnerable and to assess the impact
strategic actions would have on competitors
4. To identify industry executives who should be hired by the firm
Answer D

40. Guidelines for horizontal diversifications …

1. Revenues from current products/services would increase significantly by adding
the new unrelated products
2. Highly competitive and or no growth industry with low margin and returns
3. Present distribution channels can be used to market new products to current
customers
4. Very quick growth to large organization where a major internal reorganization is
needed
Answer A

Essai

1. What are the characteristics of a firm that is successfully pursuing a cost leadership strategy?
2. Explain the resource based view and its relation to strategic management!
3. What are the five major types of external forces that should be examined as part of an
external audit? Give an example of each type of force?
4. Explain the relationship between strategic management and competitive advantage for
firms. How can a firm achieve sustain competitive advantage?
5. Define and discuss the differences between vision and mission statements!

Soal Group 16 Lanjutan

AYN Foto 46-66

1. A firm’s strengths that cannot be easily matched or imitated by competitors are called
a. Internal audit
b. Distinctive competencies
 c. External audits
d. Special properties
e. Internal properties

2. Empirical indicators are resources that are either rare, hard to imitate or
a. Expensive
b. Inexpensive
c. Easily subitituable
d. Not easily substituable
e. Inefficient

3. Staffing function involves all off these activities except:

a. Recruiting
b. Transfering
c. Customer analysis
d. Managing union relations
e. Training and developing

4. What can be defined as the art and science of formulating, implementing, and evaluating
cross functional decisions that enable an organization to achieve its objectives
a. Strategy formulation
b. Strategy evaluation
c. Strategy implementation
d. Strategic management
e. Strategic leading

5. Opportunity analysis is one of the basic functions of

a. Marketing
b. Management
c. Computer information systems
d. Production operations
e. Research and development

6. The I/O approach to competitive advantage advocates that external factors are ____ internal
factors in a firm achieving competetive advantage.
a. Less important than
b. As important as
c. More importan than
 d. More common than
e. Less common than

7. When an industry relies heavily on goverment contracts, which forecast can be the most
important part of an external audit.
a. Economic
b. Political
c. Technological
d. Competitive
e. Multinational

8. Technological advancement can create new ____ advantages that are more powerful than
existing advantages
a. Economic
b. Social
c. Enviromental
d. Competitive
e. Comparative

9. What is not one of Michael Porters five competitive forces?

a. New entrants
b. Rivalry among existing firms
c. Bargaining power of union
d. Bargaining power of suppliers
e. Bargaining power of buyers

10. According to porter what is usually the most powerful of the five competitive forces?
a. Potential development of substitute products
b. Bargaining power of suppliers
c. Bargaining power of consumer
d. Rivalry among competing firms
e. Potential entry of new competitors

11. The vision statement answers which question?

a. What is our business?
b. How can we improve ourselves
c. What do we want to become
d. Who are our stakeholders
 e. How can we increase profitability

12. In developing a mission statement, arousing emotion

a. Is not a benefit
b. Is the most important goal
c. Is important
d. Should be avoided if possible
e. Is counterproductive

Yara Foto 67-86

1. What are the means by which long-term objectives will be achieved?
a. Strategies
b. Strengths
c. Weakness
d. Policies
e. opportunities

2. A strong _____ Heritage underlies the study of strategy management.

a. Military
b. Government
c. Social
d. Cultural

3. Which of these basic questions should a vision statement answer?

a. What is our business?
b. Who are our employees?
c. Why do we exist?
d. What do you want to become?
e. Who are our competitors?

4. How do line manager become “owners” of the strategy?

a. By attending top manager meetings
b. By gettering information about competitors
c. Buy involvement in the strategic management process
d. By becoming a shareholder of the firm
e. By buying off top managers

5. Objective should be all of the following exept :

a. Measurable
 b. Continually changing
c. Reasonable
d. Challenging
e. Consistent

6. Anything that a firm does especially well compared to rival firms is referred to as:
a. Competitive advantage
b. Comparative advantage
c. Opportunity cost
d. Sustainable advantage
e. An external opportunity

7. The greatest advantage of international operations is

a. Reduce tariffs and taxes
b. Spreading economic risks over a wider number of markets
c. Access to global technology, culture and businesses practices
d. Gaining new customers
e. Less intense competition

8. ________ Can best be described as short-term in nature.

a. Mission statements
b. Tenure
c. Annual objectives
d. Strategies
e. Management

9. What are enduring statement of purpose that distinguish one business from other
similar firms?
a. Policies
b. Mission statements
c. Objectives
d. Rules
e. Employee conduct guidelines

10. One difference between CPM and AFE is that

a. CPM includes both internal and external issues
b. The weigh and total weighted score mean opposite
c. CPM ratings range from 1 to 10
 d. CPM is performed only for the company, whereas EFE is performed for both the
company and the competitors
e. CPM is only used in small firms

11. According to Porder, what is usually the most powerful of the five competitive forces?
a. Potential development of substitute products
b. Bargaining power of supplies
c. Bargaining power of consumers
d. Rivalry among competiting firms
e. Potential entry of new competitors

PART 2 : COMPLEX MULTIPLE CHOICE

37. Which of the following statements is true?

1. Open-Mindedness is And important deadline for effective strategic management
2. No organization has unlimited resources
3. Set a check decisions require trade offs
4. Project management must be a self reflective learning process

38. Which of this business this actions is (are) always considered to be unethical?
1. Your product or service safety
2. Dumping float product in a foreign market
3. insider trading
4. right information

39. Long-term objectives are needed at which level(s) in an organization?

1. Corporate
2. divisional
3. functional
4. Matrix

40. Which of the following are components of company situation analysis?

1. Evaluating how well the present strategy is working
2. Assessing whether the company’s costs and prices are competitive
3. Evaluating the company’s competitive strength and competitive position
4. Scanning the environment determine a company’s best and most profitable
customers

41. The Strength of suppliers as a strong competitive force is diminish when

 1. Buying firms pose a credible threat of backward integration into the suppliers
business
2. The cost of switching from one supplier to another is low
3. The buying firms purchase in large quantities and thus are important customers of
the suppliers
4. The item being supplied is a commodity

42. _______ has been successful in that reminding R&D budget allocations
1. Using the percentage of sales method
2. Budgeting for about r&d what competitions spend
3. Deciding how many successful new products are needed
4. All off about has been used

43. What is needed before people can focus on specific strategy formulation activities when
developing a mission statement?
1. Negotiation
2. Compromise
3. Eventual agreement
4. Conforting

44. Financial objectives involve all of the following, except :

1. Growth in revenues
2. New product in the market
3. Greater return on investment
4. Larger market share

PART 3 : ESSAY
1. Jelaskan mengenai pengertian visi dan misi! Ungkapkan perbedaan-perbedaan yang
signifikannya dan berikan contoh-contohnya untuk memperjelas jawaban!
2. Rivalry among competing firms adalah salah satu kekuatan yang paling dominan di The
Five competitive forces model - Porter. Jelaskan pengertiannya dan apa pula kegunaan
analisa dari model porter tsb!
3. Apa bedanya EFE (The External Factor Evaluation) matrix dan CPM (The Competitive
Profile Matrix)? Jelaskan & contohnya!

Zia foto 87-106

1. Which strategy generally entails large research and development expenditures?
a. Product development
b. Market penetration
 c. Retrenchment
d. Forward integration
e. Divestiture

2. Retrenchment would be an effective strategy when an organization:

a. Is plagued by inefficiency, low profitability,poor employee morale and pressure from
stakeholders to improve perfomance
b. Has shrunk so quickly that major internal reorganization is needed
c. Is one of the stronger competitors in a given industry
d. Has decided to capitalize on opportunities, maximize threats, take advantage of
strengths and overcome weakness
e. Does not have a clearly distinctive competence and has failed to meet its objectives and
goals consistently over time

3. Backward integrations is effective in all of these, except

a. When the advantage of stable prices are not important
b. When an organization competes in an industry that is growing rapidly
c. When an organization has both capital and human resources to manage the new
business of supplying its own raw material
d. When an organization neds to acquire a needed resource quickly
e. When present suppliers have high profit margins

4. In which situation horizontal integration be an especially effective strategy?

a. When an organization can gain monopolistic characteristic in a particular area or region
without being challenged by the federal government for “tending substantially” to
reduce competition
b. When an organization competes in a slowing industry
c. When decreased economics of scale provide major competitive advantages
d. When an organization has neither the capital nor human talent needednto successfully
manage expanded organization
e. When competitors are succeeding due to managerial expertise or having particular
resources an organization possesses

5. When a domestic company first begins to export to india, it is an example of

a. Market development
b. Horizontal integration
c. Backward integration
d. Forward integration
 e. Concentric diversification

6. Win-dixie closing on- third of its stores and eliminating 22.000 jobs in an attemp to emerge
from banckruptcy would be an example of
a. Divestiture
b. Backward integration
c. Liquidation
d. Forward integaration
e. retrenchment

7. What kind of strategy is retrenchment?

a. An expansion
b. A conglomerate strategy
c. An intensive strategy
d. An offensive strategy
e. A turnaround or reorganization strategy

8. Under which conditions would a differentiation strategy be especially effective?

a. When the target market niche is large. Profitable and growing
b. When industry leaders dont consider the niche to be crucial to their own success
c. When the industry has many different niche and segments,thereby allowing a company
to pick a competitively attractive niche suited to its own resources
d. When few, if any, other rivals are attempting to specialize in the same target segment
e. When technological change is fast paced and competition resolves around rapidly
evolving product features.

9. Financial objectives involve all of the following, except

a. Growth in revenues
b. Higher dividens
c. Greater return on investment
d. A rising stock price
e. Larger market share

10. Budget rent- a- car opening car rental shops in wal-mart stores is an example of which type
of strategy?
a. Backward integration
b. Horizontal integration
c. Related diversification
 d. Unrelated diversification
e. Forward integration

11. Which functions of managementincludes areas such as job design, job specification, job
analysis and unit of command?
a. Planning
b. Organizing
c. Motivating
d. staffing
e. controlling

12. The first step in the controlling functions of management is to

a. Take corrective
b. Restrict breaks employee
c. Evaluate expense reports
d. Establish performance standards
e. Measure individual and organizational performance

13. According to rogers schroerder, which of the following is not a basic function of production
management
a. Capacity
b. Inventory
c. Workforce
d. Transportation
e. Quality

14. A firm’s strengths that cannot be easily matched or imitated by competitors are called
a. Internal audits
b. Distinctive competencies
c. External audits
d. Special properties
e. Internal properties

15. What category of ratios measures a firm’s ability to meet maturing short term obligations
a. Profitability
b. Liquidity
c. Leverage
d. Activity
 e. growth

16. Keeping strategies secret from employees and stakeholders can do all of the following,
except
a. Inhibit employee and stakeholder communication
b. Inhibit employee ang stakeholder understanding
c. Inhibit employee and stakeholder commitment
d. Provide competitive advantage to competitors
e. forego valuable employee or stakeholder input.

Kika 107-128

1. Which strategy generally entails large research and development expenditures?

a. Product development
b. Market penetration
c. Retrenchment
d. Forward integration
e. Divestiture

2. Retrenchment would be an effective strategy when an organization

a. Is plagued by inefficiency, low profitability, poor employee morale and pressure from
stockholders to improve performance
b. Has shrunk so quickly that major internal reorganization is needed
c. Is one of the stronger competitors in a given industry
d. Has decided to capitalize on opportunities, maximize threats, take advantage of
strengths and overcome weaknesses
e. Does not have a clearly distinctive competence and has failed to meet its objectives and
goals consistently over time.

13. What are the means by which long-term objectives will be achieved?
a. Strategies
b. Strengths
c. Weaknesses
d. Policies
e. Opportunities
14. A strong __________ heritage underlies the study of strategic management.
a. Military
b. Government
c. Political
d. Social
e. Cultural

15. Which strategy generally entails large research and development expenditures?
a. Product development
b. Market penetration
c. Retrenchment
d. Forward integration
e. divestiture

16. Which phase of strategic management is called the action phase?

a. Strategy formulation
b. Strategy implementation
c. Strategy evaluation
d. Allocating resources
e. Measuring performance

17. The first step in strategic planning is generally :

a. Developing a vision statement
b. Establishing goals and objectives
c. Making a profit
d. Developing a mission statement
e. Determine opportunities and threats
18. Goodyear Tire & Rubber Co. selling its North American farim-tire business to Titan
International is an example of which type of strategy?
a. Related diversification
b. Unrelated diversification
c. Retrenchment
d. Divestiture
e. Liquidation

19. Websites to sell products directly to consumers are examples of which type of strategy?
a. Backward integration
b. Product development
 c. Forward integration
d. Horizontal integration
e. Conglomerate diversification

20. What refers to a strategy of seeking ownership of or increased control over a firm’s
cometitors?
a. Forward integration
b. Conglomerate diversification
c. Backward integration
d. Horizontal integration
e. Concentric diversification

21. What term refers to selling a division of an organization?

a. Joint venture
b. Divestiture
c. Concentric diversification
d. Liquidation
e. Horizontal integration

22. Mergers and acquisitions are created for all of the following reasons except to
a. Gain new technology
b. Reduce tax obligations
c. Gain economies of scale
d. KEPOTONG

24. ________ exemplifies the complexity of relationships among the functional areas of
business.
a. Government audit
b. External audit
c. Financial ratio analysis
d. Environmental scanning
e. Distribution strategy

25. What is the essential bridge between the present and the future that increases the
likelihood of achieving desired results?
a. Motivating
b. Planning
c. Controlling
 d. Staffing
e. Organizing

ESSAY
1. Jelaskan hubungan antara manajemen stratejik dan competitive advantage suatu
perusahaan. Bagaimana caranya suatu perusahaan dapat menjaga kelanggengan
competitive advantage-nya?

2. Di dalam melakukan Internal dan External Assessment, dikenal istilah Industrial

Organization View dan Resources Based View. Jelaskan konsep tersebut dan mana yang
menurut Sdr/i lebih tepat digunakan di Indonesia?

3. Rivalry Among Competing Firms adalah salah satu kekuatan yang paling dominan di The
Five Competitive Forces Model - Porter. Jelaskan pengertian tersebut dan apa pula
kegunaan Analisa dari Model Porter tersebut!

4. Jelaskan yang dimaksud dengan Vertical Integration Strategies. Berikan contoh-

contohnya!

5. Generic Strategies dari Michael Porter memberikan landasan untuk menetapkan strategi
yang tepat bagi perusahaan. Jelaskan mengenai strategi tersebut! Apakah strategi
tersebut bisa digunakan secara bersamaan? Jelaskan!