Hero Honda
Hero Honda
COMPANY PROFILE:
Founder: Munjal Brothers: Mr. Satyanand Munjal, Mr. Brijmohan Lall Munjal and
Mr. O. P. Munjal.
Year of Establishment:1984 (The Hero Group was established in 1956)
Foundational Work: Before the establishment of the Hero Group in 1956,Munjal Brothers
use to manufacture bicycle components in the early 1940's.
Industry: Automotive - Two Wheelers
Business Group: The Hero Group
Capitalization Ratio: Hero Group - 26%
Honda Motor Co., Ltd. - 26%
Others - 48% (listing)
Listings & its codes: BSE - Code: 500182
NSE - Code: HERO HONDA
Bloomberg - Code: HH@IN
No. of Sales Outlets: 1500+
Joint Venture:The Hero Group (India) with Honda Motor Co., Ltd.(Japan)
Registered & Corporate: Office34, Community Centre
Basant Lok, Vasant Vihar
New Delhi - 110057
Tel.: +(91)-(11)-26142451 - 59
Hero Honda Motors Limited is a two wheeler manufacturer based in India. Hero Honda is a joint
venture between the Hero Group of India and Honda of Japan. The company is the largest two
wheeler manufacturer in India. The 2006 Forbes 200 Most Respected companies list has Hero Honda
Motors ranked at 108.
“Hero” is the brand name used by the Munjal brothers for their flagship company Hero Cycles Ltd. A
joint venture between the Hero Group and Honda Motor Company was established in 1984 as the
Hero Honda Motors Limited At Dharuhera India. Munjal family and Honda group both own 26%
stake in the Company. In 2010, it was reported that Honda planned to sell its stake in the venture to
the Munjal family.
During the 1980s, the company introduced motorcycles that were popular in India for their fuel
economy and low cost. A popular advertising campaign based on the slogan 'Fill it - Shut it - Forget it'
that emphasised the motorcycle's fuel efficiency helped the company grow at a double-digit pace
since inception. The technology in the bikes of Hero Honda for almost 26 years (1984–2010) has
come from the Japanese counterpart Honda
Hero Honda has three manufacturing facilities based at Dharuhera, Gurgaon in Haryana and
at Haridwar in Uttarakhand. These plants together are capable of churning out 3 million bikes per
year.Hero Honda has a large sales and service network with over 3,000 dealerships and service
points across India. Hero Honda has a customer loyalty program since 2000, called the Hero Honda
Passport Program.
In December 2010, the Board of Directors of the Hero Honda Group have decided to terminate the
joint venture between Hero Group of India and Honda of Japan in a phased manner. The Hero Group
of India would buy out the 26% stake of the Honda in JV Hero Honda. [14]. Under the joint venture
Hero Group could not sell into international markets and the termination would mean that Hero
Group can exploit global opportunities now. Since last 25 years the Hero Group relied on their
Japanese partner Honda for R & D for new bike models. So there are concerns that the Hero Group
might not be able to sustain the performance of the Joint Venture alone
Products:
Achiever
Ambition 133, Ambition 135
CBZ, CBZ Star, CBZ Xtreme
CD 100, CD 100 SS, CD Dawn, CD Deluxe, CD Deluxe (Self Start)
Glamour, Glamour F.I
Hunk
Karizma, Karizma R, Karizma ZMR FI
Passion, Passion+, Passion Pro
Pleasure
Splendor, Splendor+, Splendor+ (Limited Edition), Super Splendor, Splendor NXG,Splendor
PRO
Two wheelers in India
Hero
Achiever · CBZ · Hunk · Karizma · Passion · Splendor · CBZ Xtreme
Honda Honda
HMSI Activa · Aviator · CBF125 · CB Twister · Dio · Stunner · Unicorn
Royal
Bullet · Thunderbird
Enfield
TVS Flame · Apache
Yamaha Enticer · Crux · Gladiator/SS 125 · Libero · RX-135 · RX 100 · YZF-R15 · FZ16 · FZ-S · Fazer · RX-Z
Others Kinetic · Ideal Jawa Yezdi · LML (Lohia) · Rajdoot 350
See also Cars in India · Transport in India