Scribd
Upload
94 views3 pages

Bush (Brand) : Jump To Navigationjump To Search

Bush is a British consumer electronics brand now owned by Sainsbury's. The original Bush company was founded in 1932 and became famous for early British radios. It merged with Murphy Radio in 1962 to form Rank Bush Murphy Ltd. The Bush brand was later purchased by different companies and used primarily for inexpensive electronics produced in China and sold in UK retailers. In 2008, Home Retail Group purchased the Bush brand and it is now used exclusively for budget electronics sold through Argos and Sainsbury's.

Uploaded by

irfanm
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd
94 views3 pages

Bush (Brand) : Jump To Navigationjump To Search

Bush is a British consumer electronics brand now owned by Sainsbury's. The original Bush company was founded in 1932 and became famous for early British radios. It merged with Murphy Radio in 1962 to form Rank Bush Murphy Ltd. The Bush brand was later purchased by different companies and used primarily for inexpensive electronics produced in China and sold in UK retailers. In 2008, Home Retail Group purchased the Bush brand and it is now used exclusively for budget electronics sold through Argos and Sainsbury's.

Uploaded by

irfanm
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd
You are on page 1/ 3

Bush (brand)

From Wikipedia, the free encyclopedia


Jump to navigationJump to search

Bush

Industry Consumer electronics

Founded 1932, as Bush Radio

Headquarters Milton Keynes

Products See below

Owner Sainsbury's

Bush is a British consumer electronics brand owned by J Sainsbury


plc (Sainsbury's), the parent company of the retailer Argos.[1] The former Bush
company is one of the most famous manufacturers of early British radios. The
company is now defunct, but the Bush brand name survives as a private label brand
for budget electronics.[1][2] Bush has a sister brand, Alba, which has a similar history.[1]
[2]
 Today, all Bush and Alba products are sold exclusively at Argos and Sainsbury's,
with Argos having a wider selection.[3]

History[edit]
Original Bush company[edit]
Bush DAC 90A radio

Bush Radio reproduction of 1959 TR82 transistor portable. A design icon of the early transistor radios

Bush brand reproduction of the Philco model 90 "cathedral radio" of 1931, a design icon of early radio, and
the most recognised cathedral design sets

The company was founded in 1932 as Bush Radio from the remains of the Graham Amplion
company, which had made horn loudspeakers as a subsidiary of the Gaumont British Picture
Corporation. The brand name comes from Gaumont's Shepherd's Bush studios.[4] The company
expanded rapidly moving to a new factory at Power Road, Chiswick in 1936.
Bush became part of the Rank empire in 1945 and a brand new factory was opened
at Ernesettle, Plymouth in 1949.[5] In 1950 the popular DAC90A and DAC10 radios were
launched, along with the distinctive TV22 television.
The Bush TR82 transistor radio, designed by Ogle Design, and launched in 1959, is regarded as
an icon of early radio design. Although the first radio to use the Ogle cabinet design was actually
the MB60, a battery/mains valve set from 1957 to 1959.
The original Bush Radio company merged with Murphy Radio on 4 June 1962,[6] and a new
company was formed called Rank Bush Murphy Ltd.
Rank formed a joint venture with Toshiba in 1978 called Rank Toshiba, and manufactured
Toshiba designed televisions in Ernesettle UK. In 1980 Rank terminated its agreement with
Toshiba and the joint company was wound up. Toshiba took over the UK factory and continued
to manufacture television sets alone. [5]

Use of brand since the 1980s[edit]


Purchase and reuse[edit]

Bush iD logo

The Bush brand name disappeared from the British market during the 1980s. However, since the
purchase of the brand by Alba Group in 1986 (now known as Harvard International), it once
again became common,[7] being used primarily on electronic goods produced in China and
televisions made in Turkey.

Logo used from the 1990s until 2014

A range known as Bush iD was used to brand items such as digital radios and set-top
boxes under the Bush name. Since purchase by Home Retail Group, the Bush iD branding is no
longer used.
Sale to Home Retail Group[edit]
In November 2008, the Bush brand name, along with Alba, was purchased by Home Retail
Group, the parent company of Homebase and Argos, for £15.25 million. As a result, the former
Alba Group has now been renamed Harvard International. Harvard International still owns the
Bush brand in Oceania. In 2013 a 7-inch tablet called MyTablet was released under the Bush
brand; it cost £99.99.

You might also like

pFad - Phonifier reborn

Pfad - The Proxy pFad of © 2024 Garber Painting. All rights reserved.

Note: This service is not intended for secure transactions such as banking, social media, email, or purchasing. Use at your own risk. We assume no liability whatsoever for broken pages.


Alternative Proxies:

Alternative Proxy

pFad Proxy

pFad v3 Proxy

pFad v4 Proxy