Full file at https://TestbankDirect.

eu/

Test Bank for Business Research Methods 13th Edition By Schindler

Complete downloadable file at:
https://TestbankDirect.eu/Test-Bank-for-Business-Research-Methods-13th-Edition-By-
Schindler
1) Direct observation of phenomena, empirically testable hypotheses, and the ability to rule out
rival hypotheses are all essential tenets of the ________.
A) experiential method
B) scientific method
C) intuitive process
D) strategic management process
E) account planning philosophy

2) Business research ________ while data analytics ________.

A) collects data to resolve a current dilemma; analyzes historical data.
B) uses larger amounts of data; uses smaller amounts of data
C) draws data from external and internal sources; draws data from internal data warehouses
D) is referred to as big data; is referred to as small data

3) Business research ________ while data analytics ________.

A) analyzes historical data; collects data to resolve a current dilemma
B) uses smaller amounts of data; uses larger amounts of data
C) draws data from external and internal sources; draws data from internal data warehouses
D) is referred to as big data; is referred to as small data

4) Business research ________ while data analytics ________.

A) analyzes historical data; collects data to resolve a current dilemma
B) uses larger amounts of data; uses smaller amounts of data
C) draws data from external and internal sources; draws data from internal data warehouses
D) is referred to as small data; is referred to as big data

5) ________ is a form of argument that purports to be conclusive; the conclusion must

necessarily follow from the reasons given.
A) Induction
B) Deduction
C) Logic
D) Philosophy
E) Exposition

6) Which form of argument presents a conclusion based on reasons or proof?

A) Induction
B) Deduction
C) Logic
D) Philosophy
E) Exposition

1
Copyright 2019 © McGraw-Hill Education. All rights reserved. No reproduction or distribution without the prior
written consent of McGraw-Hill Education.
 Full file at https://TestbankDirect.eu/

7) Which of the following is a requirement for a deduction to be considered correct?

A) Validity
B) Reliability
C) Inference
D) Empiricism
E) Conclusiveness

8) Consider the following statements: "Inner-city household interviewing is especially difficult

and expensive. This survey involves substantial inner-city household interviewing. The
interviewing in this survey will be especially difficult and expensive." This is an example of a(n)
________.
A) empirical argument
B) inductive argument
C) exposition
D) deductive argument
E) hypothesis

9) ________ is a form of reasoning that draws a conclusion from one or more particular facts or
pieces of evidence.
A) Induction
B) Deduction
C) Empiricism
D) Logic
E) Association

10) Because of the nature of induction, the conclusion can be thought of as ________.
A) fact
B) one explanation among many
C) proof
D) evidence
E) empirical

11) Consider the following example: "Retail sales increases in the 2018 holiday season were
below projections. Sales were disappointing because consumers were not confident about
economic growth." This is an example of a(n) ________.
A) inductive argument
B) deductive argument
C) empirical argument
D) fact
E) premise

2
Copyright 2019 © McGraw-Hill Education. All rights reserved. No reproduction or distribution without the prior
written consent of McGraw-Hill Education.
 Full file at https://TestbankDirect.eu/

12) ________ occurs when we observe a fact and ask, "Why is this?"
A) Deduction
B) Induction
C) Exposition
D) Empiricism
E) Curiosity

13) ________ is the process by which we test whether a hypothesis is capable of explaining a
fact.
A) Deduction
B) Induction
C) Exposition
D) Empiricism
E) Curiosity

14) Which term below refers to a bundle of meanings or characteristics associated with certain
concrete, unambiguous events, objects, conditions, or situations?
A) Variable
B) Construct
C) Concept
D) Theory
E) Model

15) A ________ is an image or abstract idea specifically invented for a given research and/or
theory-building project.
A) variable
B) construct
C) concept
D) theory
E) model

16) An automobile is a(n) ________ concept, while service quality is a(n) ________ concept.
A) abstract; objective
B) subjective; objective
C) intangible; tangible
D) objective; abstract
E) factual; perceptual

17) Abstract concepts such as personality, need for variety, and materialism are often called
________.
A) variables
B) constructs
C) concepts
D) theories
E) models

3
Copyright 2019 © McGraw-Hill Education. All rights reserved. No reproduction or distribution without the prior
written consent of McGraw-Hill Education.
 Full file at https://TestbankDirect.eu/

18) Concepts are more ________, while constructs are more ________.
A) concrete; abstract
B) abstract; concrete
C) intangible; tangible
D) conceptual; factual
E) intuitive; logical

19) Jack observes the history of his neighbor's purchase of new automobiles. His neighbor
purchases a new car every year and always seems to have a nicer model than the year before.
Jack thinks the dealership must appeal to his neighbor's fascination with new car styles. In this
example, interest in new car styles is a ________.
A) construct
B) fact
C) concept
D) theory
E) model

20) Bill often feels insecure about how others view him. To increase his feelings of self-esteem,
Bill often buys expensive, luxury items. Self-esteem is an example of a ________.
A) construct
B) fact
C) concept
D) theory
E) model

21) A(n) ________ describes the interrelationships between concepts and constructs.
A) hypothetical construct
B) hypothesis
C) conceptual scheme
D) operational definition
E) inductive argument

22) A chair is defined as a seat, and a seat is defined as an object for sitting, a chair. This is an
example of a(n) ________.
A) hypothetical construct
B) conceptual scheme
C) operational definition
D) dictionary definition
E) mediating variable

4
Copyright 2019 © McGraw-Hill Education. All rights reserved. No reproduction or distribution without the prior
written consent of McGraw-Hill Education.
 Full file at https://TestbankDirect.eu/

23) To be categorized as a customer, an individual must have a history of shopping at the

establishment at least twice prior to the start of the study with expenditures of more than $10.
This is an example of a(n) ________.
A) hypothetical construct
B) conceptual scheme
C) operational definition
D) dictionary definition
E) mediating variable

24) A(n) ________ defines a variable in terms of specific measurement and testing criteria.
A) hypothetical construct
B) operational definition
C) dictionary definition
D) conceptual scheme
E) moderating variable

25) Which term below refers to an event, act, characteristic, trait, or attribute that can be
measured and to which we assign categorical values?
A) Construct
B) Concept
C) Variable
D) Schema
E) Model

26) Which of the following cannot be thought of as variables?

A) Events
B) Acts
C) Characteristics
D) People
E) All of the above can be thought of as variables.

27) Which of the following is another term for independent variable?

A) Discrete
B) Criterion
C) Moderator
D) Predictor
E) Construct

28) Which of the following is another term for dependent variable?

A) Discrete
B) Criterion
C) Mediator
D) Predictor
E) Construct

5
Copyright 2019 © McGraw-Hill Education. All rights reserved. No reproduction or distribution without the prior
written consent of McGraw-Hill Education.
 Full file at https://TestbankDirect.eu/

29) Rachel is interested in learning the effect of using a celebrity endorsement on sales. The
presence or absence of a celebrity endorsement is the ________ variable.
A) independent
B) dependent
C) mediating
D) criterion
E) continuous

30) Which variable listed below is the variable manipulated by the researcher, thereby causing an
effect on another variable?
A) Criterion
B) Mediator
C) Dependent
D) Predictor
E) Moderator

31) Which variable listed below is the variable measured, predicted, or otherwise monitored and
expected to be affected by manipulation of another variable?
A) Dependent
B) Moderator
C) Independent
D) Predictor
E) Extraneous

32) Variables that are included because they are believed to have a significant contributory or
contingent effect on the independent variable–dependent variable relationship are called
________ variables.
A) criterion
B) predictor
C) mediator
D) moderating
E) extraneous

33) A variable that is assumed or excluded from a research study is a(n) ________ variable.
A) criterion
B) predictor
C) mediator
D) moderating
E) extraneous

6
Copyright 2019 © McGraw-Hill Education. All rights reserved. No reproduction or distribution without the prior
written consent of McGraw-Hill Education.
 Full file at https://TestbankDirect.eu/

34) In the Southeast, the potato chip market share held by the Lays brand is 46 percent. This is
an example of a(n) ________.
A) research question
B) descriptive hypothesis
C) relational hypothesis
D) explanatory hypothesis
E) correlational hypothesis

35) Potato chip sales vary directly with the level of television viewing. This is an example of a
________.
A) research question
B) descriptive hypothesis
C) correlational hypothesis
D) causal hypothesis
E) dichotomous hypothesis

36) An increase in hours of television viewing leads to increases in the sales of snack foods. This
is an example of a_____.
A) research question
B) descriptive hypothesis
C) correlational hypothesis
D) causal hypothesis
E) dichotomous hypothesis

37) Which of the following is an explanatory hypothesis?

A) Young women purchase fewer meats than women who are 35 years of age or older.
B) Sales of vegetarian foods vary by season.
C) An increase in family income leads to an increase in the percentage of income spent on
housing.
D) Real estate investment trusts (REITs) experienced a record level of profitability in 2004.
E) People in the South tend to rate the President more favorably than do people in the North.

38) Which of the following is a correlational hypothesis?

A) A decrease in the value of the U.S. dollar relative to other currencies leads to an increase in
exports.
B) Education on the process of preparing meat for consumption leads to a decrease in the
consumption of hamburgers.
C) An increase in family income leads to an increase in the percentage of income spent on
housing.
D) Low interest rates resulted in a record year for real estate investment trusts (REITs) as
individuals invested in real estate rather than other forms of investment.
E) People in the South tend to rate the President more favorably than do people in the North.

7
Copyright 2019 © McGraw-Hill Education. All rights reserved. No reproduction or distribution without the prior
written consent of McGraw-Hill Education.
 Full file at https://TestbankDirect.eu/

39) Which of the following is not one of the conditions necessary for a hypothesis to be
considered strong?
A) Adequate for its purpose
B) Addresses the presence of extraneous variables
C) Testable
D) Better than rival hypotheses
E) All of these are necessary conditions.

40) A ________ is a set of systematically interrelated concepts, definitions, and propositions that
are advanced to explain or predict phenomena.
A) conceptual scheme
B) hypothesis
C) theory
D) diagram
E) factual schema

41) Which term listed below refers to a representation of a system constructed to study some
aspect of that system or the system as a whole?
A) Conceptual scheme
B) Hypothesis
C) Theory
D) Diagram
E) Model

42) The role of a model is to ________ while a theory's role is to ________.

A) represent; explain
B) explain; represent
C) propose; prove
D) describe; predict
E) examine; experiment

43) Which type of variable is ignored (not measured) as it is believed its effect on the
independent variable is randomized?
A) Confounding
B) Control
C) Dependent
D) Independent

44) Which of the following is not a condition of sound reasoning?

A) Defining the management dilemma
B) Identifying correct premises
C) Testing connections between facts and assumptions
D) Making claims based on adequate evidence
E) All of the above are conditions for sound reasoning.

8
Copyright 2019 © McGraw-Hill Education. All rights reserved. No reproduction or distribution without the prior
written consent of McGraw-Hill Education.
 Full file at https://TestbankDirect.eu/

45) Data blending requires

A) drawing data from separate data files to create a new data file that can be analyzed.
B) removing identical data from multiple data files so the data exists in only one data file.
C) analyzing separate data files and identifying conclusions that exist in all those files analyzed.
D) merging all data files into one massive data file that can be analyzed.
E) None of the above, as they do not describe data blending.

46) A conceptual scheme

A) identifies all concepts/constructs of interest to a research question.
B) identifies the hypothesized relationships of all concepts/constructs of interest to a research
question.
C) provides a spatial relationship of all concepts/constructs of interest to a research question.
D) identifies key concepts/constructs that must be measured to answer a research question.
E) Does none of the above.

47) Explain the essential tenets of the scientific method and why this method is important for
business research.

48) Explain the meaning of deduction and induction. Provide an argument that exemplifies each
form.

49) Recently, several states have passed no texting while driving laws, believing that texting is a
major influence in the increase in traffic accidents, especially among younger drivers. Explain
the meaning of an operational definition and develop a good operational definition for texting
while driving. Identify the omissions that would weaken your definition.

50) Recently, several studies have sought to measure the extent of binge drinking among college
students. Explain the meaning of an operational definition and develop a good operational
definition for binge drinking.

51) Metro University has set a goal to increase the percentage of alumni who donate to the
university and to increase the average amount given by those who have donated in the past.
Metro University hopes that holding special events at homecoming night designed specifically
for alums will result in an increase in donations. Consequently, it is planning a special Alumni
Bash for homecoming night, and invitations have been sent to students who graduated between
1975 and 2000. Identify the dependent and independent variables in the example. State a
hypothesis using the information provided.

9
Copyright 2019 © McGraw-Hill Education. All rights reserved. No reproduction or distribution without the prior
written consent of McGraw-Hill Education.