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SWOT Analysis

Strengths: The channel focuses on travel, food, and lifestyle content for millennials, which the creators are passionate about. They also have a motorcycle that allows them to access places quickly. Weaknesses: As new vloggers, they lack professional equipment like cameras, tripods, and ring lights, which are expensive. They also lack advanced editing skills. Opportunities: Successful vloggers often get opportunities to promote products and receive gifts from businesses. They can also earn money from their channel if their content deserves opportunities.

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Mary Grace Peralta Paragas
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121 views1 page

SWOT Analysis

Strengths: The channel focuses on travel, food, and lifestyle content for millennials, which the creators are passionate about. They also have a motorcycle that allows them to access places quickly. Weaknesses: As new vloggers, they lack professional equipment like cameras, tripods, and ring lights, which are expensive. They also lack advanced editing skills. Opportunities: Successful vloggers often get opportunities to promote products and receive gifts from businesses. They can also earn money from their channel if their content deserves opportunities.

Uploaded by

Mary Grace Peralta Paragas
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as TXT, PDF, TXT or read online on Scribd
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Strength:

The content of our youtube channel is about travel, foodtrip, and random moments
which we consider to be our strength since millenials nowadays are into this kind
of videos. And since we have a motorcycle which we can be use for travelling, it
will also be our edge because we can access places in a quick time. And our passion
into travelling will also be considered as our strength because the videos that we
create are more on the things we love to do so it will be easy for us to execute
it.

Weakness:
As a rookie in vlogging, we consider our lackness of equipment such as camera,
tripod and ringlight as our weakness since these materials were expensive and these
are usually use by the professional vloggers. Also, we consider our lackness of
pro-editing skills as a weakness because this will serve as an attention seeker for
our viewers to watch our videos.

Opportunities:
A lot of youtubers nowadays are having the opportunities that people usually want
to have and that is to be a promoter of a product, receive lots of gifts from
business owners for promotion, and the top of it is earning money. Those
opportunities will be given to those vloggers who are deserve to have it and we
want to grab that kind of blessings.

Threats:
Finances is the major problem in every youtube channel especially to those who are
not earning money yet from there channel that is why we consider this as our threat
because first, we are still students; second, our content such as travel and
foodtrip usually need to spend money.

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