Types of Valuing Goodwill: (A) Simple Profit Method
Types of Valuing Goodwill: (A) Simple Profit Method
There are basically two types of valuing goodwill: (a) Simple profit method and (b) Super profit
method.
(a) Simple Profit Method:
Goodwill is generally valued on the basis of a certain number of years’ purchase of the average
business profits of the past few years. While calculating average profits for the purposes of
valuation of goodwill, certain adjustments are made. Some of the adjustments are as follows:
Example:
Steps:
(a) Calculate Adjusted average profit.
(b) Calculate the value of the business
= Adjusted Average profit x Normal Rate of return
(c) Calculate capital employed.
(d) Goodwill = Total Value of business – Capital Employed
Capital employed
Marketable asses (other than goodwill and fictitious assets) at market value xxx
Less: Liability (third party liability other than capital and reserves and surplus) xxx
Capital employed