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Apple Products

Apple has a long history of innovating in personal computing and mobile devices, introducing products like the Apple I and II computers in the 1970s-1980s, the iMac in 1998 which helped rescue the company, the iPod in 2001, the revolutionary iPhone in 2007 which has since sold over 2.2 billion units, the iPad tablet in 2010, and the Apple Watch smartwatch in 2015. Key to Apple's success is their integrated hardware and software approach, their ecosystem of connected devices, precision engineering and design, and strong after-sales service.

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Vardhan Bhosale
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260 views2 pages

Apple Products

Apple has a long history of innovating in personal computing and mobile devices, introducing products like the Apple I and II computers in the 1970s-1980s, the iMac in 1998 which helped rescue the company, the iPod in 2001, the revolutionary iPhone in 2007 which has since sold over 2.2 billion units, the iPad tablet in 2010, and the Apple Watch smartwatch in 2015. Key to Apple's success is their integrated hardware and software approach, their ecosystem of connected devices, precision engineering and design, and strong after-sales service.

Uploaded by

Vardhan Bhosale
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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Download as DOCX, PDF, TXT or read online on Scribd
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Apple has clearly mastered the art of re-inventing technologies.

Apple designs, manufactures and markets smartphones, personal computers, tablets, wearables and
accessories, and sells a variety of related services.

The Apple computer, also known as the Apple I, was the first product introduced in 1976. Followed by,
the Apple II.

The original Macintosh 128K was released in 1984 as Apple’s first personal computer and was
responsible for birthing the ‘Mac’ computer.

IMAC

IMac G3 was released in 1998, the iMac was the computer that made Apple a household name, and
contributed to the salvaging of the company from financial ruin in the late 1990s.

IPod

The first generation iPod was released in 2001 which can accommodate up to 1,000 songs. Different
versions of iPod include the iPod Mini and iPod Nano. Total of 350m iPods were sold till date.

IPhone

In 2007, Steve introduced iPhone for the first time to the world;

On that day Steve said that - ‘today we are re-inventing smart phone’. He never denied that smart
phones were already there in the market. But he always emphasized the ‘smart phones’ aren’t really
smart and there is a need to re-invent them.

The iPhone revolutionized the design and function of smartphones. It created the internet-connected,
portable computing age we live in now. Over the last 11 years 18 different iPhones have been launched
starting with iPhone 3GS to IPhone 12 pro. Over 2.2bn iPhones have been sold till date.

The iPad

IPad is the Company’s line of multi-purpose tablets .The first iPad was released in April 2010.

Apple Watch is the Company’s line of smart watches introduced in 2015.

AirPods are the Company’s wireless headphones introduced in 2016.

Other Apple products include Apple TV, HomePod and iPod touch.

Apple also provides services like Advertising, AppleCare, Cloud Services and Payment Services.

What makes Apple Products unique?


The OS and hardware built together, making them a breeze to use. Though the iPhone runs only a dual
core processor, its performance is comparable to an octa core in a similar android phone.

The Apple ecosystem is the key to Apple's success. With features like Imessage, Airdrop, Airplay,,,, Apple
aims to attract people to buy their products to create an ecosystem of devices.

Design and build quality. Apple uses precision tools and advanced, lightweight materials in the
construction of their devices. It gives the owner a reputation that's worth all the money you've spent.
And yes, no plastic.

The after service. Though most Apple products barely need service, Apple has an amazing system for
service.

All this had made money spent on an Apple product worth it. Once you use it, you'll find out the
difference yourself.

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