Republic of the Philippines

Department of Education
PUBLIC TECHNICAL -VOCATIONAL
HIGH SCHOOLS

Unit of Competency : Finalize Evaluated Business Plan

Module Title : Finalizing Evaluated Business Plan
Module No. 1
 HOW TO USE THIS MODULE
Welcome to the Module “Finalizing Evaluated Business Plan/s”. This
module contains instructional materials and activities for you to complete.

The unit of competency “Finalize Evaluated Business Plan” contains

the knowledge, skills and attitudes required for the course Entrepreneurship.

You are required to go through a series of learning activities in order to

complete each of the learning outcomes of the module. Follow these activities
on your own and answer the Self-Check at the end of each learning activity.
If you have questions, don’t hesitate to ask your teacher for
assistance.

COURSE : ENTREPRENEURSHIP IV

UNIT OF COMPETENCY : Finalize Evaluated Business

Plan/s

MODULE TITLE : Finalizing Evaluated Business

Plan/s

MODULE DESCRIPTION : This module covers the

knowledge skills and attitudes
required in finalizing evaluated
business plan.

SUGGESTED DURATION : 10 Hours

SUMMARY OF LEARNING OUTCOMES:

Upon completion of the module the students should be able to:

LO1. Finalize Evaluated Business Plan/s

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 WHAT WILL YOU LEARN?

At the end of this module, you should be able to:

1. Finalize the evaluated business plan based on
the criteria set.

WHAT DO YOU ALREADY KNOW?

PRE TEST
Let us find how much you have already know about the
process of evaluating a business plan. Write the letter only
of your answer in your quiz notebook?

1. Description of the target market is formed in the_________ part

of the business plan.
a. Marketing Plan
b. Marketing Strategies
c. Operating Strategies
d. Production Strategies
2. Detailed description of products or services is in what part of
the business plan?
a. Marketing plan
b. Production and technical plan
c. Operation plan
d. Organization and management
3. Which part of the business plan describes how the business has
solved the problems?
a. Statement of vision
b. The marketing plan
c. The problem need
d. Production technical plan
4. Which part of the business plan presents the data on how the
products/service will be further developed.
a. Financial Plan
b. Marketing Plan
c. Production Plan
d. Operation and technical Plan
5. What part of the business plan presents a clear statement of
values critical to culture, integrity and activities of the
business?
a. Marketing plan
b. Production plan
c. Operational plan
d. Statement of vision, mission and values

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LESSON I
FINALIZING EVALUATED BUSINESS PLAN

WHAT IS THIS LESSON ABOUT?

This lesson deals with how to critically evaluate a

business plan in order to come up with a final form.

WHAT WILL YOU LEARN?

At the end of the lesson, you should be able to:

1. Finalize the evaluated business plan based on the set

of criteria.
2. Appreciate the importance of using business
plan.

LET US STUDY

WORDS TO STUDY

Business Plan is a step by step guide in the thorough operation

of the business enterprise.
Enterprise is a project activity commercial or industrial. It
may also be an organizational activity.
Assessment Tool is an instrument used to evaluate a performance.
Evaluation is a rigorous analysis of completed or ongoing
activities that determine or support management
accountability, effectiveness and efficiency.
Component is a uniquely identifiable input, part, piece,
assembly or sub- assembly, system or sub –
system that:
1. is required to complete or finish an activity,
item or job.
2. Performs a distinctive and necessary function
in the operation of a system or;
3. is identified to be included as a part of a
finished, packaged and labeled item.
Criteria is the statement of need, rules, standards or tests
that must be used in evaluating a decision, idea,
opportunity, program, projects, etc. to form
correct judgment intended goal.

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Let us study an example of business plan with complete parts for you
to use as benchmark in evaluating your fellow student’s business
plan.

I. Executive Summary

Pumpkin Sorbet is cooperative in nature. It is to be run by the

students themselves. Its initial capital for the first month of operation of PhP
90,000.00 will be coming from the student-owners by means of their investments as
their stock in the business and from fund-raising activities as well. It is a food stall
located inside the campus. Sorbet as the main product is to be manufactured by the
proponents and to be sold and distributed to the target markets of 530 students
daily include the MBHS students, the elementary pupils undergoing the feeding
programs and selected hospitals in District II. Since the main product is made from
pumpkin or squash, it promotes healthy, affordable and satisfying pumpkin
derivative products. The proponents made an agreement with the MBHS
administration on how they can be of help on the promotion of nutrition and on
increasing the agricultural market especially on “Pagkaing Sapat Program”. They are
currently on negotiation with the Principals of Cupang, Buli, and Alabang
Elementary schools regarding the inclusion of the pumpkin sorbet in the dietary
supplement among the students in the school’s feeding program. Since it is a
vegetable-flavoured ice cream, it contains lots of nutrients like beta-carotenes and
lutein.
Pumpkin Sorbet aims to be the leading producer and provider of
nutritious and affordable home-made ice cream inside the campus of MBHS and
other Elementary schools near the said school. The total population of MBHS is
3,219 students and based on the registered school nurse, about 60 of them is
malnourished. Estimating 10% of the population will buy the product. The student-
owners will be trained and guided before they handle the business to avoid lapses
and misconceptions. They will be supervised by their Business Education mentors.
The management and operation of Pumpkin Sorbet starts from
inventory and estimation of the volume of ice cream to be produced daily. Second is
purchasing of the ingredients and raw materials needed to complete the preparation
of the product. Third are production, packaging and freezing of the ice cream. Lastly,
marketing and selling of the product. As a food stall, it ensures safety and sanitation
of its business structures and cleanliness of the product itself. It aims to lower the
price of the ice cream without sacrificing its quality. It has a shelf life of five days.
Since
Since it is new in the business line of MBHS, it initially aims to
capture 10% of the existing market shares which is currently dominated by school
canteen’s Kyla’s Ice Cream. And Creamline Ice Cream and Dan Eric’s Ice Cream
which is located within the Espeleta Street.
Pumpkin Sorbet is highly feasible, doable and socially desirable. It
will help both the school and the students. This will serve as learning laboratory for
the students of MBHS especially to the newbie. It will also be the inspiration for the
aspiring business men to be a successful entrepreneur. The proponents of the
business advocates being the leading promoter of agricultural products specifically
squash. This will help increase the demands of pumpkin or squash, thereby
economically promotes livelihood among the squash growing farmers in the area.

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II. Overview of the Business

I. Pumpkin Sorbet

II. Pumpkin Sorbet is both the business name and the name of its primary
products. It is cooperative in nature. Specifically, it will produce a
pumpkin-flavored ice sorbet that will be dressed with sprinkles,
marshmallows and peanuts that will surely fit and guarantee clientele’s
satisfaction. It combines innovativeness and creativity in product
concepts such as ice cream with pumpkin as the main ingredient.
Dominating the existing ice cream businesses in Buli as well as in
Muntinlupa will be its main thrust.

III. It envisions to be the leading provider of high quality but affordable ice cream
in Muntinlupa. Continues innovation of the product will be processed to
supply the needs of Muntinlupeňos. Also, it will help ease the
malnutrition in Muntinlupa through the help of pumpkin-flavored ice
cream and somehow help the squash farmers in terms of increasing the
consumption and demand of squash in the city.

II. Business Plan

The Needs

A. Malnutrition is one of the major problems, Filipinos school children

are facing nowadays. Malnutrition means lacking of the right
nutrition needed by the body resulting which may result to poor
academic achievements. This has been correlated with educational
research that malnutrition affects learning abilities of the child. It is
also one of the reasons behind why we have unstable economy. Being
in the public school, the proponents understood most of their
classmates were not eating vegetable-rich products. By these
assumptions, the proponents come up with a concept that will not
only satisfy the clientele’s taste but also sustain the nutrients they
need to be healthy aside from the fact, that using squash as main
ingredient in foods will also boosts the agricultural demand for the
squash. This will benefit the squash farmers in the country. This will
help us save some money for the economy and may prevent
importation this vegetable.

B. Pumpkin Sorbet, a pumpkin-flavored ice cream that will surely

sustain the needs of the people, especially the poor children. Children
today usually prefer meat more than vegetables. Ice cream is an all
time Filipino favorite; this prompted the proponents to innovate the
usual fruity ice-cream flavors with the use of vegetable such as
pumpkin. The product has almost the same creaminess, puffiness,
and consistency in texture as the commercially available ice-cream
and will surely entice the taste of even the carnivorous children.
Unknowingly they are already including vegetables in their diet.

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 C. The proponents believe that the clientele will support the product
because of its unique flavor and appearance. With this, Pumpkin
Sorbet will be instrumental in helping alleviate malnutrition cases in
the country especially those who are in the public school system. This
may also serve as basis for other entrepreneurs to discover and
innovate more nutritious vegetable flavored foods other than ice
cream; just like for example bitter gourd, eggplant and other
vegetables. The proponents believe that this will not only address the
health problems of the country but the agricultural economy as well.

IV. Vision, Mission and Values

Vision

In the name of good customer service, Pumpkin Sorbet envisions as

the leading advocate of healthy and natural food products, working with
squash farmers cooperative and the leading providers of the best pumpkin
ice-cream by the year 2010.

Mission

Pumpkin Sorbet aims to produce and sell healthy, clean, nutritious

and high quality sorbets for the clienteles and cooperatively works with the
squash farmers in the city of Muntinlupa. This is through the dedication
and passion of the management to produce this kind of product. In line with
these, it sets a mission to achieve at least 20% return on equity after two
years of operation.

Values

Pumpkin Sorbet as a business, commits to give its customers the best

product it can serve. It will maintain its high standard of hard work, hygiene
and sanitation in food preparation and handling and also the proper
grooming and etiquette of the owners and personnel. The dedicated
management will give their best to deliver with full sincerity and honesty for
a better customer service. It will give a prompt, fast, accurate and best
service to its clients. The management also sets to create a support system
for the squash growing farmers in order to economically improve their
standard of living.

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V. Market Profile

A. Research and Analysis

Today’s sorbet stalls are believed to have a little improvement for

customer’s satisfaction. The proponents decided that they must undergo a
careful observation in the business location. The management also
underwent an official interview with the owners of current ice cream stalls in
Buli. The proponents found out that customers are not that satisfied with the
ice cream sold along the Espeleta Street and most of the products are not
that nutritious to sustain body needs. The management believes that action
must be taken primarily to make a new twist in preparing and serving ice
creams that has very huge market in the nation.
The current status of squash growing farmers in the city where the
squash supply are to be taken was also observed and given attention in order
to support them when the business starts its operations.
With these premises, the proponents decided to produce pumpkin-
flavored ice cream which will answer the needs of the students in the area.
The market will be four (4) Elementary Schools and one (1) Secondary
School. The target students are those who are malnourished and member of
feeding program.

B. Marketing Plan

Table 1
Number of Target Ice Cream Buyers per Consumer Group
Feeding Program Members
Alaban Sucat Buli Cupang
Populace MBHS Total
MBHS g ES ES ES
ES
Total
P
o
p
u
3,160 60 87 84 45 68 3,504
l
a
t
i
o
n
Daily 316 36 52 50 27 49 530
Monthly 6,952 792 1,144 1,100 594 1,078 11,660
Yearly 83,424 9,504 13,728 13,200 7,128 12,936 139,200

Based on the given consumer groups, the daily, monthly, and yearly
target buyers are reflected through the assumption that 10% from MBHS group will
buy ice cream from Pumpkin Sorbet and 60% from those feeding program members
will buy every three days. During summer vacation, Pumpkin Sorbet will only serve
their products in different hospitals where we can assure the sale and can help
patient in sustaining their health.

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VI. Production/Technical Plan
A. Product Description

Pumpkin Sorbet is a business selling a pumpkin- flavored sorbet. The finished

product will be placed in a plastic cup and depending on the consumers, they
will choose if they want their sorbet to have a dressing (sprinkles) or added
flavor. The product as researched was proven nutritious palatable. Today’s Ice
Creams are not that nutritious and of with poor quality. Pumpkin Sorbet made it
with a new twist by means of using vegetable like squash as the main ingredient.
The individual finished products will be package in a cup with design. There will
also be packaging for wholesale purchases

B. Operating Strategies

The business will produce a pumpkin sorbet station with high quality
contents and nutritious value as well. Pumpkin Sorbet will need raw
materials to produce the goods to be sold. These include All- Purpose Cream,
Condensed Milk, Cassava Starch, Cheese, Gelatine Powder, Powdered Milk,
Vanilla Essence, and the main ingredients, Pumpkin. The proponents will be
the one to produce the product. Raw materials will be purchased at Alabang
Market or Lianas Supermarket where we can assure the quality and the
aspects of perish ability. The proponents tried to interview the teachers and
some students by offering them a free taste and made a comment after.
During the operation, the business will think of more ideas on how to create
more appealing and attractive products.

C. Critical Risk

Table 2
Pumpkin Sorbet’s Position in the Market
Competitors Market Share Target
Kyla’s Ice Cream 35% 30%
Dan Eric’s Ice Cream 45% 40&
Cream Line Ice Cream 20% 20%
Pumpkin Sorbet 10%

Based on the table showed, there are three competitors who dominate
the market of Ice Cream in Buli. Pumpkin Sorbet aims 10% of the market share.
Through creativity, uniqueness and innovation, the management believe that it will
be achieved.

8
VII. Organizational Plan

A. Team Members

Figure 1: Organizational Chart

B. Contribution to the Business

Owners– it is responsible for the management and

accountability of the business itself, at the same time
they are the ones who will produce the product.

Sales Personnel – it is responsible for the advertisement,

selling promotion of the product.

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VIII. Operational Plan

A. Workflow

Pumpkin Sorbet has a very simple operational plan. It starts from

inventory and estimation of the volume of ice cream to be produced daily,
then Purchasing of Ingredients and raw materials needed. After purchasing,
the production, packaging and freezing. Lastly, the marketing or the selling
of the product.

B. Monitoring and Evaluation

Pumpkin Sorbet will manufacture at least thirteen (13) gallons of ice cream
per day. It takes less than an hour to prepare the mixtures before freezing.
The three (3) proponents divide the work among themselves. The production
hour will be done after classes so as not to affect their studies. Since the
shelf life is about 28 days, the possibility of producing for advance demand is
highly considered. It will supply four (4) Elementary Schools (gallons each)
and a Secondary School that will serve as its main market (4 gallons).

10
IX. Sustainability
I. Financial Plan

Pumpkin Sorbet will need at least PhP 90,000.00 to start its operation in the
market. This will be coming from the investments of the students who are willing to
be involved in entrepreneurial practice like this. Also, since two of the proponents
are Club Presidents and the other one is MBHS Chorale Leader, they may combine
their talents to conduct fund raising activities to increase the capital investment of
the business.

Table 3
Monthly Expenses of Pumpkin Sorbet
Product/Service Unit Price Quantity Total
Fixed Cost of Pumpkin Sorbet:
Rental PhP1,000.00 1 month PhP 1,000.00
Salaries 5,000.00 3 crews 15,000.00
Advertising 1,000.00 1 month 1,000.00
Depreciation Account- Freezer(Small) 13,000.00 1 Freezer 1,300.00
Depreciation Account- Blender 770.00 2 Blenders 140.00
Depreciation Account- Chairs and
1,800/set 2 sets 300.00
Tables
Depreciation Account- Tools and 2 set of tools &
900.00 180.00
Utensils utensils
Utility and Sanitation 1,500.00 1 month 1,500.00
(A)Total Fixed Cost PhP20,420.00
Variable Cost:
Raw Materials:
Plastic Spoons 25.00 66 packs 1,650.00
Packaging (Plastic Cups) 50.00/pack 66 packs 3,300.00
All Purpose Cream 38.50 572 tetra packs 22,022.00
Condensed Milk 36.50 286 cans 10,439.00
Alsa Gulaman 39.50 143 boxes 5648.50
Cassava Flour 25 1.5 kilo 37.50
Powdered Milk 41.50 57 packs 2,365.50
Vanilla Essence 14.00 95 bottles 1,330.00
Cheese 23.50 95 bar 2,232.50
Electricity 1,000.00 1 month 800.00
Communication Bills 800.00 1 month 600.00
Water Supply 600.00 1 month 400.00
Transportation 300.00 1 month 250.00
Miscellaneous 1,500.00 1 month 500.00
(B) Total Variable Cost PhP51,575.00
(A+B) Total Cost of Production PhP71,995.00

Table 3 shows the variable and fixed cost in the operation of Pumpkin
Sorbet. This will serve as basis for computing the breakeven point sales price and
volume. Based on the total FC & VC, the business is capable of producing 286
gallons per month.

Table 4

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 PROJECTED REVENUE
Projected
Ice Projected
Volume Daily Monthly Yearly Projected
Cream Costing Volume
(in cups) Revenue Revenue Revenue
Flavor
Daily Monthly
C-5
Pumpkin M-2 530 PhP 3,710.00 11660 PhP81,620.00 PhP 979,440.00
SP-7

LEGEND:
Cost – C
Mark-up - M
Sales price – SP

Table 5
MONTHLY PROJECTED COST & REVENUE
Jan Feb Mar Apr May Jun
81,620.0
Revenue 81,620.00 81,620.00 81,620.00 81,620.00 81,620.00
0
71,995.0
Cost 71,995.00 71,995.00 71,995.00 71,995.00 71,995.00
0
Projected
9,625.00 9,625.00 9,625.00 9,625.00 9,625.00 9,625.00
Net Profit

Jul Aug Sep Oct Nov Dec Total

81,620.00 81,620.00 81,620.00 81,620.00 81,620.00 PhP 979,440.00
81,620.00
71,995.00 71,995.00 71,995.00 71,995.00 71,995.00 71,995.00 PhP 863,940.00
9,625.00 9,625.00 9,625.00 9,625.00 9,625.00 9,625.00 PhP 283,500.00

Break-Even Guide
Total Revenue (TR) = Fixed Cost (FC) + Variable Cost (VC)
When TR is > then FC and VC means the business is earning profit.
When TR is < then the FC + VC means the business is losing.
When TR = then FC + VC, the business is break-even.

Table 5 shows the monthly projected cost & revenue. As shown, the
business projected Php 979,440.00 gross sales for a year which is
greater than the cost at Php 863,940.00. thus, a net annual profit of
Php 283,500.00. This is 32.81%% of the total cost.

12
 Table 6
Project Cost

PARTICULAR EQUITY LOAN TOTAL

Fixed Assets

Equipments PhP 6,440.00 PhP 15,000.00 PhP 21,440.00

TOTAL PhP 6,440.00 PhP 15,000.00 PhP 21,440.00

Other Assets

Rent Deposit PhP 3,000.00 0.00 PhP 3,000.00

Working Capital (3
months)

Supplies and Materials PhP 30, 075.00 PhP 117,000.00 PhP147,075.00

Other Operational
PhP 7,650.00 0.00 PhP 7,650.00
Supplies
Salaries PhP 20,000.00 PhP 25,000.00 PhP 45,000.00
Rent PhP 3,000.00 0.00 PhP 3,000.00
Utilities PhP 4,500.00 0.00 PhP 4,500.00

TOTAL PhP 207,225.00

Pre-Operating Expense PhP 15,000.00 0.00 PhP 15,000.00

Grand Total (Pesos) PhP 89,665.00 PhP157,000.00 PhP246,665.00

Grand Total (%) 36.5% 63.5% 100%

Table 7
Loan Repayment Schedule
TOTAL
YEAR INTEREST PRINCIPAL BALANCE
AMORTIZATION
0 PhP157,000.00
1 PhP 180,550.00 PhP23,550.00 PhP157,000.00 0.00
2 0.00 0.00 0.00 0.00
3 0.00 0.00 0.00 0.00

**Interest at 15%

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 Table 8
Pumpkin Sorbet
PROJECTED INCOME STATEMENT
FOR THE YEARS ENDED 2008- 2010

2008 2009 2010

REVENUE PhP 979,440.00 PhP 1,175,328.00 PhP1,410,393.60
Cost /Expenses PhP 863,940.00 PhP 1,036,728.00 PhP1,244,073.60
Projected Net Income PhP 115,500.00 PhP 138,600.00 PhP166,320.00

Projected Income for the year is expected to by at least rise by 20%

Table 9
CASH FLOW 1ST QUARTER OF 2008
Projected Cash Flow Statement

Year
Particulars Pre- OP
1 2 3
Cash Inflow
Cash Equity - -
PhP 89,665.00
Loan Proceeds - - -
PhP157,000.00
Cash Sales PhP 979,440.00 PhP1,224,300.00 PhP1,591,590.00
Total Cash Inflow PhP246,665.00 PhP979,440.00 PhP1,224,300.00 PhP1,591,590.00

Cash Outflow
Rental Deposit - - - -
Pre- Operating PhP 3,000.00 - - -
Expenses PhP 15,000.00 - - -
Purchase of F/A PhP 21,440.00 - - -
Assets - PhP 157,725.00 PhP 157,725.00 PhP 157,725.00
Selling Expenses - PhP 157,671.00 PhP 189,205.63
Tax Payable - - -
Loan Amortization - PhP157,000.00 - -
Principal - PhP 23,550.00 - -
Interest

Total Cash Outflow PhP 39,440.00 PhP 338,275.00 PhP 315,396.00 PhP 346,930.63
Net Cash Inflow PhP 286,105.00 PhP 431,165.00 PhP 908,904.00 PhP 1,244,659.37
Add: Cash Balance,
- PhP 286,105.00 PhP 717,270.00 PhP 1,626,174.00
Beg.
Cash Balance,
PhP286,105.00 PhP 717,270.00 PhP1,626,174.00 PhP2,870,833.37
Ending

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II. Social Impact

A. Long- Term Desired Outcomes

Pumpkin Sorbet will supply the feeding program members in different
schools near the location including Alabang Elementary School, Cupang Elementary
School, Buli Elementary School and Sucat Elementary School. The proponents will
also prioritize the patient in the hospital. They are currently on negotiation with the
Principals of Cupang, Buli, and Alabang Elementary schools regarding the inclusion
of the pumpkin sorbet in the dietary supplement among the students in the school’s
feeding program. Thus, Pumpkin Sorbet expect that within three years of operation
it can fund its own feeding program and an advocacy program for squash growing
framers as part of their corporate social responsibility.

B. Social Impact in the Community

The business will not only help the malnourished children in the
community but to help the producers of these goods that will be the main thrust of
the business. It will implement an On-the-Job Training of the students inside the
Muntinlupa Business High School as a preparation for their official training in work.
The proponents of the business will also be the educator of the students taking the
T.V.E.( Technical Vocational Education)- Food Processing since our school is
implementing this hind of curriculum. This will be a great help for them in case they
are planning to build their own business in the future.

C. Business Impact in the Community

Pumpkin Sorbet believes in co- existing with nature and business
environment. It will increase market demand for pumpkin growers or squash
farmers who produce this agricultural product. This will help the government
prevent importation of pumpkins from neighboring Asian agricultural countries.
Since the main product is made from pumpkin or squash, it promotes healthy,
affordable and satisfying pumpkin derivative products. The proponents made an
agreement with the MBHS administration on how they can be of help on the
promotion of nutrition and on increasing the agricultural market especially on
“Pagkaing Sapat Program”. The business has the potential to survive in the market
because of its affordability, high nutritional value and have high social desirability.

15
Here is a set of criteria which will guide you in evaluating the business
plan of your classmate.

RUBRICS FOR BUSINESS PLAN PAPER EVALUATION

Description Rubric Rating

10 8 6 4
Executive Summary

Personal Details
I. Names & Brief Biography
II. Name of Adviser/s & Brief Biography
Overview of the Business
I. Name of the Business
II. Description of the Business Model
III. Statement of Vision, Mission, and Values
Business Plan Proper
I. The Problem/Need
A. Description of the exact problem/need
addressed
B. Reasons/rationale why the problem/ need
must be addressed by the business
C. Descriptions on how the business has
solved the problem/need
II. Statement of Vision, Mission , and Values
A. Vision
Description/statement of what the proponent
sees if the problem/ need are solved.
B. Mission
Clear description of goals and objectives that
present practical steps to achieve the vision.
C. Clear statement of values critical to the
culture, integrity and activities of the business
III. The Marketing Plan
A. Research & Analysis
1. Description of the Target Market
2. Market Size
3. Competition/Market Share
4. Market Trends
B. Marketing Strategies
1. How the product/service be introduced
in the market?
2. How will the customers be reached and
served?
3. How will the investors be served?
4. Description of the business ownership,
roles of the partners.
5. Value Added Features

16
 6. Location of the business
IV. Production and Technical Plan
A. Detailed description of products/services
B. Operating Strategies
1. Description/Illustration of production
model
2. Detailed description of raw material,
suppliers, transportation needed and
how these will be accessed.
3. Details/data presented on how the
Products/services will be further
developed and the help needed and the
agency or company who can do it.
C. Critical Risks
a. Data on existing competitors
b. Statement on how the proposed business
is different from the others
c. Description/Illustration of the proposed
business' competitive strategy
d. Partners are identified, their roles, and
added value to maximize impact.
e. Detailed description of the risks and
opportunities (SWOT Analysis)
f. Description on how the business would
capitalize to prevent the risks.
V. Organizational/Management Plan
A. Members of the team
B. Team's contribution to the business
C. Others who can be part of the team
VI. Operational Plan
A. Detailed description on how the business will
be implemented.
a. Assignment of tasks
b. Schedules of deliverables
c. Data of necessary resources
d. Description/Illustration of operational
model and work flow
f. Description of business back progress and
division of works
g. Data on estimates of the business
operations
B. Monitoring and Evaluation
a. Statement of outcome the business will
achieve based on targets
b. Descriptions/Illustrations on how you will
monitor achievement
c. Statement of performance targets

17
d. Time line on when the targets will be achieved

Sustainability
I. Financial Plan
(This includes strategies for fund raising.)
A. Soundness of the average investment needed
B. Data/Scheduled of the specific investments
needed in 1 - 2 years
C. Percentage share on investments/capital of
each member of the proponents
D. Detailed description on how funds will be
raised to start the business
E. Data/Statement on how many years the
business will earn profit
II. Social Impact
A. Statement of the business' long-term desired
outcomes
B. Statement of the social impact generated from
each of the business activities
C. Statement/data on the benefit and impact of
the business to the community

18
 ENTREPRENEURSHIP GRADE 10

Name : _____________________________ Date : ___________ Score: ______

Being an entrepreneur, you must have an effective business

plan. You should follow the steps in preparing a business so that the
data must be accurate and adequate. This will help you to choose the
appropriate and effective strategies to ensure success in your business
venture.

ACTIVITY 1. Think of a simple business you want to engage in.

Make a sample business plan of that business using the format below:

Business Name :

Location :

Name of Owner :

Introduction :

is a registered business engaged in

owned by .

Business goals are as follows:

a. The operation started on

b. The location could be reached by

c. The business could be expanded by

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 Section I : The Business

1. Description of the Business

The business is engaged in the distribution of or production, or
of servicing customers.

2. Product/Service
The product/service is ______________________________________
____________________________________________

3. Market
Production will be distributed in (mention primary and
secondary market) The clients belong to (description of the
socio-economic level). The product is bought by clients for the
following reasons:

4. Location of the Business

The business is located at
It can easily be reached by .

5. Competitors are as follows:

(State the name of the company and other relevant facts such as
size and possible sales)

A competitor’s profile includes price, quality, location, image

projected, strategies of selling and operations.

6. Price
The current price is _____. It is derived from the following
factors: (production cost and marked up costs) .

7. Marketing strategies
The product will be distributed in the following manner:

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 8. Management
The management group is composed of the following (name,
position, responsibility and qualification)

9. Personnel
The personnel needed are the following (enumerate the type of
work and their qualifications)

Summary of Section One

Section II: Financial Data

1. Sources and application of funding:

Secure financial assistance from

For the following purposes

Using the following collaterals

2. Capital Equipment List

The capital and equipment lists are the following:

__
___________________________________________________
________________________________________________________

Briefly describe the equipment and their uses. Include processes

employed in the production
______________________________________________________________
___________________________________________________________________
___________________________________________________________________

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HOW MUCH HAVE YOU LEARNED?

POST TEST

Direction: Select the letter of the best answer and write it on your quiz
notebook.
1. Description of the target market is formed in the_________ part of the
business plan.
a. Marketing Plan
b. Marketing Strategies
c. Operating Strategies
d. Production Strategies
2. Detailed description of products or services is in what part of the
business plan?
a. Marketing plan
b. Production and technical plan
c. Operation plan
d. Organization and management
3. Which part of the business plan describes how the business has solved
the problems?
a. Statement of vision
b. The marketing plan
c. The problem need
d. Production technical plan
4. Which part of the business plan presents the data on how the
products/service will be further developed.
a. Financial Plan
b. Marketing Plan
c. Production Plan
d. Operation and technical Plan
5. What part of the business plan can present a clear statement of values
critical to culture, integrity and activities of the business?
a. Marketing plan
b. Production plan
c. Operational plan
d. Statement of vision, mission and values

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