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Greenwich SWOT Analysis

Greenwich has strengths in affordable prices, good ambiance and clean environment, and combo/family meal promotions. However, it lacks sufficient staff during rush hours and some menu items need quality improvements. Opportunities exist in new recipes, flavors, customizable pizzas, and new branches. Threats include major competitors and failing to adapt to cultural differences in new locations that could restrict certain menu items.

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Conackry Guinea
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713 views1 page

Greenwich SWOT Analysis

Greenwich has strengths in affordable prices, good ambiance and clean environment, and combo/family meal promotions. However, it lacks sufficient staff during rush hours and some menu items need quality improvements. Opportunities exist in new recipes, flavors, customizable pizzas, and new branches. Threats include major competitors and failing to adapt to cultural differences in new locations that could restrict certain menu items.

Uploaded by

Conackry Guinea
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd
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Strength Weakness

Affordable and reasonable price Lack of crew or staff that can


Good ambiance and clean environment accommodate customers during rush
Combo meal and family meal promos hour.
Good quality of food Some menu lacks on quality that can
Good performance of the crews/staff attract more customers, like their chicken
Fast serving time that does not receive much compliments
from customers. They are only well-
known because of their lasagna and pizza
that really taste good enough to compete
with their competitors.

Opportunities Threat

New recipes, additional flavors or they There are major competitors such as
can allow customers to customize their Shakey’s and Yellow Cab.
own pizza. They may not adopt quickly on cultural
New branch/food chain. threats while operating in other places.
For example, when they open a branch to
a place where most of the people are
Muslims, who do not eat meat because of
their religion, culture or belief.

SWOT ANALYSIS
GREENWICH

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