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Graham Cake: Prepared by Everald D. Arales July 5, 2021

The document proposes starting a home-based business making and selling Graham Cake desserts during the COVID-19 pandemic. The business would be called A Graham Cake and target customers in San Francisco, Legazpi City, especially mothers and kids who enjoy sweet desserts. Marketing would be done through social media, posters, and word-of-mouth. Graham Cakes would be sold for 5 pesos each in disposable containers. Profits would be reinvested in the business to develop new recipes and grow the company, with potential future savings for college.

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everald ardales
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113 views4 pages

Graham Cake: Prepared by Everald D. Arales July 5, 2021

The document proposes starting a home-based business making and selling Graham Cake desserts during the COVID-19 pandemic. The business would be called A Graham Cake and target customers in San Francisco, Legazpi City, especially mothers and kids who enjoy sweet desserts. Marketing would be done through social media, posters, and word-of-mouth. Graham Cakes would be sold for 5 pesos each in disposable containers. Profits would be reinvested in the business to develop new recipes and grow the company, with potential future savings for college.

Uploaded by

everald ardales
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd
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Graham

Cake
Prepared by
Everald D. Arales
July 5, 2021
Business Idea
There are number of businesses you can start to earn money from home while were in
this pandemic but it is also tough because you cannot go outside normally like before
the pandemic. Many jobs are close because the employers don’t have enough funds to
support their employees and searching money for business is difficult but, if you are
eager to make your own business, you will find a way to make it happen. Making
business in your own is very challenging but when it is growing little by little, the
hardships that you’ve experience is disregarded and you’ve felt contentment.
Making dessert is difficult because you didn’t know if the people will like it but when you
see that your family is enjoying the dessert you make it gives you happiness. Desserts
are sweets that are usually serve after the meal. Eating desserts makes us feel satisfied
after a meal and increase our production of the so-called hormone of happiness. This is
the reason why I choose to make desserts for my business especially the Graham Cake
because I want to stay connected to our community and to make them happy and
satisfy.

I. Business Name
My business name is called A Graham Cake.

II. Target Market


A. Who will be the customers?
The whole consumer here but possible customer will be women who like sweet
desserts especially moms and kids.
B. Where do they live? What is your target market passionate about?
Our target location is San Francisco, Legazpi City because of pandemic, all
consumer should stay at home and it will be our chance to sell them our product.

III. Marketing
If the customers always order again to our product. Communicating to the customers
what their opinions and suggestions that can help in improving the quality and tastes of
the Graham Cake. In this modern time, high technology is very visible in the adults and
teenagers especially mothers, that’s why posting online through social media like email,
facebook and instragram will be use to spread the business. Also, posters are very
useful for spreading information especially to mothers who don’t have gadgets. The
business will start in the house where I live in.

IV. Pricing
A. How much will you charge?
It will be 5 pesos per container.
B. What Pricing Strategy will you use?
It depends in the ingredients that will be used in making graham cake.
C. What are your competitors charging?
My competitors charging is higher compare to my charging fee because of the
pandemic. Also, I will give some discounts to my customers.

V. Profit
A. How much will make on each sale after you subtract your expenses?
Profit= Income-Expenses

B. Ingredients
2 packs Graham Crackers
5 pieces Ripened Mangoes
2 boxes 250ml All-Purpose Cream
2 cans Condensed Milk
1 pack Crushed Graham

C. Expenses
Quantity Ingredients Unit Price

2 packs Graham Crackers 110


5 pieces Pieces Ripened Mangoes 35
2 boxes 250ml All-Purpose Cream 120
2 cans Condensed milk 70
1 pack Crushed Graham 50

Total Expenses: 385


D. Based on the ingredients, I can make 6 graham cakes that placed in disposable
container that cost 80 pesos each.
Sale price of the product: 80 pesos
Cost Item: 75 pesos
Profit: 6.4

E. What will you do with money you make? Reinvest in the business? Save for college?
Donate?
The money that I will earn will be reinvest in the business to make more money and to
produce other recipes that can be added in the business. If the business is growing little
by little, I will save some money for my college and reinvest again in the business to
grow more.

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