Business Stimulation
Business Stimulation
Presented to the
Accountancy Department
De La Salle University - Manila
In partial fulfillment
Of the course requirements
In ACCOB1
As for the logo inspiration, we wanted to have a very cartoonish look as we are
trying to emulate something childish, or something fun. The reason for that is that we
believe that being clean should not be merely a menial task that could take a long time,
and that it should be fast, convenient and easily accessible. Those two stars on each
end of the letter “S” and “Y” symbolizes the very cartoonish effect of gleam after every
clean surface while at the same time, stars also symbolize excellence and positivity. We
went for the color blue as blue is the color for cleanliness and purity. Last and not the
least are those two hands reaching for the sky. It takes inspiration from the saying,
“Cleanliness is next to Godliness”. The partnership holds the belief that being clean and
pure at the same time brings us closer to God.
In Cleanliness We TrustⓇ
The partnership has always believed in the importance of staying clean. As
mentioned, we believe that staying clean is also to be near God. Our motto is a play on
the famous phrase, “In God We Trust'', which is also the official motto of the United
States of America. We put our faith in the importance of staying hygienic which can
boost self-esteem and also lead to a better society.
Of course, the purpose would also have to go beyond pandemic. We believe that
the integration between technology, artificial intelligence and hygiene will significantly
improve the lives of our customers by targeting 3 goals: customer satisfaction, speed
and convenience. This is achieved through collecting data that is granted to us by our
customers to study their behaviors and patterns to provide the best experience for the
customer as they go on and proceed with their daily care routine.
We believe that the goal of our business in general could possibly revolutionize
the entire hygienic market as a whole as it stayed stagnant for a while without much
major breakthrough innovation with the hygienic appliances or the hygienic space.
Through this, not only will we bring ecological change, by using technology to reduce
water consumption and to possibly reduce the amount of chemicals from soap and
shampoo that goes to the ocean, we will also bring social change by introducing
educational programs and charity that aims to increase clean water consumption and to
reduce open-space defecation.
Place
The projected headquarters of our business will primarily be located in Ayala,
Makati as it is more well known as the business center of the Philippines. All important
business affairs such as negotiations, acquisitions, everyday office work, designing of
the product and marketing plans would be done in Makati. In terms of production and
testing of the appliances, it would strictly be made in the Philippines so as to stimulate
economic growth. As to where the factories and plants would be built, we would have to
do further research since there is limited information on the prices of renting or building a
factory itself.
1.5 Investments of the Partners
Knowing that the business will involve machinery, technicalities and acquisition of
supplies, the capital needed would be relatively significant for 4 college students, so, to
raise capital, Sqweeky and Co. would be gathering investments from prospective
investors.
But, to detail the investment from the partners, which can include cash and non-cash
assets, below shall be the initial investment for the company.
Design of Product
The price of a vending machine per unit in the Philippines is around PHP 60,000
to PHP 70,000. But there would be needed customization so as to provide competitive
advantages. Below are the necessary innovations we think that could give us
advantages.
UV Lights
The vending machines will have built-in ultra violet lights that are placed directly
above the keypad in order to kill germs and eliminate traces of COVID-19. This will
ensure that consumers will be able to use the machine without having their safety and
hygiene compromised. The ultra violet lights will also be placed inside the flap
compartment as it will be frequently touched by customers along with the keypad.
Built-in Camera
A camera will be installed within the vending machine to monitor if customers are
following proper hygiene procedures. It will also ensure that the partnership will be able
to detect if the machine is damaged or if some products are stolen.
Opportunities Threat
The business has its strengths and weaknesses. An example of one strength is
its convenience for consumers; because of the location and availability of the product,
consumers would not need to look for the nearest convenience store and can easily
purchase products. Products are also affordable and cater to the middle and lower
classes, as such, people can easily buy sanitary products while in public locations. The
company also sells multiple products that are useful during or even after the pandemic,
these items are useful and important in everyday life thus garnering multiple consumers.
Some weaknesses of the business are that it is a new business so there are still limited
funds and assets, as the partners are still new they may be inexperienced when a
pressing issue arises, and the business lacks reputation or identity yet making
consumers less inclined to trust the business.
The business also has multiple opportunities and threats. Some opportunities of
the business are that currently there is a high demand for sanitation products,
furthermore, when the pandemic ends society will still have to adapt to a new clean
normal so sanitary products will still be in demand; unlike before, people need a more
convenient option to be able to buy sanitary products, thus, the product and its location
is an ideal machine for the new normal. Some threats to the business are there are
multiple competitors in the field such as UnicornHygienics etc., there is a lack of
reputation which would lead to less consumption, and lack of experience in handling
sudden unforeseen problems which may result in negative outcomes.
Social Technological
Political
P.D. 856 is the Code of Sanitation of the Philippines, it helps monitor, maintain, and
improve the health of the public and businesses. It contains a series of laws that tackle
all the necessary levels of sanitation for different types of business to operate, to keep
the general public safe from any infections, pollution, etc. (Lawphil Project, n.d.)
Sqweeky Clean shares the ideals of the decree and aims to uphold the values of P.D.
856 and to help maintain and improve the health of the public. Through the ease of
access to sanitary products, it aims to provide and remind the public to always keep safe
and clean from viruses and diseases.
Economic
As the pandemic continues, the demand for sanitary products quickly grew, things such
as masks, alcohol, tissues, etc. were increasingly in high demand. In a research report, it
was expected that the value of isopropyl alcohol would grow to an annual rate of 8.2%
from 2020 to 2027, it was also estimated that the market demand for alcohol was around
2.66 kilotons in 2020. (Grand View Research, 2020) Although market demand for
sanitary products was high, the pandemic largely affected the economy negatively; the
pandemic has led to a decline in tourism, transport, exports, consumption, etc. (NEDA,
2020) Sqweeky Clean hopes to counteract this by maximizing the demand of the
sanitary products to help stabilize the economy.
Social
In a survey, it was estimated that during the pandemic around 9 out of 10 Filipinos would
wear masks while outside; (Sanchez, M., 2020) As it was mandated by DTI and DOLE
that people should wear masks to avoid risk of infection, and to reduce the risk of
spreading the virus. (DTI, 2020) To reduce the risk it was found that double masking
actually increases the effectiveness of masks. (Berg, S. 2021) Sqweeky Clean aims to
help normalize the new normal by selling masks to promote social interactions.
Technological
In a study, the benefits of vending machines in supplying femine hygiene products. It
explained how vending machines would provide convenience for women in need of
pads, tissues, etc. (Yunita, A., 2019) Sqweeky Clean builds on this concept and wants to
provide convenience to the public in need of sanitary products.
Chapter III
3.1 Partnership Organizational Chart
Customer Service Operations The customer service manager must provide quality
Manager Manager service to the customers and answer all the inquiries
of the customers in case of problems with the products
being sold by the company and make sure that all the
requirements of the customers are met completely.
Finance Manager General The finance manager is in charge of the funds of the
Manager company and makes sure that all assets and equity
are recorded correctly and liabilities are paid on time
and fully. He is also responsible for interpreting
financial information and for thinking of strategies for
the long-term financial benefit of the company.
Table 6. Projected Units Sold for Sqweeky Clean from Jun 2021 to May 2024
Sqweeky Clean
June 2021 to May 2022
Products Jun Jul Aug Sep Oct Nov Dec Jan Feb Mar Apr May
Surgical Masks/ 1
2755 3025 3362 3687 4034 4521 4874 4990 5205 5430 5600 5820
piece
Surgical Masks/ 1
875 1173 1443 1500 1640 1780 1860 1990 2050 2200 2350 2455
box
N95 masks/ 1 piece 323 514 670 750 825 870 895 930 964 992 1020 1075
60ml bottle of
2188 2474 2734 2895 2960 3082 3148 3396 4070 4206 4698 4986
alcohol
Wipes 568 685 792 894 965 1000 1140 1200 1290 1380 1464 1572
Tissues 1986 2114 2305 2390 2685 2900 3100 3350 3600 3770 3950 4230
Monthly Unit Sales 8695 9985 11306 12116 13109 14153 15017 15856 17179 17978 19082 20138
Products Jun Jul Aug Sep Oct Nov Dec Jan Feb Mar Apr May
Surgical 5890 5900 6100 6210 6290 6360 6400 6500 6580 6640 6690 6750
Masks/ 1
piece
Surgical 2500 2550 2590 2630 2680 2730 2800 2850 2895 2920 2960 2975
Masks/ 1 box
N95 masks/ 1100 1150 1200 1270 1310 1340 1400 1430 1465 1520 1560 1580
1 piece
60ml bottle 5000 5100 5190 5250 5290 5340 5390 5420 5530 5600 5640 5680
of alcohol
Wipes 1700 1790 1850 1940 2000 2070 2130 2175 2200 2290 2340 2360
Tissues 4300 4400 4500 4590 4660 4690 4720 4780 4860 4890 4910 4930
Monthly Unit 20490 20890 21430 21890 22230 22530 22840 23155 23530 23860 24100 24275
Sales
Products Jun Jul Aug Sep Oct Nov Dec Jan Feb Mar Apr May
Surgical
Masks/ 1 6700 6680 6600 6550 6530 6510 6500 6460 6400 6370 6350 6320
piece
Surgical
2950 2930 2910 2900 2895 2890 2880 2875 2850 2830 2820 2810
Masks/ 1 box
N95 masks/
1570 1560 1550 1530 1515 1505 1500 1490 1480 1460 1450 1435
1 piece
60ml bottle
5670 5660 5625 5615 5600 5595 5570 5560 5550 5520 5500 5470
of alcohol
Wipes 2340 2320 2310 2300 2295 2270 2255 2210 2200 2150 2120 2100
Tissues 4900 4870 4850 4830 4815 4800 4780 4765 4755 4730 4710 4680
Monthly Unit
24130 24020 23845 23725 23650 23575 23485 23360 23235 23060 22950 22815
Sales
Projected Sales
Sqweeky Clean
June 2021- November 2021 (6 months)
Surgical
Masks/ 1 ₱2 ₱ 5510 ₱ 6050 ₱ 6724 ₱ 7374 ₱ 8068 ₱ 9042
piece
Surgical
Masks/ 1 ₱ 84 ₱ 73500 ₱ 98532 ₱ 121212 ₱126000 ₱ 137760 ₱ 149520
box
N95
masks/ 1 ₱ 110 ₱ 35530 ₱ 56540 ₱ 73700 ₱ 82500 ₱ 90750 ₱ 95700
piece
60ml
bottle of ₱ 25 ₱ 54700 ₱ 61850 ₱ 68350 ₱ 72375 ₱ 74000 ₱ 77050
alcohol
Monthly
_ ₱218910 ₱ 278657 ₱ 332281 ₱ 355389 ₱ 384628 ₱ 409812
Sales
Projected Sales
Sqweeky Clean
December 2021- May 2022 (6 months)
Projected Sales
Sqweeky Clean
June 2022- November 2022 (6 months)
Projected Sales
Sqweeky Clean
December 2022- May 2023 (6 months)
Projected Sales
Sqweeky Clean
June 2023- November 2023 (6 months)
Projected Sales
Sqweeky Clean
December 2023- May 2024 (6 months)
Surgical
Masks/ 1 ₱2 ₱ 13000 ₱ 12920 ₱ 12800 ₱ 12740 ₱ 12700 ₱ 12640
piece
Surgical
Masks/ 1 ₱ 84 ₱ 241920 ₱ 241500 ₱ 239400 ₱ 237720 ₱ 236880 ₱ 236040
box
N95
masks/ 1 ₱ 110 ₱ 165000 ₱ 163900 ₱ 162800 ₱ 160600 ₱ 159500 ₱ 157850
piece
60ml
bottle of ₱ 25 ₱ 139250 ₱ 139000 ₱ 138750 ₱ 138000 ₱ 137500 ₱ 136750
alcohol
Monthly
_ ₱ 709795 ₱ 706145 ₱ 702075 ₱ 695260 ₱ 691430 ₱ 686980
Sales
Chapter V
Partnership Operations Planning
As a business in the vending machine industry, Sqweeky Clean does not require
manpower or human resources in terms of face-to-face service (vendors), since all
vending machines are fully automated. Especially during the COVID-19 pandemic,
Squeaky Clean aims to make the vending machines independent and fully functional to
minimize the spread of the disease. Instead, the human resource department of
Sqweeky Clean consists of technicians, business partners, and workers involved in the
customization of the machines. Technicians, who are in charge of repairs and
maintenance, will be hired on a contractual basis.
The capital that would be garnered would be loaned from the parents of the
partners as this venture would require a relatively high amount of capital to begin
with since it would require redesigning, licensing and maintaining.
2. Pricing Structure
a. Surgical masks will be sold at 2 pesos per piece, surgical masks sold in boxes
would be around 84 pesos. N95 masks per piece would be 110 pesos, a tissue
box is around 15 pesos. Wet wipes would be 35 pesos. 60 ml alcohol would be
around 25 presos.
3. Chart of Accounts
a.
Table 7. Chart of Accounts of Sqweeky Clean
Inflow
Cash received from product sales 4,998,105 8,120,130 8,518,350
Outflow
Payment of purchases (3,000,000) (5,000,000) (5,000,000)
Outflow
Drawings 0 (43,787) (68,216)