Tourism Promotion Services (NC II) : First Semester
Tourism Promotion Services (NC II) : First Semester
FIRST SEMESTER
Concept Notes:
What Is Tourism?
The United Nations World Tourism Organization (UNWTO) defines tourism as a “ social, cultural and economic phenomenon
that entails the movement of people to countries or places outside their usual environment for personal or business/
professional purposes. These people are called visitors (which may be either tourists or excursionists, or non-residents) and
tourism has to do with their activities, some of which involve tourism expenditure.” (www.unwto.org) In addition to this revised
definition (February 2014) from UNWTO, tourism is also time-bound, that is, it can take place within 24 hours but should not last
for more than one year, and should not involve receiving any form of remuneration.
Some activities result in ”tourism expenditure.” This means that visitors spend the money they have brought with them from
their origin providing income for the area they visited. The activities may be active or passive in nature. The tourists may choose
to be adventurous and take part in all the activities offered in the destination or may simply choose to lay back, sit, and relax.
Either way, including all activities ranging in between, these are all parts of tourism, whether the visitors spend or not.
An additional condition for tourism, includes consideration for the “time” aspect. Tourism that takes place within 24 hours
indicates that the area for tourism is not far from the visitors’ residence. Visitors or tourist who engage in this type of tourism
are called excursionists. The condition of tourism taking place for not more than one year is directly related to it not being in the
“usual environment.” If one stays for a year or more, he or she then becomes a resident and no longer a visitor.
Lastly, for it to be considered tourism, one should not be “compensated” while in the area visited. This is often confusing when
visitors travel for business, which is normally associated with earning. Businessmen, oftentimes, have conferences or meetings;
after which, they have free time to engage in tourism activities and spend money. Their “non-compensation” means that, in the
destination, they do not perform physical tasks for which they are paid directly. These are unlike workers who get paid salaries
for performing work in a specific place. To illustrate, here is an example: A Manila-based disk jockey, DJ, is invited to do a special
show in a certain bar in Batangas City. He travels there overnight to do the stint during the evening party and he gets paid for it.
Batangas City, may be outside his usual environment but he was there to work and get paid. Mr. DJ was not there to tour,
therefore, it is not tourism.
Travel and tourism are two terms often loosely interchanged. Oftentimes, the terms are taken for granted and thought to mean
one and the same thing. To differentiate, travel simply means movement. In the context of the subject matter, travel is the
physical transference of a person from one place to another. Tourism, on the other hand, involves traveling, incorporated with
all the other features and conditions as stated above. Given this clarification, it is made clearer that travel is only one
component of what contributes to the tourism industry as a whole.
GRADE 12 - HE 2
Tourism Promotion Services (NC II)
FIRST SEMESTER
Activity: 1
Directions: Answer the following questions. Write the answer on the space provided.
2. Differentiate excursionist, tourist and resident in terms of the “time” aspect of tourism. Answer briefly.
Excursionist : ________________________________________________________________________________
Tourist : _________________________________________________________________________________
Resident : _________________________________________________________________________________
3. When can a person from Manila and goes to Cebu cannot be considered a tourist?
____________________________________________________________________________________________
5. Explain briefly, how the COVID-19 Pandemic affects the Tourism Industry today?
____________________________________________________________________________________________
____________________________________________________________________________________________
____________________________________________________________________________________________
____________________________________________________________________________________________
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Prepared by:
MARILOU N. BITASOLO
“Through hard work, perseverance and a faith in God, you can live your dreams.”
Ben Carson