Ethical

Issues in
Media
Presentation by Group 2 | Section B
 List of key discussion points

Our Agenda -Introduction to Media

-Understanding ethical issues in media

for Today
-Common issues in the ethics of media
-Impact of media-related ethical issues
-Suggestions to curb ethical issues in media
Types of Media
Traditional Media Modern Media
Traditional media include radio, broadcast Modern media comes in many different formats,
television, cable and satellite, print, and emails, blogs, websites, movies, video games, music,
billboards. cell phones, various kinds of software, and the
Internet.
 Timeline of Media in India
1927: 1992: 2011:
Radio broadcasting Private TV Digitalization
begins
TV channels come to market Digitalization of broadcasting
services
Becomes a state
responsibility in 1930

1780: 1959: 2006: 2019:

India's first newspaper Launch of Doordarshan FM Broadcasting India has 118.239
founded (DD) Registered Publications
Community based FM
Bengal Gazette India's public service broadcasting starts in India 17,160 Daily Newspaper, 880+
broadcaster satellite channels and 380+
news channels

https://india.mom-rsf.org/en/context/history/
What is Media Ethics?
Media ethics is the subdivision of applied ethics
dealing with the specific ethical principles and
standards of media, including broadcast media,
film, theatre, the arts, print media and the internet.

Values such as universal respect for life, the rule of

law, and legality are promoted and defended by
media ethics. Media Ethics describes and
addresses ethical issues surrounding the use of
citizen-provided words and images by the media.

ttps://en.m.wikipedia.org/wiki/Media_ethics
Common Ethical Issues
in Media
The depiction of violence, as well as the
inclusion of strong language:
Ethical norms and regulations are widespread in this area,
and many media (such as movies and computer games)
are subject to ratings systems and agency oversight. Under
the motion picture grading system, you'll find a
comprehensive overview of worldwide enforcement regimes.

"Fluff" or "Celebrity News":

As print media has faded, journalists have begun to report
on what is known as "Celebrity News," or "Fluff." People will
grow increasingly reliant on these sites as more adopt this
issue to report on. Most individuals are aware that they
cannot entirely trust these channels owing to ethical issues,
but the problem emerges when those who are not as
mature or informed are involved find these reports to be
completely true.
https://courses.lumenlearning.com/suny-massmedia/chapter/14-2-ethical-issues-in-mass-media/
Conflict of Interest
Declaring conflicts of interest is the greatest approach for
journalists and ad/pr professionals to keep their audience's
confidence. Conflicts of interest can range from reporting on
close friends or family members to obtaining complimentary
copies of books, films, and games to review. When reporters
take stances on political or social topics, it can lead to
conflict. The public will be unable to trust the accuracy of
news or advertising if competing interests of media
professionals are not disclosed.

Stereotypes:
Stereotypes are prevalent in both commercial and
entertainment media. Stereotypes can have a detrimental
impact on people's self-perceptions and encourage socially
unacceptable conduct. Men's stereotypes, prosperity, and
ethnic groupings are only a few of the key points of
contention.

https://courses.lumenlearning.com/suny-massmedia/chapter/14-2-ethical-issues-in-mass-media/
Taste and taboos:
For aesthetic and entertaining objectives, the entertainment
media frequently question our values. For the sake of art,
media may purposefully strive to defy established
conventions and shock viewers. When the abandoned rules
are intimately related to particular significant moral ideals or
responsibilities, this raises ethical issues. The extent to which
this is acceptable is always a hotbed of ethical controversy.

Advertising:
Attractiveness and persuasion are very common in modern
journalism. It has been shown that various advertising
strategies can influence an audience's perception of what is
true and what is false information.

https://courses.lumenlearning.com/suny-massmedia/chapter/14-2-ethical-issues-in-mass-media/
Impact of media-related
ethical issues
Media ethics are qualities such as trustworthiness, respect, responsibility,
fairness, truth, and self-restraint that media people willingly should practise. In
case of ethical issues, it may lead to limiting the public's trust, deteriorating
own credibility, and violating the public's faith and confidence.

The issue of sexual content in the media has become a source of concern to
media critics because of the frequency with which it occurs and also because
of the unrealistic way it is portrayed.

Long-term media exposure has been linked to a drop in self-esteem in certain

people, according to research. The disparities associated with racial and
gender behaviours may have a detrimental influence on the audience.

https://link.springer.com/referenceworkentry/10.1007/978-981-13-0242-8_26-1
https://www.asha.org/slp/schools/prof-consult/10step/
Suggestions to curb ethical
issues in Media
Trustworthy Media Respect privacy and Remove internal Government-owned
environment diversity biases media
· The media's principal · Individual privacy under Paying attention to Act as a channel via which
job is to report accurately no circumstances should alternate explanations and news about developmental
and to respect the public's not be invaded and opposing viewpoints/facts, initiatives is transmitted to
right to receive fair, avoiding news that can as well as publishing the general public as an
accurate, true, and timely hurt cultural beliefs criminal names without unbiased filter for changing
information.
political pressure for public the public's opinion of

knowledge government programmes
and their execution
Thank You
Group Details
Nitin Madhukar - 21020841072
Rahul Rai - 21020841081
Tanishq Vaishnava - 21020841096
Pawar Bhavshradha Ganesh-21020841077
Meghna Patel- 21020841069
Siddhi Shinde- 21020841236