ISM Notes Unit 1
ISM Notes Unit 1
What is System?
Information Definition
"Information can be recorded as signs, or transmitted as signals. Information is any
kind of event that affects the state of a dynamic system that can interpret the
information.
Data can be described as unprocessed facts and figures. Plain collected data as raw
facts cannot help in decision-making. However, data is the raw material that is
organized, structured, and interpreted to create useful information systems.
According to Davis and Olson: "Information is a data that has been processed
into a form that is meaningful to recipient and is of real or perceived value in
the current or the prospective action or decision of recipient."
The MIS is defined as a system based on the database of the evolved for the
purpose of providing information to the people in the organization.
MIS provides Right information, to the right person, at the right place, at the
right time, in the right form and at the right cost.
The information is the blood and MIS is the heart. In the body the heart
plays the role of supplying pure blood to all the elements of the body
including the brain.
The MIS satisfies the diverse needs through a variety of systems such as
Query Systems, Analysis Systems, Modeling Systems and Decision Support
Systems.
• To store and manage data efficiently from all the functional areas of the
business.
• To collect and store the data for the purpose of internal research.
• To speed up the execution of the results with the reliable data available.
• To speed up the execution of the results with the reliable data available.
Importance of MIS
• It helps the executives to avail the information regarding the functional areas
quickly.
• The database helps in inducting research. The data stored are used as
secondary data.
Characteristics of MIS
Features of MIS
Completeness Relevance
Component of MIS
Marketing research can be seen as the systematic and objective search for
analysis of data and information relevant to the identification and solution of
any problem in the field of marketing.
Elements of MIS
Executives: Executives are the people who utilize MIS. These people are
computer professionals who operate MIS for data processing to achieve
organizational goals like planning and decision-making.
Hardware: The hardware components of MIS include various input and output
devices that helps in feeding data as well as displaying the information when
required. The input devices include the keyboard, scanners and mouse. The output
devices may be the monitor, printer, network devices, and so on.
Output Of MIS
Benefits of MIS
To collect useful data: MIS executes the data through computer system using the
sources of an organization. The organizational data is stores in computer system or
as a paper record by its end users.
Data Processing: Processing data includes converting the storage data into the
required information to take beneficial actions. Data processing includes
mathematical and logical operations like, calculations, sorting, classifying and
summarizing the data. The data processing signifies processing activities as:
• Organize data
• Analysis on data
• Apply statistical, mathematical, operations
• To create predictive modeling
• Research and forecasting
Evolution of MIS
Management experts: Who should also understand quite clearly the concepts and
operations of Computer. This basic knowledge of computer will be useful will
place them in a comfortable position, while working with systems, technicians in
designing or otherwise, of the information system.
Control of the MIS means the operations of the system as it was designed to
operate. Sometimes, users develop their own procedure or short cut methods
to use the system which reduces its effectiveness. To check such habits of
users, the management at each level in the organization should device
checks for information system control.
Maintenance is closely related to control. There are times when the need for
improvement to the system will be discovered. Formal methods for changing
and documenting changes must be provided.
Common Data Base
Evolution of MIS
The evolution of MIS should take into account the following points:
1. Ascertaining the views of users and the designers about the capabilities and
deficiencies of the system.
2. Guiding the appropriate authority about the steps to be taken to keep the
effectiveness of MIS alive.
2. The resources involved in computer based information system are large and are
growing larger and larger in view of importance gained by management
information system.
To gain the support of top management, the officers should place, before top
management, all the supporting facts and state clearly the benefits which
will accrue from it to the organization.
This step will certainly enlighten management and will change their attitude
towards MIS. Their whole hearted support and co-operation will help in
making MIS an effective and successful one.
• Business Intelligence System: In BI, all levels of management and executives can
print data and graphs showing information or trends relating to growth, costs, strategic
control, efficiency, risk and performance.
• Sales Force Automation System: Gone are the days when sales teams must do
everything manually. SFA systems automate much of what must be done for orders
and to obtain customer information.
• Human Resource Management System: HRM systems track how much employees
are paid, when and how they are performing. Companies can use this information to
help improve performance or the bottom line.
• Supply Chain Management System: SCM systems record and manage the supply of
finances, goods and data from the point of origin domestically or abroad, all the way to
its destination in the hands of a customer.
Information in Decision Making
Meaning
Decision making is a process of selecting the best among the different
alternatives. It is the act of making a choice. There are so many alternatives
found in the organization and departments.
Importance
Implementation of managerial function: Without decision making
different managerial function such as planning, organizing, directing,
controlling, staffing can’t be conducted. In other words, when an employee
does, s/he does the work through decision making function. Therefore, we
can say that decision is important element to implement the managerial
function.
Types of Information
Instructions Answers
Command Historical
Advisory Predictive.
Instructions: It refers to information that guides behavior in a particular
way. In other words, it supports performance to carry out a task by
prompting on what to do and when to do it. A simple sign telling people to
enter or not enter a door would be one example.
Historical: Displays are used to look back at the state of a variable over a
period of minutes, hours, days or even years. A graphical representation of
road accidents over the last century would be a historical display of
information. If we want to know what the temperature fluctuation has been
in an office on a daily basis, then specialist devices can be brought in and
placed in the office that will give a pen recording over a fixed period of
time. It is much easier to see if there is a trend in information if it is
displayed in this way.
Predictive displays will enable a variable to be plotted into the future. The
same graphs that are used as historical displays can also be used as
predictive displays. If a steady decline in road accidents over time is seen,
then the best prediction of the future would be a continued decline.
Information Requirements with particular reference to
Management Levels
Operational
Tactical
Strategic
Strategic: While the operational information is needed to find out how the
given activity can be performed better, strategic information is needed for
making choices among the business options.
The strategic information helps in identifying and evaluating these options
so that a manager makes informed choices which are different from the
competitors and the limitations of what the rivals are doing or planning to
do. Such choices are made by leaders only.
It may be remembered that each type of information has its role to play in
managerial effectiveness. Each type of information is needed with varying
degree by the managers at all levels. Thus, a part of operational information
may be used even by the chief executive officer of a company.
Relevance of Information in Decision Making
Nothing can be done to alter the past. The consequences of decisions are
born in the future, not the past. Information to be relevant (i.e. relevant
costs and benefits) to a decision should imply a future event.