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Abstract
Shipping industry handles a vast amount of data. Most of it is not stored or secured and
get lost over a period of time .But the need for those data is crucial in the time of any
incident. The ships in future will be in need of Big Data Analytics for efficient condition
monitoring, auto-piloting, freight tracking, ship building etc. The advancement of Big
Data will enable the ship to communicate with another through intelligent condition
monitoring systems and engines. Thus Big Data Analytics enhances the safety as well as
the efficiency of the maritime industry. The classification society and ship-builders data
must be stored periodically for future references and advancements where Big Data
Analytics plays a major role.
1. Introduction
Big data has the potential to transform our industry. Through application and insights, big
data is creating new opportunities to drive innovation and deliver tangible operational
efficiencies across the shipping world. But information alone is not enough. It is the
analysis of this data and the actionable insights it provides that will move our industry
forward and determine our future. Shipping is doing brilliantly at taking advantage of new
technology. Maritime, not so much. Retailers are already disrupting shipping by taking
greater control over logistics: they are moving from last mile delivery to first mile – and
the first mile is supposed to be the remit of maritime.
This objective research brings together all the latest news and thinking to provide a
comprehensive overview of big data in the marine sector. It includes a look at how and
where these technologies are being implemented and the key application areas that will
deliver future operational efficiencies for ports and terminals. The study also explores
some of the key barriers to change, such as investment and skills, and how to overcome
these challenges. Overall what does emerge from this benchmarking study is that while
many shipping and logistics players recognize the importance of transformative
technology, the maritime industry lags behind other sectors of the global economy when it
comes to adopting it. In the context of shipping, the economic outlook remains tough, so
finding new ways to optimize performance and remain competitive is a priority. Big data
needs to be part of the solution.
data, there must be an alternative way to process it”. The growth of big data increases
daily and there is no limit in sight. The annual data generation is predicted to increase by
4300% by 2020. Big data analytics is not just about gathering data but also covers the
process of analysis to discover hidden insights, trends and correlations. That information
has the potential to bring a competitive advantage to any industry.
Big data covers information from various sources i.e. sensors. There are many difficulties
associated with capturing, sorting, analyzing and managing data. Fig.1 illustrates the
features of big data according to IBM. Big data has four main characteristics and referred
to as the 4V’s (Volume, Variety, Velocity and Veracity) .
Volume refers to the massive quantity of the data. Nowadays, sensors produce a
massive amount of data in terabytes, petabytes and beyond.
Variety refers to the form of the data. In big data, the datasets are stored across in
multiple formats. Data variation differentiates big data from traditional data.
Velocity defines the speed of the data creation and movement. The data is created
at different rates and must be stored for processing. Generally, a huge amount of
data is created in real-time and data flow rates are themselves increasing rapidly.
Veracity refers to the data accuracy and trustworthiness. Datasets from different
sources may use different scales to measure the same variable and this raises
issues of how to maintain data quality. Veracity needs to be addressed and
maintained throughout the data lifecycle.
The following are highlights of a report by Windward, published in 2014: 1% of all ships
broadcast fake IDs, i.e. a ship claiming to be a completely different vessel Less than half
of all vessels report their next port of call accurately 55% of ships misreport their actual
port of call throughout their journey Misreporting of data can cause concerns, as it may
lead to incorrect analysis and inappropriate decision-making. “Although the marine sector
recognizes the advantages of big data in terms of value to business, human element,
environmental protection, offshore activities and so on, it hasn’t yet found ways to
overcome the challenges of data ownership and sharing.” Maria Kouboura Senior
Technical Advisor, IMarEST.
The shipping industry has been facing numerous disturbances and challenges such as
market fluctuations, over supply, margin pressures and labor shortages. These challenges
are expected to impact the industry’s profitability. According to a report published by IHS
in November 2015, in the coming 5–10 years, the industry will experience slow growth.
In such an unstable environment, players are uncertain about implementing big data as it
is a relatively new technology in the industry. As a result, investments by these companies
in big data analytics technologies is decreasing.
Currently, ship builders, ship owners and ports are solely focusing on running reasonably
efficient operations and not on running a highly flexible, responsive trading business of
‘container-as-a-community’. This means that there is a lack of cross-enterprise processes.
Companies are concentrating on automating processes within functional silos instead of
taking a holistic view of the enterprise. This prevents the true potential of big data from
being realized.
Ensuring enough quantity and quality of human resources is essential for developing the
use of big data solutions for maritime. There is a shortage of highly trained data scientists.
This shortage is expected to further increase in the future. According to McKinsey, by
2018, there will be more than 490,000 data science jobs in the US alone. However, there
will only be 200,000 available data scientists to fill those positions. Demand for data
scientists is expected to exceed supply by more than 50% by 2018.
• Data Availability relates to on-time accessibility. Data needs to be available at any time
for analysis. If sensors provide data for a measurement at a particular sample rate then the
raw data would be accessible for a specific period of time. Archive or historical data
should be available for collection and analysis.
• Linking Data refers to how to connect the data together. Usually, the data is collected for
a specific task or purpose and might require different types of data from various datasets.
If a single user accesses multiple datasets then a primary key is needed to connect the data
together.
• Data Presentation is related to how the data may be viewed to facilitate meaningful
interpretation. Poor data presentation could obstruct data analysis and reduce the value of
the original data. Data presentation for different datasets has become important for
efficient operations.
• Dataset Scalability defines the capability of a system to support any type of dataset. All
datasets have their own structure, type, semantics and accessibility. The analytical
algorithms applied to big data must have the capability to support increasingly expanding
and complex datasets.
• Data Compression refers to the filtering of data to reduce the volume. The data
generated from sensor networks generally contains a high level of redundancy. That data
must be filtered and compressed at orders of magnitude to reduce redundancy.
• Data Life Cycle Management relates to how frequently and which data will be stored or
discarded. Generally, the value of big data depends on data freshness. Sensor network
systems can generate data at unprecedented rates and scales, so processing and storage
become key issues for such massive datasets.
• Data Confidentiality refers to safety and protection of data. Data may be analyzed or
shared with third parties increasing the potential safety risk. The data needs to be
protected from any risks.
4. Common Questions and Solutions:
Is This Just An Expensive IT Solution?
No – it's not about IT at all; remember the term “Garbage In = Garbage Out?" That's too-
much data, not Big Data. A company needs to determine what they want to do...reduce
costs? Increase revenue? Optimize transit times? These are all serious strategic issues for
both a carrier and a shipper, whose implementation – or not – affects profitability on
every voyage. The carrier needs to sit with a company like ours in order to figure out the
questions in shipping analytics that need to be asked in order to affect positive outcomes,
and determine what is the traditional and non-traditional data that goes into profitability.
What Is Traditional Data Vs. Non-Traditional Data?
Traditional data is look-back data from ordinary business systems; fuel costs, transit
times, wages, insurance, revenue per TEU, TEU rates. It's accounting data that's used to
determine the profitability of a voyage. But non-traditional data is time-sensitive data –
weather and traffic delays, port strikes, unexpected repairs. It’s also extremely large
volumes of data being generated from sensors, GPS devices, RFID tags and traffic
management systems. If Big Data can assist in helping forecast or avoid problems, the
money saved goes straight to profitability.
Would This Sort Of Information Be Equally Important For The Shipper?
Absolutely; whether you’re shipping the goods as a vendor, or receiving them as the
buyer; getting them to the final destination on time, undamaged, and in a cost-effective
manner is important. Whether the data comes from the carrier, or is transmitted via RFID;
it's data the shipper can use to quantify his shipping metrics and work on improvement.
Big Data and the Ocean Freight Market
When properly used, Big Data will enable management to take a gut-feel decisions and
quantify it, which lets them take that good idea and make it work. For ocean freight
shipping, it's more than just 'look-back information', of say how many TEUs you shipped
in May from Shanghai to Rotterdam, but rather pulling the data necessary to benchmark
and ship them at a more competitive price, faster, or to achieve whatever metric you need
addressed.
There’s always more to be said about Big Data and among what should be emphasized is
the fact that it includes both internal and external data. Combining both of these types of
data, analyzing and deriving solutions based on your company’s strategy is the goal of
Big Data. What data to include is also a consideration. One school of thought is to gather
all data, internal and external and then see what the computer spits out as a result. Another
thought is to identify beforehand what needs to be analyzed such as buyer and seller
habits, customer satisfaction or lack of, market trends across all markets and industries,
fuel costs, rates, material costs and so on. Like everything else in the supply chain market,
no one size fits all so it will depend on your company’s specific needs and goals.
The software allows users to measure their own freight rates and their suppliers' versus
market movements for various port to port routes, allowing them to see averages over
time, gains and losses, and percentage movements.
Despite what may seem to be an improving ocean freight market, the need is great to
monitor it almost on a daily basis. Congestion at ports, bankruptcies, acquisitions,
changes within alliances and potentially new ones can all impact your ocean freight
invoice.
How about insight into the market six months from now or just next month?
Almost impossible without Big Data. While it may not give the complete forecast, it can
certainly be used to mitigate potential risks.
Is There A Place For Big Data In Supply Chain Management?
Absolutely; in fact it's what makes advanced SCM possible. It's using Big Data to start
replacement inventory moving before inventory is exhausted; it's taking look-back vendor
reliability data and instead of just disqualifying those who missed shipments, rewarding
those with good reliability as well as others who stepped up to cover for those vendors
who failed. It’s bringing information together from multiple sources to make predictions
and real-time decisions to keep the logistics pipeline flowing. Remember, Big Data is
used to quantify what you, the customer, has determined is important to your business.
Final Thoughts on the Use of Big Data Shipping Analytics For Shippers And
Carriers
For the past few years most industries have been leveraging the power of data or "big
data" to increase their pace of innovation and efficiency. The shipping and logistics
industry, though usually a bit slower to pick up on digitization, is now realizing the
importance data and technology has on making it relevant, competitive and susceptible to
change. While the sheer volume of data available to a company today is daunting, the first
step in leveraging 'big data' is deciding on the problem you want solved, or the issues you
need addressed, and then finding the proper data necessary.
5. Application in the Maritime Industry
A future data-driven maritime might include:
• Remote Sensing: Ships will be monitored continuously from remote locations. Data
will be collected autonomously by using remote sensor networks. A robust wireless
network with high transmission capabilities would be required for the shipping industry.
The real-time sensor data will come to the database and be distributed to the interested
parties giving them up-to-date information on what is happening onboard.
• Voyage Planning: Ship operators or charters will be able to implement voyage planning
after analyzing the route, vessel performance and meteorological data. The voyage
planning will be based on the vessel performance on the same and different routes. A
reliable forecast of wind and ocean current data will be required for voyage planning.
Data analytics will help to identify the most efficient route for the journey, accurately
estimated arrival time and alternative routes can be planned to avoid any delay or
disturbance.
• Intelligent Traffic Management: Port authorities will have access to the ship data for
safety. Intelligent traffic management systems will be introduced as data-oriented
applications in the shipping industry. Ship current position, cargo and personnel
information will be transferred to the port so that the port authorities would be able to
monitor the congestion and improve cargo handling performance.
• Operational Predictability: Vessel operational performance can be monitored in real-
time by analyzing ship data. Ship operators will gain the capability to predict the vessel
performance based on current operational conditions. This predictability will assist in
making decisions on maintenance.
• Energy Management: Shipping is moving towards flexible and alternative energy
systems. Energy production, storage and re-use will become part of the energy
management system; in fact, battery operated vessels have already been introduced in the
industry. The ship energy management system will be run on the basis of real-time data of
load requirements and power availability from all sources. The system will distribute and
balance ship and shore power.
• Environmental legislation monitoring: Most emissions are related to fuel type. Ship
operators need to comply with environmental legislations including the requirement to
switch fuel in emission controlled areas i.e. the Sulphur content of the fuel should not be
more than 0.1% on and after 1 January 2015. New data-oriented regulations are coming in
to force in the EU to monitor CO2 emissions and the system will give an indication of
fuel switching as well as monitoring the current emissions. The ship operators will also be
able to set the KPI for the vessel after analyzing the emissions data.
• Performance Monitoring and Optimization: Automation expands the capability of the
control of machinery and vessel optimization. A range of data measurements are required
for monitoring vessel performance and optimizing performance. Access to historical data
is essential for optimizing and forecasting.
• Vessel Safety and Security: The use of wireless sensors and extensive satellite
communication systems will increase vessel safety. Sensor data analytics will provide
information on vessel maneuvering to avoid collision. The inbuilt sensors on machinery
will provide real-time information about their current condition; information that will be
useful for crew safety. Vessel safety and security will be increased by the adoption of
innovative technology.
• Condition Monitoring: This will be improved by analyzing asset data. This will be
applicable to machinery such as engines, pumps, boilers and compressors. Sensors will
help to monitor the machinery and give early warning of the need for maintenance. It will
determine the condition of machinery and record data during operation.
• Predictive Maintenance System: This will detect the need for maintenance to avoid
potential failure. The potential failures would be detectable and measurable. The system
will record all data and indicate risk of failure by synchronizing related data such as
engine data, fuel consumption, running hours etc. It will reduce the cost of asset failures
and minimize unscheduled downtime. The system relies on machine health monitoring to
dictate when and what maintenance would be required before failure occurs so that the
crew would not be required to spend additional time on maintenance and scheduling
activities.
• Automatic Mode Detection System: This system detects the vessel’s operational mode
automatically based on sensor data (flow meter, GPS) . Using the auto-mode detection
system, the crew would not be required to update the mode every time the ship changed
operational state. The vessel operational profile will be created by analysis of real-time
data of fuel consumption, distance travelled and speed. The auto-mode detection system
will function without human intervention and will provide a summary report of fuel
consumption for the individual engines, ship running hours and emissions in different
modes. The onboard and onshore members of staff would be able to use this information
to measure the vessel operational performance and KPI. This system will assist ship
operators in meeting the EU MRV regulation by monitoring the fuel consumption and
emissions for different vessel modes.
6. Conclusions
This paper illustrates how big data analytics have the potential to create a significant
impact in the shipping industry. It also covers the associated applications and obstacles to
the implementation of big data in the industry. The shipping industry will be faced with
ever-increasing requirements for safety, environmental and efficiency performance
beyond 2020 . New emerging technologies will be applied for efficient and safety
operation. More data-oriented regulations are expected to come into force in the near
future. So it will be an opportunity rather than a threat as this regulation will help the
shipping industry to move into the big data era.
7. Acknowledgement
The author would like to acknowledge the support of Marine Engineering and Research
Institute, Mumbai.
8. References
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[2]Journal of Marine Science and Technology.
[3] European Commission, Integrating maritime transport emissions in the EU’s
greenhouse gas reduction policies, Brussels, 2013.
[4] International Maritime Organization, Third IMO GHG study 2014, London, 2015.
[5] DNV-GL, Maritime EU-MRV Regulation, Hamburg, 2015.
[6] Oxford Economics, The economic value of the EU shipping industry (2014) 6.
[7] A.E. Hassanien, A.T. Azar, V. Snasel, J. Kacprzyk, J. H. Abawajy, Big Data in
Complex Systems-Challenges and Opportunities, Springer, London, 9 (2015).
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[10] IBM, The Four V’s of Big Data, 2016.