Factor Analysis - Group 3 and 8
Factor Analysis - Group 3 and 8
Group 3 Group 8
Factor analysis is statistical technique applied to a single set of variables when the researcher is
interested in discovering which variable in the set form coherent subset that are relatively
independent of one and another (Tabachnick: 2007).
Waiting Time
Say that you want to pick
Cleanliness Service
a restaurant to go to, so
you start checking Staff behavior
reviews. You start to
categorize the aspect of Taste of the food
Food temperature
Source: Tabachnick BG dan Fidell LS, Using Multivariate Statistics, Fifth Edition, Pearson, 2007
Factor Analysis
OUTLINE DEFINITION CONCEPT FUNCTION ASSUMPTION APPROACH
X1
X2 X6
X3 X9
X5
X4 X8
X7
X1
X3 X2 X5
X2 X6
X3 X9 X1 X4
X5 X8 X9
X6 X7
X4 X8
X7
Age
Latent variables are
variables that are not Gender Morals
directly observed but rather Morals
Experience
inferred from other
variables that are observed.
This is what we call factors Income
its actually difficult to
Social class Confidence
measure numerically
Education
Examples of the latent
Happiness Confidence
variables are quality of life,
Income
business confidence,
morals, and happiness Married Happiness
Age
Certain Assumptions are made about the data
OUTLINE DEFINITION CONCEPT FUNCTION ASSUMPTION APPROACH
There is no outliner
in the data
2 Variables must be
interrelated
4 Multivariate
normality is not
We assume that our data is (Barret test) required
clean, there should be no we can perform something
outliers or missing values called a buried test to analyze
the correlation
Step of Factor Analysis
OUTLINE DEFINITION CONCEPT FUNCTION ASSUMPTION APPROACH
Input Data
In input data for processing factor analysis, there are two
types of data that can be input:
If there is a form of correlation data, where the data are not in the same size/unit/scale,
then standardization of the size/unit/scale can be done. Standardization to equalize
units is done based on the standard deviation value
Step of Factor Analysis
OUTLINE DEFINITION CONCEPT FUNCTION ASSUMPTION APPROACH
The process involves substantive interpretation of the pattern of factor loadings for the variables,
including their signs, in an effort to name each of the factors. Before interpretation, a minimum
acceptable level of significance for factor loadings must be selected. Then, all significant factor
loadings typically are used in the interpretation process. Variables with higher loadings influence to a
greater extent the name or label selected to represent a factor.
EFA : used to reduce data to a smaller set of summary variables and to explore the underlying
theoretical structure of the phenomena.
CFA : used to test how well the measured variables represent the number of constructs
EFA CFA
(exploratory factor analysis) (confirmatory factor analysis)
Basic Assumptions Total variance (unique, error, common) is Only common variance is taken into
taken into account to drive the factor. consideration
Purpose Is to discover the underlying structure in the data Assume the existence of latent factors
using a correlation matrix, it is used for getting underlying the observed data
insight out of the data
Factor selection When they search for latent patterns in the data A priori based on known theories and
case there is no or only little prior knowledge on concepts.
how variables are related
Main Technique Principal Component Analysis Principal Factor
Variancenalysis (PCA)
OUTLINE DEFINITION CONCEPT FUNCTION ASSUMPTION APPROACH
Variance is Average squared deviations of each score from the mean of the scores.
A 30 35 -5 25
B 35 35 0 0
C 40 35 5 25
Common Variance
have a connection between
the variables
Component Factor
Analysis
Common Factor Analysis
are all extracted without
the analysis observed on
regard to common
common variance and
variance, and do not pay
unique variance
attention to overlap
Total VarianceAnalysis (PCA)
OUTLINE DEFINITION CONCEPT FUNCTION ASSUMPTION APPROACH
PC = A.F + U+e
A = Loading Matrix
F = Common Factor Matrix
U = Unique Factor Matrix
e = Error Value of x
Common Factor (CF)Analysis (PCA)
OUTLINE DEFINITION CONCEPT FUNCTION ASSUMPTION APPROACH
● CF is an approach that distinguishes common and unique variance, and only tests
common data.
● Based on theory and is an approach that serves to confirm the hypothesis.
Research purposes :
● Knowing the influencing factors
● Knowing the new set of variables (Factors) formed from the variable
Selection of the Tlogosari Housing Area as a Place to Live for Semarang
City Residents
Variable Data
The preparation of research variables is exploratory or there is no theory/hypothesis
that composes the structure of the formed factors.
Variables in determining the location of settlements according to Bourne (1978):
Social environment
11 12
•If the results of the component matrix, grouping ● One factor formed
variables into factors, are still difficult to decide, then ● Naming is done based on the variable with
rotation can be done. the largest loading factor value from each
•The – or + sign only shows the direction of the
correlation, so it is still difficult to group ● The name of the factor is Social
CASE STUDY Using EFA
Case Study Outlines
ANALYSIS OF CITIZENS' MOTIVATION AND PARTICIPATION INTENTION IN URBAN
PLANNING
Argument :
There are very few theory-driven empirical studies in the participation literature that examine citizens’
motivation and intention to participate in the urban planning process.
Purpose :
To fill this gap in the literature by investigating the relationship between motivation and the intention of
public participation in the field of urban planning and management.
Basis :
A survey conducted in Wuhan, China; developed into a structural equation model
● Purpose : To identify the causal relationships between four motivational factors and three
intentions to participate in urban planning.
● Defined factors : ‘Civil Society, ‘Personal Interest’, ‘Social Influence’, and ‘Constraints’
● Measured intentions: ‘Urban Planning Scale’, ‘Urban Planning Content’, and ‘Urban Planning
Process
The Research Process
Latent Variable in Urban Participatory Planning
Civil Society
Intrinsic
factor
Urban Planning
Motivation Factors
Civil Society
Urban
Personal Planning Scale
Interest
Urban
Planning
Content
Social Urban
Influence Planning
Process
Constraints
Lesson Learned
Factor Analysis can be used to identify the major
1 motivational factors and intention factors of urban
planning participation in urban planning (Li, et. al, 2020)
❑ Dillon, W dan Goldstein M, Multivariate Analysis: Methods and Aplication, John Willey & Son, 1984
❑ Tabachnick BG dan Fidell LS, Using Multivariate Statistics, Fifth Edition, Pearson, 2007
❑ K, Stastical Analysis: Introduction to Bivariate & Multivariate Analysis , Radius Press ,
1986.(PustakaPendukung)
❑ Jr., William C. Black, Barry J. Ba Joseph F. Hair, Multivariate Data Analysis, Seven Edition ,2013
❑ Li, W., Feng, T., Timmermans, H. J. P., Li, Z., Zhang, M., & Li, B. (2020). Analysis of citizens' motivation and
participation intention in urban planning. Cities, 106, [102921].
https://doi.org/10.1016/j.cities.2020.102921
FACTOR ANALYSIS
Thank
You