Corporate Financial Statement Analysis
Corporate Financial Statement Analysis
Process of using the relationships among a company’s financial statement numbers to gain
insight into its operations.
Convert a company’s raw financial statement numbers into percentage of total sales or
𝑁𝑒𝑡 𝑖𝑛𝑐𝑜𝑚𝑒 𝐵𝑜𝑡𝑡𝑜𝑚 𝑙𝑖𝑛𝑒
percentage of total assets. Example: 𝑃𝑟𝑜𝑓𝑖𝑡 𝑚𝑎𝑟𝑔𝑖𝑛 = → e.g. .
𝑅𝑒𝑣𝑒𝑛𝑢𝑒 𝑇𝑜𝑝 𝑙𝑖𝑛𝑒
N.B: The raw data is considered as the data that has not been processed for use (Top-line
data is considered as raw data).
1. DuPont framework;
2. Common-size financial statement;
3. Additional ratios;
4. Follow-up with specific staff.
I. A review of the financial statements
1. The accounting equation
Paid-In capital (les apports en capital): money (capital) that the owners put in a
business.
Retained earnings (les réserves): profits that are reinvested in the company.
Balance sheet;
Income statement;
Statement of cash flows.
2. Balance sheet
3. Income statement
Revenues: Assets generated in doing business → Cash from selling inventory, services.
Expenses: Assets consumed in doing business → Buying inventory, wages, rent, etc.
Net income: Net amount of assets generated by business through its operations.
4. Statement of cash flows
- Operating activities: Cash collection from customers; Cash paid for inventory; Cash
paid for wages, rent, advertising.
- Investing activities: Investing in the business productive capacity; buying new
buildings; land or machines.
- Financing activities: Borrowing money; Repaying loans; Cash from investors; Paying
dividends.
N.B: Cash cows are the companies that generate massive cash from there operating
activities.
N.B :
2. The DuPont framework
The DuPont analysis (also known as the DuPont identity or DuPont model) is a framework for
analyzing fundamental performance popularized by the DuPont Corporation. DuPont
analysis is a useful technique used to decompose the different drivers of return on equity
(ROE). The decomposition of ROE allows investors to focus on the key metrics of financial
performance individually to identify strengths and weaknesses.
Efficiency ratio: The asset turnover ratio measures how efficiently a company uses its assets
𝑻𝒐𝒕𝒂𝒍 𝒔𝒂𝒍𝒆𝒔/𝒓𝒆𝒗𝒆𝒏𝒖𝒆
to generate revenue.
𝑻𝒐𝒕𝒂𝒍 𝒂𝒔𝒔𝒆𝒕𝒔
Profitability ratio: The net profit margin is the ratio of bottom line profits compared to total
revenue or total sales. This is one of the most basic measures of profitability. The profit
margin can be improved if costs for the owner were reduced or if prices were raised, which
𝑵𝒆𝒕 𝒊𝒏𝒄𝒐𝒎𝒆
can have a large impact on ROE.
𝑺𝒂𝒍𝒆𝒔/𝒓𝒆𝒗𝒆𝒏𝒖𝒆