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KTM C.S Questionnaire

This document contains a 21 question survey about consumer satisfaction with KTM bikes. The survey questions gauge respondents' demographics, bike preferences, satisfaction with performance, technology, service, staff, and expectations of KTM service centers. It aims to collect feedback to help KTM improve their bikes and customer experience.

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Sweety Bgm
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0% found this document useful (0 votes)
960 views4 pages

KTM C.S Questionnaire

This document contains a 21 question survey about consumer satisfaction with KTM bikes. The survey questions gauge respondents' demographics, bike preferences, satisfaction with performance, technology, service, staff, and expectations of KTM service centers. It aims to collect feedback to help KTM improve their bikes and customer experience.

Uploaded by

Sweety Bgm
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd
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A STUDY ON CONSUMER SATISFACTION TOWARDS KTM BIKES

QUESTIONNAIRE
Respondent’s Name: ……………………………………
1. Sex:
a. Male
b. Female
2. Age:
a. 18-20
b. 20-35
c. 35-50
d. 50 above
3. Monthly Income:
a. Rs7500 - 10000
b. Rs10000 – 20000
c. Rs20000 - 30000
d. Rs30000 above
4. Occupation:
a. Student Business
b. Professional Employed
c. Other specify: ……………………
5. Colour Preference for KTM bike
a. Orange
b. Black
c. Silver
d. Ash
6. How did you come to know about KTM bikes
a. Friend’s
b. Advertisement
c. Media
d. Others
7. Opinion about KTM bikes

Excellent Good Satisfactory Poor


Excellent Good Satisfactory Poor

Pick up

Riding

Comfort

Road grip

Technology

Maintenance

cost

Overall

performance

8. Are you the first owner of the bike.


a. Yes
b. No _______________specify
9. Rate the following factors you considered after first service
1. Very unsatisfied
2. Unsatisfied
3. Neutral
4. Satisfied
5. Very satisfied
1 2 3 4 5
a) Charges
b) Reputation
c) Professional service
d) Availability of spare
parts
e) Trust and customer care
f) Quality of service
10. Rate the staff on the following factors after service
Excellent Good Fair Poor

11. What made you buy a KTM bikes


a. Brand image
b. Durability
c. Fuel efficiency
d. Low maintenance
e. Pick up
12. Your price opinion about KTM bike
a. Highly satisfied
b. Satisfied
c. Neutral
d. Dissatisfied
e. Highly dissatisfaction
13. Are you satisfied with the Technology of KTM
a. Yes
b. No
14. Are you satisfied with the performance of KTM
a. Very satisfied
b. Satisfied
c. Somewhat satisfied
d. Dissatisfied
15. Is your KTM bike good on the off roads
a. Yes
b. No
16. Do you find any problem in KTM bike
a. Yes
b. No
17. Your expectation from KTM Service Centres
a. Reasonable Charges
b. Trust and Care
c. Professional Quality Service
d. Immediate Delivery
e. Other specify ……………………………………
18. How convenient is the timing of the service station
a. Very convenient
b. Convenient
c. Inconvenient
d. Very Inconvenient
19. Was the service advisor ready to listen to your complaints
a. Yes
b. No
20. Rate the level of customer satisfaction towards greeting by employees and staff
a. Highly satisfied
b. Satisfied
c. Un-satisfied
d. Highly unsatisfied
21. Any suggestion to the improvement of KTM bikes
…………………………………………………………………………………………

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