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Strategy Tools

This document provides an overview of various strategy tools that can be used for external and internal analysis to develop business strategy. It briefly describes several frameworks including PESTEL/PEST analysis, Porter's 5 forces, Ansoff matrix, BCG matrix, McKinsey 7S model, TOWS analysis, value net framework, and strategy canvas. It also lists some suggested readings and references related to each tool to provide more information. The overall summary is that this document introduces numerous strategic analysis and planning frameworks that can be applied to make strategic business decisions.

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Mahan Vahedi
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87 views9 pages

Strategy Tools

This document provides an overview of various strategy tools that can be used for external and internal analysis to develop business strategy. It briefly describes several frameworks including PESTEL/PEST analysis, Porter's 5 forces, Ansoff matrix, BCG matrix, McKinsey 7S model, TOWS analysis, value net framework, and strategy canvas. It also lists some suggested readings and references related to each tool to provide more information. The overall summary is that this document introduces numerous strategic analysis and planning frameworks that can be applied to make strategic business decisions.

Uploaded by

Mahan Vahedi
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
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BUSI 1669 Strategy and

Business Decision Making


Strategy tools
Strategy tools
External analysis Suggestions for future
• PESTEL/PEST/STEP/STEEPLE
• Scenario planning growth
• Porter’s 5 forces • Ansoff matrix
• Strategic group analysis/Competitor • TOWS
profiling • BCG matrix
• Strategy canvas • The value net framework
• OT of SWOT
Internal analysis
• Porter’s value chain
• VRINO/VRIN/VRIO
• Competency framework/Capability
mapping
• McKinsey 7S
• SW of SWOT
Strategy canvas
McKinsey 7-s framework

Set of organisational
design elements that
interlink together in
order to support the
intended strategy.
Generating options
Turning SWOT into TOWS
The BCG or growth/share matrix
• A star is a business unit that
has a high market share in a
growing market.
• A question mark (or problem
child) is a business unit in a
growing market, but it does not
yet have a high market share.
• A cash cow is a business unit
that has a high market share in
a mature market.
• A dog is a business unit that
has a low market share in a
static or declining market.
Value net framework

• Draws on Porter’s 5
forces
• Relationships an
organisation has or
could have
• New ways to
collaborate, share
ideas, and create
mutual beneficial
value
Reading:
Strategy canvas
• Johnson, G., Scholes, K., Whittington, R., Regn_r, P., & Angwin, D. (2017). Fundamentals of strategy. ProQuest Ebook Central https://ebookcentral.proquest.com, pp.
69-71
• Kim, W. C.; Mauborgne, R. (2002) Charting Your Company’s Future. Harvard Business Review, 80 (6), pp. 76-83.
TOWS
• Johnson, G., Scholes, K., Whittington, R., Regn_r, P., & Angwin, D. (2017). Fundamentals of strategy. ProQuest Ebook Central https://ebookcentral.proquest.com, p.
99
• Weihrich, H. (1982) The TOWS matrix - a tool for situational analysis. Long range planning, 15(2), 54-66.
• Proctor, T. (2000). Strategic marketing management for health management: cross impact matrix and TOWS. Journal of Management in Medicine,14 (1), pp. 47-56
• Weihrich, H. (1999) Analyzing the competitive advantages and disadvantages of Germany with the TOWS Matrix-an alternative to Porter’s Model. European Business
Review, 99 (1)
7S
• Johnson, G., Scholes, K., Whittington, R., Regn_r, P., & Angwin, D. (2017). Fundamentals of strategy. ProQuest Ebook Central https://ebookcentral.proquest.com, pp.
218-220
• McKinsey Quarterly (2008). Enduring Ideas: The 7-S Framework | McKinsey
The value net framework
• Brandenburger, A. M., & Nalebuff, B. J. (1995). The right game: Use game theory to shape strategy, Harvard Business Review, 76, pp. 57-71
BCG
• Johnson, G., Scholes, K., Whittington, R., Regn_r, P., & Angwin, D. (2017). Fundamentals of strategy. ProQuest Ebook Central https://ebookcentral.proquest.com, pp.
190-192
And many more…
• McKinsey Quarterly (2008). Enduring Ideas: Classic McKinsey frameworks that continue to inform management thinking | McKinsey
Systems Management & Strategy

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