COMPREHENSIVE VIVA

INTRODUCTORY QUESTIONS
Q 1 . Introduce yourself :-

Good morning mam / sir.

It’s a great pleasure for me to introduce myself. I am Aashiya daughter of Sri Ramkhilawan
Khare and Mrs. Kamaleshwari. I am pursuing BBA 4 Sem from Swami Sri Swaroopanand
Saraswati Mahavidyalaya, Hudco, Bhilai. My father is guard and my mother is a homemaker.

Q 2. Which subject have you Studied in BBA to IV semester?

BBA I Semester :- English, computer application, business mathematics, principle of

management.

BBA II semester : Hindi, Business Economic, Business Statistic, Cost Accounting,

Environmental Studies.

BBA III Semester:- Managerial Economic, Business Communication, Business Law,

Management Information System.

BBA IV Semester :- Organizational Behaviour, Marketing Management, Human Resource

Management, Financial Management , Production Management.

Q 3. Why opt BBA?

I want to be an entrepreneur for which I need complete knowledge of business after BBA. I shall
pursue bed ( Bachelor of Education).

Q 4 . Which is your favourite subject?

Ans : Business Communication.

Q 5 . What is management ?

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Ans : Management is the process of coordinating people and other resources to achieve the goal
of the organization.

Q 6 . Who is father of management?

Ans : 1) Peter Drucker is father of management.

2) Father of scientific management :- FW Taylor (Fredric Winslow Taylor)

3) Father of Administration Management :- Henry Fayol .

Q 7. What are the inputs factors of production or 7 ‘ms?

Ans : 1) men – women.

2) Money.

3) Material.

4) Machine.

5) Method.

6) Management.

7) Market.

Q 8. What are the function of management ?

Ans : Management is a set of principles relating to the function of planning,organising, directing

and controlling.

Q 9. Management Is science or art ?

Ans : Management is science as well as art. Management is science because it has universal
accepted principle provide an art deal with the application of knowledge and skill.

Q 10. What are the 14 principles of administrative management ?

Ans : 1) Division of work.

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2) Authority and responsibility.

3) Discipline.

4) Unity of Command.

5) Unity of direction.

6) Subordination of individual.

7) Remuneration.

8) Centralization.

9) Scalar Chain.

10) Order.

11) Equity.

12) Stability.

13) Initiative .

14) Esprit de corps.

Q 11 Define Organization?

Ans : Organization is a system of conscioualy coordinated activities or force of two or more

persons.

Q 12 . Define span of management?

Ans : Span of control, aslo called span of management, is the term used in business management,
particularly human resources management.

Q 13 . What is the full form of PERT and CPM?

Ans : PERT : Probability Evaluation Review Technique. CPM : Critical path method.

Q 14 . Form of organization structure?

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Ans : 1) Departmental organizations structure.

2) Line and staff organization structure.

3) Functional organization structure.

4) Committee Organization structure.

Q 15. What is decision making?

Ans : A decision is one when there are different things you can do and you pick one of them.

Q 16 . Define Control?

Ans : The process of monitoring activities to ensure that they being accomplished as planned
and of correcting any significant deviation.

Q 17. Which book do you refers to study marketing management?

Ans : Marketing Management Philip kotler.

Q 18. What is planning?

Ans : Planning involves what is to be done, how, when, and where it is to he done, who is to do
it, and how results evaluated, it’s a future course of action.

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 HUMAN RESOURCE MANAGEMENT
Q 1. What do you understand by human resources management.

Ans : Human resources management is the provisions of leadership and direction of people in
their working or employment relationship.

Q 2 . What is the role of HRM.

Ans : 1) Human outcome ( attitude & behaviour) .

2) Organizational outcome ( productivity) .

3) Financial results ( profitability) .

4) Market results (share price).

Q 3. Is there any difference between HRM & Personnel management.

Ans : HRM / Personal management :

1) scope : 1 . It is concerned with all management & employment. It is concerted primarily with
lowely, operational.

2) Decision making : 2. It is involved in making strategic decision. It makes operation decision

only.

Q 4 . What is HRP.

Ans : Human resources planning is a process that identifies current and future human resources
needs for as organization to achieve its goals.

Q 5 . Is there any difference between job analysis and job description.

Ans : JOB ANALYSIS : Job analysis is a systematic process of obtaining information about the
skills, duties, and knowledge required for performing jobs in an organization. JOB
DESCRIPTION : Job description lists job title, duties, responsibilities, machine and equipment
involved, working conditions & hazards surrounding a job, and the like.

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Q 6 . Recruitment is positive process or negative?

Ans : Recruitment is positive process, aimed attracting more and more job seekers to apply.

Q 7 . What are the source of recruitment?

Ans : INTERNAL

1) Transfer promotion.

2) Internal advertisement.

EXTERNAL

1) Advertisement .

2) Causual callers.

3) Employment exchange.

Q 8 . What is selection process?

Ans : 1) Preliminary Interview.

2) Receiving Application.

3) Employment Test.

4) Interview.

5) Reference checking.

6) Medical Examination.

7) Final selection.

Q 9. What do you understand by socializing the new employee / induction programs.

Ans : Induction & Socialization is the process of receiving & welcoming employees when they
first join a company and giving a information they need to settle down quickly & happily to start
down.

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Q 10 . Selection process is positive process or negative.

Ans : Selection is the negative process, rejecting infit candidates from the list.

Q 11 . What is the difference between training and development?

Ans : TRAINING : The process of teaching new employees the basic skills they need to perform
their jobs.

DEVELOPMENT : Development refers to an information process which mainly helps in

understanding about the overall growth & improvement skills of the employees.

Q 12 . What are the training methods?

Ans : 1) On the job training.

2) films and videos

3) Off The job training.

4) Vestibule training.

5) Internship training.

6) Learner training.

Q13. How performance evaluation is done in any organization?

Ans : Performance evaluation is a formal procedure to measure an employee work based on their
job responsibilities. The idea based performance evaluation is to calculate the value that an
employee adds to the company business employee revenue

Q 14 . Name any three trade unions of India?

Ans : 1) Craft / skill union : These unions represents the skilled workers. Eg. Musicians, Unions.

2) Industrial Unions : These unions represents the different industries. Eg. Five Brigade unions.

3) General Unions : These represents workers from different industries & any level of skills. Eg.
Indian National Trade Unions Congress ( INTUC) .

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Q 15 . What do you understand by industrial disputes?

Ans : Industrial disputes may be said to be disagreement or controversy between management

and labour with respect to wages, working conditions, other employment matters or unions
recognition.

Q 16 . Have you heard about participative management? What is it?

Ans : Yes, participate management is a management style that require the corporation of
personnel. It aims to build commitment develop initiative within work teams .

Q 17 . What is HRIS?

Ans : Human Resources Management System Or human resources information system or

humans capital management is a form of Human resources software that combines a number of
systems & process to ensure the easy management of human resources, business process & data.

Q 18 . What is HRD?

Ans : Human resources development is a process of developing & unleashing human expertise
through personal training & organizational development for the purpose of improving
performance.

Q 19 . What is collective budgeting?

Ans : Collective Budgeting is a process of negotiations between employees & a group of

employees aimed at agreements to regards working salaries working conditions, benefits & other
aspects of workers roles and responsibilities compensation and rights for workers.

Q 20. What are the roles and responsibilities of HR manager?

Ans : 1) Training and development .

2) Maintaining Healthy work culture.

3) Performance Appraisal.

4) Maintaining Employee relations.

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 MARKETING MANAGEMENT
Q 1 . What do you understand by marketing management?

Ans : Marketing management is the process of planning and executing The conception pricing,
promotion and distribution of ideas ,goods and service to create exchange satisfy individual and
organizational goals .

Q 2.What is the difference between market and marketing?

Ans : MARKET : Market is the accumulation of buyer and seller with a view to buying and
selling.

MARKETING : Marketing is the sum of total activities to reach the product from producer
to consumer.

Q 3 . How can you define marketing environment?

Ans : The marketing environment refers to all the internal external factors, which directly or
indirectly influence the organization decision related to marketing activity.

Q 4. How consumer behaviour can be studied?

Ans : To study consumer behaviour you need a mix of qualitative and quantitative data from
customer survey, customer interview information gathered from observation of their behaviour in
store and online .

Q 5 . What is decision making process in buying?

Ans : 1) Need recognitions/ problem recognition.

2) Information search.

3) Evolution of alternatives.

4) Post purchase evolution.

Q 6 . what does marketing mix?

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Ans : Marketing mix is an important concept of marketing management. The main aim of every
business organization is to earn and maximize its profits.

Q 7 . What is marketing myopia?

Ans : Marketing myopia suggests that business will do better in the long term if they concentrate
on meeting the utility of a product or good ,rather than just trying to sale their products.

Q 8 . What is targeting and positioning?

Ans : In marketing, segmenting, targeting and positioning is a broad framework that summarize
and simplifies the process of market segmentation .

Q 9 . What are the channel of distribution?

Ans : Distribution as one of the 4 elements of the marketing mix. Distribution is the process of
making a product of service available for the consumer or business user who needs . Directing
selling sailing through intermediaries dual distribution and reverse logistics channel.

Q 10 . What yes marketing research? Explained its utility.

Ans : Marketing research is the process of determining vi ability of a service or product through
research conducted directly with the potential customer ability of a service or product through
research conducted directly with the potential customer .

Q 11 . What is marketing information system ?

Ans : A marketing information system ,or an MIS, is a system for gathering from our storing,
analysing and distributing valuable marketing data to help markers make better decisions.

Q 12 .What do you understand by 4 P’s ?

Ans : The 4p’s of marketing are the key factors that are involved in the marketing of a good and
service. They are product, place, promotion, and price.

Q 13 . On what basis you segment market?

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Ans : The basis on the segment is age , sex , education, income, occupation, material status /
family , size , religion, nationality and social class .

Q 14 . What is promotion mix?

Ans : In marketing, promotional mix describe a blends Of promotional variable chosen by

marketers to help a firm reach it’s goals . It has been identified as a ssubset of the marketing mix.

Q 15 . What is branding?

Ans : Branding is the process of creating as strong, positive perception of your company, and it
products in your customers mind .

Q 16 . What are the methods of setting market ?

Ans : 1) Markup pricing method.

2) Perceived value pricing.

3) Going rate pricing method .

4) Sealed bid pricing method.

5) Target return pricing method.

Q 17 What is market positioning?

Ans : Positing refers to the place that a brand occupies in the mind of the customers and how it
is distinguished from the products of the competitor and different the concept of brand
awareness.

Q 18 . Who is consumer?

Ans : A Consumer is a person who buys any goods or hires any service for the valuable
consideration (including deferred payment) .

Q 19 . What is difference between customer and consumer ?

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Ans CUSTOMER : A customer is the person who purchases the products, but is not the end user
of the product.

CONSUMER : Consumer , is the person who may not purchase the product, but is the end –
users of thr products.

Q 20. What are channels of distribution ?

Ans : A distribution channel represent a chain of business of intermediaries through which the
final buyers purchase a good service. Distribution channel included wholesaler comma retailer
com distribution etc.

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 ORGANIZATION BEHAVIOR
Q 1 . What are organizational model?

Ans : 1) Autocratic model – It depend Upon a strength, power and formal authority .

2) Custodial Model – It is based on concept of providing economic security.

3) Supportive model : It is focused around aspiring leaderships.

4) Collegial model – It is based on team work – everybody working as colleagues.

Q 2 . What is perception?

Ans : Perception is a process By which individual organise the interpret their sensory
impressions in order to give meaning to their environment.

Q 3. What is learning?

Ans : Learning a relatively permanent change in behaviour or knowledge that occur as a result of
an experience .

Q 4 . What are leadership style? Name and explain any three?

Ans : leadership style is a leaders of roads to the providing direction implementing plans and
motivating people.

1) Autocratic leadership : This leader gives orders which must be obeyed by the subordinates.

2) Democratic leadership : This leader usually gives instructions only after consulting with the
groups.

3) Laisse faire leadership : It gives employees a high degree of independence in their operations.

Q 5 . What are the types of personality?

Ans : 1) Extrovert personality .

2) Agreeable personality.

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3) Conscientious personality.

4) Self conscious personality.

5) Adventurous personality.

Q 6. What is motivation?

Ans : Motivation is the process that initiate, guide, and maintain school Orient behaviour.
Motivation involved the biological, emotional, social and cognitive forces that activate
behaviour.

Q 7 . What do you understand by Maslow’s need hierarchy theory?

Ans : Maslow’s hierarchy of the need is chartered set of human requirement that are important
for an individual achieve complete development and self actualization.

Q 8 . What are leadership theory ?

Ans : Leadership theories are the explanation of how and why certain people become leaders.
They focus on the traits and behaviors that people can adopt to increase their leadership
capability.

Q 9 . What do you understand by organizational change?

Ans : Organisational change refers to the action in which company or business alters a major
component of its organization, such as its cultural, the underlying technologies or infrastructure
it’s uses to operate, or its internal processes.

Q 10 . What is conflict?

Ans : Conflict can be defined in many way and can be considered as an expression of hostility,
negative, attitude, aggression and misunderstanding .

Q 11 . What is diagnosis an intervention in organizational development?

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Ans : Organizational diagnosis studies are used to identify organisational deficiencies,
performance gaps, and their root causes for the purpose of developing and implementing the
most appropriate solution of intervention .

Q 12 . What is difference between introvert and extrovert personality?

Ans : Introvert : An introvert is a person who remains isolated, or enjoy the company of few
closed ones. Extrovert : An extrovert is an outgoing and outspoken person who enjoys being
around and talking to people.

Q 13 . What may be inter groups problems?

Ans : Disagreement or confrontation between two or more groups and their numbers, such as
between work department, entire company, political party coordination this may involve
interpersonal Tesco psychological tension, or physical violence.

Q 14 . What do you think about theory X and theory y?

Ans : Theory X and theory Y are part of motivation. Both are part different from each other are
used. Management to motivate their employees theory X gave importance to supervision,
recognition.

Q 15 Have you heard about vrooms expectancy theory? what is it.

Ans : Yes , it works on the assumptions that people will choose to minimise pleasure and
minimize pain.

Q 16 . What is learning?

Ans : Learning is a change in behavior of the learner as a result of experience.

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 FINANCIAL MANAGEMENT
Q1 . What is ratio analysis?

Ans : Ratio analysis is one of the important tools of financial analysis, i.e. analysis of financial
statements with the help of Ratio is known as Ratio Analysis.

Q 2 . What is ideal current ratio?

Ans : Current Ratio is the ratio of current Assets & Current Liabilities. It measures the liquidity
stand of firm, higher the ratio, higher is liquidity and vice versa.

Q 3. What do you understand by profitability ratio?

Ans : profitability ratio measure the efficiency of management in the employment of business
resources to earn profits.

Q 4 . Explain Cash flow statement?

Ans : Cash flow statement is a financial statements that provides aggregate data regarding all
cash inflows a company receive from its ongoing operations & external investment source.

Q 5 . What is the difference between cash flow statement & Funds flow statement?

Ans : Cash flow statement : 1) shows causes for changes in cash.

Find flow statement : 1) Shows cause of changes in net working capital.

Q 6 . What is financial Management?

Ans : According to Howard & Upton : Financial Management is the application of the planning
and control function to the finance function.

Q 7 . Explain the source of finance?

Ans : A source or source of finance, refers to where a business gets money from to fund their
business activities. A business can gain finance from either internal or external source.

Q 8 . What do you understand by sources of fund & uses of fund?

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Ans : A source & uses of funds statement is a summary of a firms change in financial position
from one period to another.

Q 9 . What is working capital management?

Ans : Working Capital Management is important financial term. It revolves around two majaor
financial components namely the current assets & current liabilities.

Q 10 . How can you numerically define working capital?

Ans : Workings Capital, also capital as net working capital, is the difference between a
company’s current assets – such as Cash, accounts receivable / customers unpaid bills, and
inventories of raw materials and finished goods – and it’s current liabilities, such as account
payable and debts.

Q 11 . Explain the objectives of financial management?

Ans : 1) proper Mobilization of funds.

2) proper Utilization of funds.

3) Earning more profits.

4) Maintaining Liquidity.

5) Generate goodwill.

Q 12 . What is capital Budgeting?

Ans : Capital budgeting is the process a business undertakes to evaluate potential majaor projects
or investment.

Q 13 . Explain methods for capital budgeting decision?

Ans : 1) Payback period.

2) Net present value methods.

3) Internal rate of return.

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4) Profitability index.

Q 14 . What is inventory management?

Ans : Inventory management is recorded on the balance sheet at the lower of the cost or the
market value of the inventory.

Q 15 . How can you calculate return on investment?

Ans : FORMULA:- ROI = Cost of Net Investment / Return on Investment×100%

Q 16 . Explain the significance of financial management?

Ans : 1) It is essential both for profit & non – profit organization. 2) Helps in monitoring the
effective deployment of funds in fixed capital & working capital.

Q 17 . What do you understand of finance function?

Ans : 1) Long term finance : This includes finance of investment 3 years or more.

2) Medium term finance : This is financing done between 1 to 3 years, can be sourced from bank
loans & financial institutions.

3) Short term finance : This is finance needed below one years.

Q 18 . What is Payback period method?

Ans : The payback period is the length of time it takes to recover the cost of an investment or the
length time an investors needs to reach a breakeven point. Payback period = E+ B/C.

Q 19 . Explain net present value & Profitability index method?

Ans : Net present value – The net present value or net present worth applies to a series of cash
flow occuring at different times. NPV = Rt / ( l + i ) t. Profitability index method : Profitability
index, this method is also known as benefit cost ratio method. It is based on net present value
method & calculates the benefits on per rupee investment.

Q 20 . What is acid test ratio? What is it’s ideal ratio?

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Ans : Acid test ratio : The acid test ratio compares a company’s quick assets ( cash & accounts
receivable) to it’s current liabilities. Ideal ratio : 1:1 Usually, a high acid test ratio is an
indication that the firms is liquid & has ability to meet it’s current or liquid liabilities in time and
on the others hand a low quick ratio represent that the firm’s liquidity position is not good.

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 PRODUCTION MANAGEMENT
Q 1. What is production management?

Ans : Production Management is concerned with those processes which convert the input into
outputs. The input are various resources like raw materials, men, machine, methods etc. Output
are goods and services.

Q 2. What is difference between production planning and control.

Ans : Production Planning refers to deciding in advance what to produce, when to produce, and
how to produce. Production control involves implementing the production plans in accordance
with the planned schedules by coordinating different activities.

Q 3. What are the types of production control.

Ans : 1. Activity Control : It involves the release of manufacturing order and resources through
dispatching.

2. Inventory Control : It involves proper, ordering, receipts, storing, issue and movement of
inventories.

3 . Cost Control : It regulates the cost of material and labour.

Q 4 . What are the benefits of production planning.

Ans : 1) Resource Allocation

2) Efficiency

3) Communication

4) organization

Q 5 . What are the main elements of production planning and control.

Ans : 1. Estimating.

2 . Planning.

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3 . Routing.

4 . Loading.

5 . Scheduling.

Q 6 . What are the problems of production management.

Ans : 1. Location of plant.

2. Layout of a plant.

3 . Production design.

4. Inventory and production control.

5. Problems of quality control.

Q 7 . What are the type of production system.

Ans : 1. Intermittent Production System :

a) Project Production Flows.

b) Jobbing Production Flows.

c) Batch Production Flows.

2. Continuous Production System :

a) Mass Production Flows.

b) Process Production flows .

Q 8 . What are the types of plant layout.

Ans : a) PRODUCT LAYOUT : In this type of layout all the machines are arranged in the
sequence, as required to produce a specific product.

b) PROCESS LAYOUT : In this type of layout all machine performing similar type of
operations are grouped at one location i.e all lathes, milling machine etc.

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c) COMBINATION LAYOUT : In practice plants rearly laid out either in product or process
layout form.

Q 9 . What are the factors involved in plant Location.

Ans : 1) Law and order situation.

2) Good industrial relations.

3) Social Infrastructure.

Q 10 . What is Just in time.

Ans : Just in time is an inventory management system which aims at procuring raw materials and
labour as and when require without and labour as and when require without investing in storing
it.

Q 11 . What is capacity planning.

Ans : Capacity Planning is the long term strategic decision which determines a company’s
capability to supply or service.

Q 12 . What is material requirements planning.

Ans : 1) Material plans.

2) Inventory.

3) Reporting.

4) Purchase orders.

5) work orders.

Q 13 . What is quality control.

Ans : Quality Control a process that helps a company make sure it creates quality products and
that staff and management a like make minimal mistakes.

Q 14 . What is total quality management.

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Ans : Total quality management is a management philosophy, a continues improvement
approach to doing business through a new management model.

Q 15 . What is difference between inspection and quality control.

Ans : Inspection & Quality control : Scope : part of quality control. Broad term, inspection at
Particular stage. Applicability : Concerned with quality of past production. Concerned with
quality of future production.

Q 16 . What is work study.

Ans : work study is a generic term for the technique of method study and work measurements.
These technique used in the examination of human work in all it’s contexts.

Q 17 . What are the technique of work study.

Ans : The technique of work study are :

1 ) Method study.

2) work measurements.

Q 18 . What is time study.

Ans : The art of observing and recording the time required to do each detailed elements of an
industrial activity / operation. .

Q 19 . What is motion study.

Ans : Motion study involves the analysis of the basic hand arm and body movement of workers
as they perform work.

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