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Media and Information

Literacy
Quarter 1 – Module 5:
MEDIA AND INFORMATION SOURCES
Media and Information Literacy – Senior High School
Alternative Delivery Mode
Quarter 1 – Module 5: Media and Information Sources
First Edition, 2020

Republic Act 8293, section 176 states that: No copyright shall subsist in any
work of the Government of the Philippines. However, prior approval of the government
agency or office wherein the work is created shall be necessary for exploitation of such
work for profit. Such agency or office may, among other things, impose as a condition
the payment of royalties.

Borrowed materials (i.e., songs, stories, poems, pictures, photos, brand names,
trademarks, etc.) included in this module are owned by their respective copyright
holders. Every effort has been exerted to locate and seek permission to use these
materials from their respective copyright owners. The publisher and authors do not
represent nor claim ownership over them.

Published by the Department of Education

Secretary: Leonor Magtolis Briones
Undersecretary: Diosdado M. San Antonio

Development Team of the Module

Writer: Romie G. Benolaria
Editor: Reynald M. Manzano
Reviewers: Louelyn M. Lajot, Ruth Marie B. Eltanal, Reynald M. Manzano
Typesetter: Jessie V. Alcala
Layout Artist:
Management Team: Senen Priscillo P. Paulin, CESO V Rosela R. Abiera
Fay C. Luarez, TM, EdD, PhD Maricel S. Rasid
Adolf P. Aguilar, CESE Elmar L. Cabrera
Nilita L. Ragay, EdD
Antonio B. Baguio Jr., EdD

Printed in the Philippines by ________________________

Department of Education –Region VII Schools Division of Negros Oriental

Office Address: Kagawasan, Ave., Daro, Dumaguete City, Negros Oriental

Tele #: (035) 225 2376 / 541 1117
E-mail Address: negros.oriental@deped.gov.ph
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MEDIA AND
INFORMATION LITERACY
Quarter 1 – Module 5:
MEDIA AND INFORMATION SOURCES
Introductory Message
For the facilitator:

Welcome to the Media and Information Literacy Alternative Delivery Mode

(ADM) Module on Media and Information Sources!

This module was collaboratively designed, developed and reviewed by

educators both from public and private institutions to assist you, the teacher
or facilitator in helping the learners meet the standards set by the K to 12
Curriculum while overcoming their personal, social, and economic
constraints in schooling.

This learning resource hopes to engage the learners into guided and
independent learning activities at their own pace and time. Furthermore, this
also aims to help learners acquire the needed 21st century skills while taking
into consideration their needs and circumstances.

In addition to the material in the main text, you will also see this box in the
body of the module:

Notes to the Teacher

This contains helpful tips or strategies that
will help you in guiding the learners.

As a facilitator, you are expected to orient the learners on how to use this
module. You also need to keep track of the learners' progress while allowing
them to manage their own learning. Furthermore, you are expected to
encourage and assist the learners as they do the tasks included in the module.

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For the learner:

Welcome to the Media and Information Literacy Alternative Delivery Mode

(ADM) Module on Media and Information Sources!

This module was designed to provide you with fun and meaningful
opportunities for guided and independent learning at your own pace and time.
You will be enabled to process the contents of the learning resource while
being an active learner.

This module has the following parts and corresponding icons:

This will give you an idea of the skills or

What I Need to Know competencies you are expected to learn in the
module.

This part includes an activity that aims to

check what you already know about the
What I Know
lesson to take. If you get all the answers
correct (100%), you may decide to skip this
module.
This is a brief drill or review to help you link
What’s In the current lesson with the previous one.

In this portion, the new lesson will be

What’s New introduced to you in various ways; a story, a
song, a poem, a problem opener, an activity
or a situation.
This section provides a brief discussion of the
What is It lesson. This aims to help you discover and
understand new concepts and skills.

This comprises activities for independent

practice to solidify your understanding and
What’s More
skills of the topic. You may check the
answers to the exercises using the Answer
Key at the end of the module.
This includes questions or blank
What I Have Learned sentence/paragraph to be filled in to process
what you learned from the lesson.
This section provides an activity which will
What I Can Do help you transfer your new knowledge or skill
into real life situations or concerns.

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 This is a task which aims to evaluate your
Assessment level of mastery in achieving the learning
competency.
In this portion, another activity will be given
Additional Activities to you to enrich your knowledge or skill of the
lesson learned.

Answer Key This contains answers to all activities in the

module.

At the end of this module you will also find:

References This is a list of all sources used in

developing this module.

The following are some reminders in using this module:

1. Use the module with care. Do not put unnecessary mark/s on any part
of the module. Use a separate sheet of paper in answering the exercises.
2. Don’t forget to answer What I Know before moving on to the other
activities included in the module.
3. Read the instruction carefully before doing each task.
4. Observe honesty and integrity in doing the tasks and checking your
answers.
5. Finish the task at hand before proceeding to the next.
6. Return this module to your teacher/facilitator once you are through
with it.
If you encounter any difficulty in answering the tasks in this module, do
not hesitate to consult your teacher or facilitator. Always bear in mind that
you are not alone.

We hope that through this material, you will experience meaningful

learning and gain deep understanding of the relevant competencies. You
can do it!

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 What I Need to Know

This module was designed and written with you in mind. It is here to help you
master the context of Media and Information Literacy. It contains varied activities
that can help you as a Senior High School student to not just be an information
literate individual, but a creative and critical thinker as well as responsible user and
competent producer of media and information.

The module contains lesson in Media and Information Sources.

After going through this module, you are expected to:

1. Compare potential sources of information (MIL11/12MIS-IIIe-13)
2. Contrast indigenous media to the more common sources of
information such as library, internet, etc.

What I Know

Let us determine how much you already know about the Media and
Information Sources by answering the questions below. Use your notebook or
worksheet for your answers.

1. It is a local knowledge and unique to a given culture or society, and most often
is not written down.
A. Indigenous Media C. Indigenous Sources
B. Indigenous Knowledge D. Indigenous Society

2. Forms of media expression conceptualized, produced, and circulated by

indigenous peoples around the globe as vehicles for communication.
A. Indigenous Media C. Indigenous Sources
B. Indigenous Knowledge D. Indigenous Society
3. The place in which literary, musical, artistic, or reference materials are kept for
use but not for sale.
A. Internet B. Articles C. Library D. Books

4. A global computer network providing a variety of information and

communication facilities, also known as universal library.
A. Internet B. Articles C. Indigenous Sources D. Books

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5. It is a book intended to be consulted for information on specific matters rather
than read from beginning to end.
A. Newspapers B. Articles C. Reference Book D. Books

6. What sources of information that produced up-to-date, national and regional

information for a general audience.
A. Newspapers B. Articles C. Reference Book D. Books

7. An article which has a broad summaries of issues for a general audience.

A. Trade Publications C. Scholarly Journals
B. Magazines D. Newspapers

8. An article which targeted towards professionals in a discipline or industry.

A. Trade Publications C. Scholarly Journals
B. Magazines D. Newspapers

9. Which of the following are not skills in determining accurate information.

A. Look for google sites D. Look for facts
B. Cross-reference with other source for consistency
C. Determine the reason for writing and publishing the information

10. What is the search engine website developed by Microsoft company as their
answer to Google and it was launched in 2009.
A. www.yahoo.com C. www.ask.com
B. www.bing.com D. www.baidu.com

B. True or False: Write True if the statement is correct otherwise, write False on
your answer sheet.

______ 1. The academic library serves colleges and universities.

______ 2. The school library serves cities and towns, and of all types
______ 3. The information is said to be valued if it aids the user in making or
improving decisions.

______ 4. The information is said to be reliable if it can be verified and evaluated.

_____ 5. The source reliability, accuracy and value of information may vary based
on the time it was produced or acquired.

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 Media and Information
MIL Sources

What’s In

Activity 1: Arrange Me
Arrange the scrambled letters to identify the correct media and information
sources. Write your answer on your notebook or worksheet.
1. E T L E S I O N V I - ________________
2. K O S O B - ________________
3. T R E T N I N E - ________________
4. A D I R O - ________________
5. Z I N E S A M A G - ________________

What’s New

Activity 2: Ponder Me

“A LIBRARY IS NOT A LUXURY BUT ONE OF THE NECESSITIES OF LIFE.”

---By Henry Ward Beecher----

Guide Questions:
1. What is the message?
__________________________________________________________________

2. Do you agree with the message? Why or Why not?

__________________________________________________________________

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 What is It

Media and Information Sources

1. Indigenous Sources

What is Indigenous Knowledge and Indigenous Media?

Indigenous is a native, local, originating or produced naturally in a particular

region and locality. Its indigenous knowledge is unique to a special culture or
society, most often it in not written down. The transmission of information is through
local channels or forms. It is a means by which the culture is preserved, handed
down and adapted. This include local knowledge, it is owned, controlled, and
managed by indigenous peoples in order for them to develop and produce culturally
appropriate information in the languages understood by the community.

Characteristics of Indigenous Knowledge

a. Oral tradition of communication
b. Store information in memories
c. Information exchange is face to face
d. Information is contained within the border of the community

Indigenous Media can be defined as forms of media expression

conceptualized, produced, and circulated by indigenous peoples around the globe as
vehicles for communication.
Forms of Indigenous Media
1. Folk or Traditional Media
2. Gatherings and Social Organizations
3. Direct Observation
4. Records (written, carved, oral)
5. Oral Instruction

2. Library
Library is a place in which literary, musical, artistic, or reference materials
(such as books, manuscripts, recordings, or films) are kept for use but not for sale.
(Source: https://www.merriam-webster.com/dictionary/library)

Types of Library:
a. Academic Library – serves colleges and universities.
b. Public Library- serves cities and towns, of all types.
c. School Library- Serves students from Kindergarten to Grade 12.
d. Special Library – specialized environments, such as hospitals, corporations,
museums, the military, private business, and the government.

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3. Internet
Internet is a global computer network
providing a variety of information and
communication facilities, consisting of
interconnected networks using standardized
communication protocols.
The Internet is one of the newest sources of
media. The majority of the users prefer the internet
to watch news quickly. It is more fast and capable in
compare to any other source of media. Internet
changes the world and connects the people also https://bit.ly/LTlOSW
deliver the users to keep in touch with the latest
inventions and news.
One of the best features of the Internet is the ability to communicate almost
instantly with anyone in the world. Email is one of the oldest and most universal
ways to communicate and share information on the Internet, and billions of people
use it. Social media allows people to connect in a variety of ways and build
communities online.
There are many other things you can do on the Internet. There are thousands
of ways to keep up with news or shop for anything online. You can pay your bills,
manage your bank accounts, meet new people, watch TV, or learn new skills. You
can learn or do almost anything online.
As we all know billions of websites online today, there is a lot of information
on the Internet. Search engines make this information easier to find. All you have
to do is type one or more keywords, and the search engine will look for relevant
websites.

Top 6 Best Search Engine websites in the World

1. www.google.com – Google Search Engine is the best search engine in the world
and it is also one of most popular products from Google. Almost 70 percent of
the Search Engine market has been acquired by Google.

2. www.bing.com – Bing is Microsoft’s answer to Google and it was launched in

2009. Bing is the default search engine in Microsoft’s web browser.

3. www.yahoo.com - Yahoo & Bing compete more with each other than with
Google. Yahoo is an American web services provider headquartered in
Sunnyvale, California, and owned by Verizon Media.

4. www.baidu.com - Baidu is the most used search engine in China and was
founded in Jan, 2000 by Chinese Entrepreneur, Eric Xu. This web search is
made to deliver results for website, audio files and images. It provides some
other services including maps, news, cloud storage and much more.

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 5. www.aol.com - Aol.com is also among the top search engines. These are the
guys that used to send out CD’s which you’d load onto your PC to install their
browser and modem software.

6. www.ask.com - Founded in 1995, Ask.com, previously known as Ask Jeeves.

Their key concept was to have search results based on a simple question +
answer web format. It is a question & answer community where you can get
the answers for your question and it integrates a large amount of archive data
to answer your question. Because of this dependency on archived and active
user contributions the results will not be as current as those you get in Google,
Bing and Yahoo.

Other search engine websites are: www.excite.com, www.DuckDuckGo.com,

www.WolframAlpha.com, www.Yandex.com, www.lycos.com, www.chacha.com

Evaluating Information Found in the Internet

a. Authorship
b. Published body
c. Accuracy and Verifiability
d. Currency

Things to Consider in Evaluating Information

1. Reliability
The Information is said to be reliable if it can be verified and evaluate.
Others refer to the trustworthiness of the source in evaluating the reliability
of information.

2. Accuracy
Accuracy refers to the closeness of the report to the actual data.
Measurement of accuracy varies, depending on the type of information being
evaluated. Forecasts are similar to the actual data and financial values are
correct.

3. Value
The information is said to be valued if it aids the user in making or
improving decisions.

4. Authority
The authority of the source is the one authored or published the information
and the credibility of the sources.

5. Timeliness. The source reliability, accuracy and value of information may

vary based on the time it was produced or acquired. It may become irrelevant
and inaccurate with the passing of time (thus making it less valuable). Other
information may be timeless, proven to be the same in reliability, accuracy,
and value throughout history.

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Skills in Determining the Reliability of Information:
a. Check the Author
b. Check the Date of publication or of update
c. Check the Citations
d. Check the Domain or owner of the site / page
.com – commercial .edu – education
.mil – military .gov – government
.org – nonprofit organization

Skills in Determining Accurate Information

D. Look for facts
E. Cross-reference with other source for consistency
F. Determine the reason for writing and publishing the information

Source: https://iupui.libguides.com/aaaguide/evaluation

Books - In-depth, detailed coverage of a topic and background information.

Book reference - a book intended to be consulted for information on specific

matters rather than read from beginning to end.

Articles
a) Scholarly Journals - Up-to-date and highly specific for scholars and
researchers.
b) Trade Publications - Targeted towards professionals in a discipline or
industry.
c) Magazines - Broad summaries of issues for a general audience.

Newspapers - Up-to-date, national and regional information for a general audience.

Internet - Wide variety of information. Evaluate websites carefully.

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 What’s More
Activity 3: Picture Analysis

Guide Questions:

1. What is a library?
_______________________
________________________
____________.

2. Why do you think every

school has a library?
_______________________
________________________
____________.

Picture Analysis Rubric

Category 4 3 2 1
Observations Student makes a Student makes a Student makes a Student
complete and detailed detailed description descriptions are
detailed description of of some of the not detailed or
description of the most of the subject matter complete.
subject matter subject matter and/or elements
and/or elements and/or elements seen the photo.
seen the photo. seen the photo.

Understanding Analysis of the Analysis of the Analysis of the Analysis of the

piece piece piece demonstrated piece
demonstrated demonstrated some demonstrated
Thorough considerable understanding of little
understanding of understanding of principles, concepts understanding
principles, principles, and relationships. of principles,
concepts and concepts and concepts and
relationships. relationships. relationships.

Thinking/ Analysis and Analysis and Analysis and Analysis and

Inquiry Interpretation of Interpretation of Interpretation of Interpretation of
images is strong. images is sound. images is images is weak.
satisfactory.

Application Ability to make Ability to make Ability to make and Ability to make
and express and express express and express
judgements, judgements, judgements, judgements,
conclusions and conclusions and conclusions and conclusions and
predictions was predictions was predictions was predictions was
insightful and considerably moderately limited.
effective. effective. effective.

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 What I Can Do

Activity 4: Instructions

1. Interview two elders coming from two families. Ask about cultural beliefs or
practices in the community valued by the elders. Identify and gather
information to at least two cultural beliefs or practices.
2. Write / encode the information on a short bond paper, identify the source of
information.
3. Interview your guardian or one of your direct family and find out if these
cultural beliefs or practices are still known and being valued by their
generation. (Example 3 out of
10…)

Rubric 5 4 3 2
Preparation Before the Before the Before the The student did
interview, the interview, the interview, the not prepare any
student prepared student prepared a student prepared questions before
several in-depth couple of in-depth several factual the interview.
AND factual questions and questions to ask.
questions to ask. several factual
questions to ask.
Politeness Student never Student rarely Student rarely Several times,
*Please interrupted or interrupted or interrupted or the student
keep in hurried the person hurried the person hurried the interrupted or
mind while being interviewed being interviewed person being hurried the
interviewing and thanked them and thanked them interviewed, but person being
for being willing to for being willing to forgot to thank interviewed AND
be interviewed. be interviewed. the person. forgot to thank
the person.
Formatting The student edited The student edited The student The student did
and Editing and organized the and organized the edited and NOT edit or
transcript in a way transcript in a way organized the organize the
that made the that made the transcript but transcript.
information clear information clear. the information
and interesting. was not as clear
or as interesting
as it could have
been.
Knowledge Student can Student can Student can Student cannot
Gained accurately answer accurately answer accurately accurately
several questions a few questions answer a few answer
about the person about the person questions about questions about
who was who was the person who the person who
interviewed and interviewed and was interviewed. was interviewed.
can tell how this can tell how this
interview relates to interview relates to
the material being the material being
studied in class. studied in class.

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 Assessment

B. Evaluate Information: Write SAVE if the statement is correct otherwise, write

UNSAVE on your answer sheet.

______ 1. The academic library serves colleges and universities.

______ 2. The school library serves cities and towns, and of all types
______ 3. The information is said to be valued it aids the user in making or
improving decisions.

_____ 4. The authority of the source is not the one authored or published the
information and the credibility of the sources.
______ 5. The information is said to be reliable if it can be verified and evaluated.

______ 6. The source reliability, accuracy and value of information may vary based
on the time it was produced or acquired.

_____ 7. Scholarly Journals are up-to-date and highly specific for scholars and
researchers.
_____ 8. The ability to communicate almost instantly is not one of the best features
of the internet.

_____ 9. Through Internet technology, you can pay your bills, manage your bank
accounts, meet new people, watch TV, or learn new skills.

_____10. The google search engine is the best search engine in the world and it is
also one of most popular products from Google Company.

B. Getting Information: Identify what group of information it belongs. Write only

the letter in your answer sheets or notebook.

____ 1. Magazine
A. Search Engine
____ 2. Value
B. Articles
____ 3. .com
C. Website Domain name
____ 4. Trade Publication
D. Things to consider in
____ 5. Accuracy
evaluating information
____ 6. Bing.com
____ 7. .mil
____ 8. Ask.com
____ 9. Reliability
____ 10. Google.com

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 Additional Activity

Activity

1. What are the different types of media that can be used as a source of information?
____________________________________________________________________
____________________________________________________________________
________________________.

2. How can you evaluate or measure information quality?

______________________________________________________________
______________________________________________________________
____________________________________.

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Assessment: What I know
A. Evaluate Information
A. Multiple Choice
1. SAVE
1. B
2. SAVE
2. A
3. SAVE
3. C
4. UNSAVE
4. A
5. SAVE
5. C
6. SAVE
6. A
7. SAVE
7. B
8. UNSAVE
8. A
9. SAVE
9. D
10. SAVE
10. B
B. Getting Information B. True or False
1. B 1. True
2. D 2. False
3. C 3. True
4. B 4. True
5. D 5. True
6. A
7. C
8. A Activity 1: Arrange Me
9. D 1. Television
10. A 2. Books
3. Internet
4. Radio
5. Magazines
Answer Key
References

Books

Liquigan, Boots C. Media and Information Literacy. Philippine: DIWA Learning

System Inc., 2016

Zarate, Jovita E. Media and Information Literacy. 1st ed. Philippine: Rex Book
Store, Inc. 2016

Web Sites

GCFGlobal:GCFLearnFree.org. “Internet Basics”.

https://edu.gcfglobal.org/en/internetbasics/ (accessed 21 June 2020)

Dwyer, “David Top 12 Best Search Engines in the World”,

https://www.inspire.scot/blog/2016/11/11/top-12-best-search-engines-in-the-world238
(Accessed 21 June 2020)

“Media Convergence: Opportunities and Challenges.”

https://mconvergence.wordpress.com/2011/12/12/media-convergence-
opportunities-ans-challenges/ (accessed 21 June 2020)

https://www.colorado.edu/ecenter/sites/default/files/styles/large_square_thumb
nail/public/callout/newspapers_magazines_and_books.jpg?itok=y_8Lr7dR
(Accessed 11 August 2020)
https://iupui.libguides.com/longDesc/typesOfSources (Accessed 21 June 2020)
https://tribune.net.ph/index.php/2019/01/04/cebu-public-library-to-go-digital/ (Accessed 21
June 2020)
For inquiries or feedback, please write or call:

Department of Education – Schools Division of Negros Oriental

Kagawasan, Avenue, Daro, Dumaguete City, Negros Oriental

Tel #: (035) 225 2376 / 541 1117

Email Address: negros.oriental@deped.gov.ph
Website: lrmds.depednodis.net