The Germinal Stage, The Embryonic Stage, and The Fetal Stage
The Germinal Stage, The Embryonic Stage, and The Fetal Stage
The single cell formed by the union of sperm & egg—the zygote—
multiples, becoming two cells, then four, eight, and so on.
During the embryonic stage, the major body organ systems take
form. This lasts from implantation until about the eighth week of
development.
• Body image may gradually change and be influenced by
During the 2nd month, the nervous system begins to transmit several social factors such as culture, media, and
messages. By the 7th week, the genetic code (XX or XY) begins to interactions with family and friends.
assert itself.
• Body image is not something that can be neatly
Fetal Stage–lasts from the beginning of the 3rd month until birth.
categorized. Individuals experience different degrees of
positive and negative feelings about their bodies at
different times.
A girl has a favorite dress that she wears. The dress itself is not part
of the Self, instead, it is the sense of appropriation present in the
phrase “my favorite dress”. This is what extended self means. It
includes all people, places, and things that we regard as “ours”. On Uncertainty & Self-Concept
Uncertainty about oneself is aversive and those feeling uncertain
2 Types of Investment may use the possession of material objects as a way to reduce the
Material Purchases are those made with the primary intention of uncertainty. Inasmuch as material objects can serve as concrete
acquiring tangible possessions that can be physically retained in signs of self-worth, self-concept uncertainty can therefore relate
one’s possession. to more materialism (Noguti & Bokeyar, 2014).
Experiential purchases are those made with the primary intention In relation to the pandemic
of acquiring life experiences such as an event or series of events ✳Consumerism as a compensatory behavior.
that one encounters and lives through. In times of crisis, such as the pandemic, coping strategies are
necessary. During the COVID-19 pandemic, buying may also
Role of Consumer Culture on Self have served as a coping mechanism for individuals. In this sense,
Consumers are conditioned to develop self-concept that are several purchasing behaviors were verified throughout the
appropriate to their age, gender, and social groupings (Levy, pandemic, such as compulsive buying (Jaspal et al., 2020),
1959). impulsive buying (Naeem, 2020), panic buying (Arafat et al.,
2020), and revenge buying.
In today's digital age, consumerism comes in a new fashion:
online shopping sites.
✳ Materialism
✳Keeping up with the trends
✳ Retail Therapy