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Ajinomoto Enews Eldew Range 02-2015

The document discusses emollient products from Ajinomoto called ELDEW that are used to moisturize skin and hair by mimicking natural skin lipids. Several ELDEW products are described, including their composition, properties, and applications. Test results show that ELDEW APS-307 provides lightness and moistness when added to skin care formulations.

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155 views8 pages

Ajinomoto Enews Eldew Range 02-2015

The document discusses emollient products from Ajinomoto called ELDEW that are used to moisturize skin and hair by mimicking natural skin lipids. Several ELDEW products are described, including their composition, properties, and applications. Test results show that ELDEW APS-307 provides lightness and moistness when added to skin care formulations.

Uploaded by

Trần Duy Tân
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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…ELDEW range

Our Emollient Products

eNews Feb. 2015


Cell Membrane
Complex lipids =
cholesterol, ceramides,
fatty acids
Natural Moisturizing
Factor + Intercellular
lipids

Appropriate moisture
balance Presence in the
intercuticule cortex

Healthy skin Healthy hair


Following mechanisms of
Skin and Hair Moisturization
combined with research on
Amino Acids, Ajinomoto Emollients
have been developed

Nomenclature
Physical
Amino acid Acyl Ester
form

Eldew PS-203 R - Liquid


Glutamic acid Lauroyl octyldodecyl
Eldew PS-306 R Phytosteryl behenyl Wax

Eldew APS-307 β-Alanine Myristoyl decyltetradecyl - Wax

Eldew SL-205 Sarcosine Lauroyl Isopropyl - - Liquid


• Liquid form • Wax form
•Perform like ceramides with •Perform like ceramides with
good solubility in oils good solubility in oils
•Give excellent emolliency •Give excellent emolliency
•Prevent and/or repair Phytosteryl/ •Prevent and/or repair
damages damages
•Improve richness of the Phytosteryl Behenyl/Octyl •Improve richness of the
formulation without stickiness Octyldodecyl dodecyl/Lauroyl • formulation without stickiness
•Give light, non occlusive • •Give light, non occlusive
and moisturized feeling Lauroyl Glutamate Glutamate • and moisturized feeling
•Hair care application • •Make-up application
Eldew Eldew
PS-203 R PS-306 R

Eldew Eldew
APS-307 SL-205
Phytosteryl/Decyl Isopropyl
•Light touch tetradecyl Lauroyl •Excellent dissolving ability
•Emulsion stabilizer
•Good water holding capacity Myristoyl Methyl Sarcosinate •High dispersibility for pigment
•Good speadability and
smoothness during application
β-alaninate •Light feeling

•Richness and moistness after


application
Skin feeling
O/W emulsion % w/w

Eldew 3.0

Squalane 10.0
O/W emulsion containing 3% of ELDEW was
Polyglyceryl-5 isostearate 1.0
evaluated by sensory test
Acrylates/C10-30 alkyl acrylate crosspolymer 0.2

NaOH q.s.

Water balance

pH adjusted to 6.0 100

ELDEW APS-307 is an amino acid-


based emollient ester which
imparts light touch and moistness
to the skin
Products from
the market…
Oriola, Finland
Lip Balm
Vichy, France
Positioning: Vitamin/Mineral
Super Foam for Kids SPF 50 Fortified, UV Protection, Long-
Positioning: Children (5-12), Lasting*, Moisturising / Hydrating
Hypoallergenic, UV Protection, For
Sensitive Skin, Paraben Free, Water
Resistant*

Avon, Japan
Cream
Positioning: No dditives/Preservatives,
Botanical/Herbal, pH Neutral, Anti-Ageing,
Brightening / Illuminating*, Collagen
Increasing*, Firming*, Moisturising /
Hydrating, Plumping*, Allergy Tested,
Paraben Free

Mintel data 01-2015


BB balm ACAC-BB-08 % w/w

protection. The smooth oil gel turns into powder on the


This highly concealing foundation also provides UV
triethylhexanoinin 39.92

Cyclo+pentasiloxane 5.20

Guide

skin, leaving non oily silky soft feel.


Titanium dioxide 7.42

A
Silica, methicone

Mica, DEA-C8-18 perfluoroalkylethyl phosphate


4.67

1.85
formulations…
polymethylsilsesquioxane 5.93

Amihope LL 1.00
Milky lotion O/W MLNT-101 % w/w
Eldew PS-203 R 0.50

Eldew APS-307 imparts moisture and non stickiness


triethylhexanoinin 3.00
Pigment dispersion (white) 10.72
Ceteareth-25 1.50
Pigment dispersion (yellow) 1.03
B A Glyceryl stearate 0.50
Pigment dispersion (red) 0.33
Polyglyceryl-2 distearate 1.50
Pigment dispersion (black) 0.17

feeling to the skin


Eldew APS-307 3.00
octyldodecanol 18.75
C Glycerin 20.00
GP-1 3.50
Butylene glycol 10.00

B Hydrogenated lecithin 0.50


Cherry blossom solid fragrance gel ASC-

This transparent solid fragrance has both an enticing

network in the chosen oils. The resulting clear solid


gel traps the fragrance and releases it upon contact
% w/w Preservative q.s.

using a pair of low molecular weight amino acid-


scent and appearance. A hard gel is produced by
21-43-1

derived gelling agents that combine to form a


Water Balance
GP-1 2.40
Acrylates/C10-30 alkyl acrylate corsspolymer 0.10
A EB-21 1.60 C
Water 9.90
Octyldodecanol 16.00
L-Arginine 0.10
Hydrogenated polyisobutene (high visco.) 5.00 D
with the skin. Water 2.00
Hydrogenated polyisobutene (low visco.) 9.00

B Eldew SL-205 10.00

Diisostearyl malate 9.00

C12-15 alkyl benzoate 11.00

Isostearyl isostearate 10.00

Eldew PS-203R 7.00


C
fragance 12.00

Clementine essential oil 2.00


You need more info ?
Please visit us during next In-Cosmetics

Stand: 7C80

Next topic:
Amilite range
05/2015
Any ideas, remarks? Please share
Contact: clementine_calvet@aoc.ajinomoto.com

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