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Jessica Herzog

The document provides details on Jessica Herzog's experience as an eCommerce Manager and Marketing Manager at Chief Enterprises LLC since 2014. It highlights her achievements in increasing online traffic, revenue, and optimizing the company's eCommerce strategy. Her responsibilities include managing a catalog of over 1,000 products, digital marketing campaigns, and working with various departments. She also has experience in marketing, communications, brand management, and holds certificates in digital marketing and search marketing.

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Hector Garcia
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46 views1 page

Jessica Herzog

The document provides details on Jessica Herzog's experience as an eCommerce Manager and Marketing Manager at Chief Enterprises LLC since 2014. It highlights her achievements in increasing online traffic, revenue, and optimizing the company's eCommerce strategy. Her responsibilities include managing a catalog of over 1,000 products, digital marketing campaigns, and working with various departments. She also has experience in marketing, communications, brand management, and holds certificates in digital marketing and search marketing.

Uploaded by

Hector Garcia
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
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PHONE: 630.880.3124 |EMAIL: jessicalouiseherzog@gmail.com| linkedin.

com/in/jessicalherzog/

JESSICA HERZOG
EXPERIENCE
eCOMMERCE MANAGER | CHIEF ENTERPRISES LLC | ELMHURST, IL October 2020 - Present
● Increased online traffic by 20% and conversion rate by 28% from 2021 to 2022
● Increased online revenue by 67% from 2020 to 2021 and 250% from 2021 to 2022
● Manage a catalog of over 1,000 skus, collaborating across departments to establish pricing, inventory & product
data
● Optimizes site for SEO & UX; keyword rich product content, navigation, chat function, CAD files, and images
● Implemented an eCommerce digital marketing strategy including email, PPC, SEO/content & social media
● Sales Account Management of eCommerce transfer customers
● Create & manage budget and report performance to Management team
● Worked with Legal Department to draft Website Terms of Use, Terms & Conditions of Sale, and Privacy Policies
● Additional skills: Netsuite, GSuite, SuiteCommerce/SCA, Klaviyo Email, SEO/SEM, A/B Testing, Hotjar, Google
Analytics, Google Search Console, SurveyMonkey, Basic HTML/CSS, Adobe Creative Cloud, Canon EOS Digital SLR
Camera, LiveChat
MARKETING MANAGER | CHIEF ENTERPRISES LLC | ELMHURST, IL May 2018 - Present
● Head of marketing and communications for 60+ employees and $60 million in revenue
● Management of marketing team members & organization of Marketing Internship Programs
● Develop and execute all marketing campaigns, including events, webinars, and digital marketing campaigns.
● Creates and manages all content for company blog, social accounts, brochures, presentations, and press releases
● Design and create content: graphics, product photography, brochures, website copy, video & webinar script copy
● Facilitated rebranding of the company including color scheme, logo, mission statement, branding voice,
promotional products and web design.
● Creation and design of trademarked product name and logo (Reg. Number 5080915, BRIC)
● Booth staff lead at Trade Shows, performing technical sales presentations and customer prospecting
MARKETING & SALES ASSOCIATE | CHIEF ENTERPRISES LLC | ELMHURST, IL May 2014– May 2018
● Key Victories: Created and executed a Trade Show strategy, exhibiting at 3-5 events per year, accumulating over
200 qualified leads per year
● Market research for target customer industries and quarterly reporting to Management team
● Customer prospecting for Sales team

ADDITIONAL EXPERIENCE
CHIEF ENTERPRISES LLC | ELMHURST, IL 2014-present
● SAI Global, BSI ISO 9001:2015 Internal Auditor Certified & Internal Auditor Team Member
● Cross-trained in Customer Service including processing sales orders, issuing quotes, and supporting sales staff
● Communications Lead for COVID-19 Response Team
● Project Lead for building expansion including design, office furniture, and coordination of construction

EDUCATION
PROFESSIONAL CERTIFICATE IN SEARCH MARKETING 2022
DIGITAL MARKETING INSTITUTE (DMI) & AMERICAN MARKETING ASSOCIATION (AMA)

PROFESSIONAL CERTIFICATE IN DIGITAL MARKETING & PROFESSIONAL CERTIFIED MARKETER 2021


DIGITAL MARKETING INSTITUTE (DMI) & AMERICAN MARKETING ASSOCIATION (AMA)

BACHELOR OF BUSINESS ADMINISTRATION (B.B.A), MARKETING, MINOR IN FINANCE 2014


UNIVERSITY OF ST. FRANCIS | JOLIET, IL
Daktronic NAIA Scholar | University of St. Francis | Joliet, IL | May 2014
Delta Epsilon Sigma NSHS Scholar | University of St. Francis | Joliet, IL / December 2013
Delta Mu Delta International Honor Society Scholar | University of St. Francis | Joliet,IL | April 2013
CCAC All Academic Team, Women’s Softball | University of St. Francis | Joliet,IL | April 2013-April 2014

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