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BMC Sweet & Sip Chocojar

Nur Ellis Ezwani and four other students presented their business model canvas for Chocojar, a chocolate gift company. The key partnerships are with suppliers, payment platforms, and social media platforms. The value propositions are unique gift options, high-quality chocolate, and a convenient e-commerce experience. Revenue is generated through product sales and wholesale revenue.

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Nur Farhanna
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278 views12 pages

BMC Sweet & Sip Chocojar

Nur Ellis Ezwani and four other students presented their business model canvas for Chocojar, a chocolate gift company. The key partnerships are with suppliers, payment platforms, and social media platforms. The value propositions are unique gift options, high-quality chocolate, and a convenient e-commerce experience. Revenue is generated through product sales and wholesale revenue.

Uploaded by

Nur Farhanna
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
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BMC

LMCW 1022 Set 102

Nur Ellis Ezwani binti Mohd Esmadi


A195484
Athirah Nasuha binti Badruddin
A194795
Nur Farhanna binti Mat Ramdi
A195871
Nurul Amirah binti Bakar
A195939
Siti Sarah binti Jamaluddin
A196382
CHOCOJAR
The Business Model
Canvas
Key Partners Customer Relationships

Key Activities Customer Segments

Key resources Channels

Value propositions Cost structure

Revenue streams
Key Partnerships
colate Suppli payment plat
Cho er
nline for
m
O s

TouchNGo,
Beryl's Chocolate
DuitNow

mmerce platfo l media platfo


-co rm cia rm
E So s

Instagram,
Shoppee
Facebook
Key Sourcing and Designing and
personalizing
selecting high-

activities quality chocolate labels for jar

Marketing and Assembling and


Producing
promoting the packaging jars
chocojar
product

Selling &
delivering product
Strong brand image
Skilled
Raw materials & reputation for
employees
quality
Value Propositions

1. Unique and personalized gift


options 3. Crispy and crunchy chocojar

2. High-quality and finger-licking good


chocolate
4. Convenient and easy-to-order E
commerce experience
Customer
Relationships

Engagement
Responsive Consistent
through social
customer service delivery of high-
media & email
quality product
marketing
omer Segme
Individual who
ust nt
Corporate
seek gift
options for C s clients for
employee
special appreciation/gif
occassion ting

Chocolate
enthusiasists
Channels

Shoppee Instagram

Facebook Email
Raw Workers'
COST STRUCTURE materials
Utility Bills
salary

Product
REVENUE STREAMS Sales
Wholesale
revenue

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