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Exam Tips - Part 1

The document provides exam tips for rating search results. It explains that the "Fully Meets" rating is rarely used and requires a very specific query and result. Broad queries can never receive this rating. Low or lowest page quality ratings are given if pages don't load properly or display incorrectly. Some queries contain explicit locations that results should match. User location must be considered along with business type and intent when evaluating distance. The needs met rating for a result block is based on its content and potentially the landing page. Examples in the guidelines are helpful for understanding the exam questions. Questions should be read carefully multiple times to select the right true or false answer.

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1K views2 pages

Exam Tips - Part 1

The document provides exam tips for rating search results. It explains that the "Fully Meets" rating is rarely used and requires a very specific query and result. Broad queries can never receive this rating. Low or lowest page quality ratings are given if pages don't load properly or display incorrectly. Some queries contain explicit locations that results should match. User location must be considered along with business type and intent when evaluating distance. The needs met rating for a result block is based on its content and potentially the landing page. Examples in the guidelines are helpful for understanding the exam questions. Questions should be read carefully multiple times to select the right true or false answer.

Uploaded by

Peter Parker
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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Download as PDF, TXT or read online on Scribd
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Exam Tips - Part 1

1. Fully Meets is a special category that is rarely used


For a result to get a Fully Meets rating, the query & user need must be specific, clear, and
unambiguous. The first page the user lands on must satisfy the user's needs. They will not have
to click on any further links to get to the page that they want. Example: A query [amazon website]
with the result www.amazon.com

2. A broad query can never receive a Fully Meets rating


For the query [Manhattan Chinese food], there are many possible user intents. This makes it a
broad query. A broad query can never be rated as Fully Meets.
The user could be looking for the names of local Chinese restaurants in Manhattan, contact
details of Chinese restaurants or information about Chinese food in general.
If the query is for Chinese restaurants in a specific location and the result shows only one local
Chinese restaurant, most or all users will not be satisfied with this therefore the result is never
Fully Meets.

3. Low/Lowest Page Quality Rating


Page Quality is rated Low or Lowest if there are problems with functionality or errors displaying
content. These are examples where Low/Lowest are not always used:
● Pages that do not load
● Pages that open as something other than a webpage, a PDF for example
● Pages where the page location does not match the rating location. For example an English (CA)
page showing for a task that we are rating in English (US)

4. Some queries will have an explicit location


Some people will add a specific location to their query. For example, in the query [New York
hotels] the explicit location is ‘New York’. Most users will not be happy with search results
showing hotels in any other location.
The explicit location is found inside the query and it makes the query easier to
understand and interpret.

5. User location vs Result location


To determine whether a business is too far based on the query and user location you should
always consider the type of business, the user location, your judgment and the user intent.

6. Determining the Needs Met rating in a Result Block


For a Result Block you should always evaluate the content inside the block to determine the
Needs Met rating. In some cases you will also need to evaluate the landing page.
7. Use the examples in the Guidelines
The Guidelines provide you with the basics of Rating. You will use them once you pass the exam
and become a rater. For now, they are a great tool to help you pass the exam.
They are full of helpful examples that are similar to the questions that appear in the exam. The
examples explain the reasons behind why certain answers are correct.

8. Read the question carefully multiple times


Read the question carefully to understand what is being asked. The wording of the questions
can be tricky and require your full attention. Look in the guidelines to find the answer and then
select True or False. Before submitting your answer read the question again to ensure that you
have answered what is actually being asked

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