1

TEMPLATES FOR FEASIBILITY STUDY

Prepared by Marivic C. Santos

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TEMPLATE FOR PROPOSAL DEFENSE

 3

(Proposed Title of the Study)

A Feasibility Study

Presented to

Faculty of the College of Business & Accountancy

Central Philippine University

In Partial Fulfillment

of the Requirements for the Degree

__________________________

by

Name of Students

June 2023
 4

TEMPLATE FOR PROPOSAL DEFENSE:

Title Page xxx

Acknowledgments xxx

Table of Contents xxx

List of Tables xxx

List of Figures xxx

List of Appendices

Chapter 1 Introduction xxx

Background of the Study xxx

Objectives of the Study xxx

Definition of Terms xxx

Significance of the Study xxx

Scope and Limitation of the Study xxx

Chapter 2 Review of Related Literature xxx

Chapter 3 Methodology xxx

Research Design xxx

Participants of the Study

Research Locale xxx

Research Instrument xxx

Ethical Consideration xxx

Data Gathering Procedure xxx

Statistical Tools xxx

Foresting Tools xxx

Industry Analysis xxx

Competitor Analysis xxx

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Customer Analysis xxx

Market Analysis xxx

Management Analysis xxx

Technical Analysis xxx

Legal and Taxation Analysis xxx

Socio-economic Analysis xxx

Financial Analysis xxx

Sensitivity Analysis xxx

References xxx

Appendices Project Milestone xxx

Feasibility Study Schedule – Gantt Chart

Letter, Survey Questionnaires

Resume
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Sequential Presentation of Topics

Chapter 1

Introduction

Background of the Study

The background of the study introduces the topic to the readers and the introduction
should provide an outline of what the topic is all about. (Encio et. al, n.d., p.42).
According to Aduana (2021), it contains at least four paragraphs with four to five
statements each as discussed below:
The first paragraph contains the conceptualization of the proposed business of the
proponent or researcher. However, related literature and studies need not be cited.
The second paragraph discusses the “what should be” scenario of the project. The
arrangement of the related literature and studies should be from the global to the local
environment to describe the situation.
The third paragraph directs the attention of the prospective investors to the “what is”
situation of the project. The review of related literature and studies as cited are arranged from
the global to the local market.
The last paragraph explains the gap between the “what should be” and “what is”
situations so as to support the need in conducting a feasibility study.
Objectives of the Study
This section specifies the general and specific problems or objectives of the study. It is
usually composed of two statements. The first statement is about the general objective of the
feasibility study such as to determine the viability of the proposed project. Encio, et.al (n.d.) that
in general objective should include the timeframe. On the other hand, the second statement
states about the specific objectives of the study includes to determine the feasibility of the
proposed project in terms of the market, management, technical, legal, socio-economic, and
financial (Aduana, 2023). Encio, et.al (n.d) emphasizes that the both general and specific
objectives must be stated in declarative form.
Definition of Terms
In this section should be defined the variables conceptually and operationally. The key
terms are arranged alphabetically. Aduana (2023) emphasizes that the operational definition
outlines how the term will be used in the feasibility study.
 7

Significance of the Study

List what/who will significantly benefit from the proposed business or from the feasibility
study and explain why and how each will be gained or benefited includes various individuals,
entities, or communities.
Scope and Limitations
Clearly discuss the purpose of the study, the research design, and the participants in the
study, the research instrument used, as well as the data gathering and data analysis
procedures.

Chapter 2

Review of Related Literature

In Chapter 2 include the introductory paragraph the represent the content of the study.

Encio et.al (n.d.) remind us that a good literature review must include concepts, theories, and

related studies. The arrangements are the following:

Related Concepts and Theories

Related Studies

Synthesis

Chapter 3

Methodology

The methodology should have an introductory statement/paragraph. Then, followed by:

Research Design

In this section describe the research design to be used in conducting the feasibility

study. This serves as blueprint of the study. Aduana (2023) suggests that usually in a feasibility

study adopts the historical design because of past data collected from the reliable sources that

serve as basis in forecasting. In the absence of historical data, the research design can either

be descriptive, descriptive correlational or mixture of the quantitative and qualitative

approaches.
 8

Research Locale

In this section identifies the location or place the study will be conducted. This includes

the area where customers and competitors are located.

Participants of the Study

This section defines the person, institutions, or entity that will provide much-needed

information about the study. The participants should be randomly or conveniently selected. In

case historical data are not present, demand and supply data are provided by the present

consumers and suppliers.

Research Instrument

This section identifies the instruments to be used in data gathering such as: demand and

supply of the product or service; potential customers of the proposed product or service; and

present and prospective competitor/s. Also, state the reason for the selection of a particular

research instrument and each part must be properly explained. The research instrument must

be tested its validity and reliability especially if it is a researcher-made questionnaire. Likewise,

pilot testing should include in conducting the study.

Ethical Consideration

This section contains the ethical practices that must be observed by the

proponent/researcher during the conduct of the feasibility study. This includes the practices and

procedures from the time questionnaire is submitted and approved by the subject advisor. It

should include the preservation of the participants’ anonymity.

Data Gathering Procedure

This section identifies the different procedures to be performed in data gathering.

Similarly, the date of administration and retrieval of the research instruments and the retrieval

percentage must be stated and the data processing procedure must be stated, as well.
 9

Statistical Tool

This describes the different statistical tools that must be used to assist the analysis.

Forecasting Tool

In this section defines the forecasting tools to be used in projecting historical data of

demand and supply, specify the trends of historical data.

Industry Analysis

This analysis focuses on the different environmental factors that affect the industry to

determine the competitiveness of the proposed business.

Competitors’ Analysis

It describes how the competitor/s should be analyzed using the marketing tool or if not

available, data will be provided by the prospective customers through surveys.

Customer Analysis

This section contains the analysis to be conducted about the prospective customers.

This includes how the questionnaire carefully prepared to capture their prospect buyers, the

income or budget, the willingness to purchase the product or avail of the service, taste and

preferences, buying behavior, and related information necessary in the study.

Market Analysis

It describes how the market will be analyzed relative to the demand and supply. You can

use the analysis through the trends of historical demand and supply data, forecasting, gap

analysis, pricing analysis, and marketing program.

Management Analysis

This describes the analysis of the most appropriate organization and structures for the

proposed business includes the qualification requirements, job descriptions, functions, and

compensation packages for various positions.

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Technical Analysis

This content includes on how the required physical facilities, manufacturing processes,

and operation will be analyzed such as the availability of the required raw materials, conversion

process, inventory requirements, identification of feasible location, physical structures, facilities

and equipment, and costing of the proposed project.

Legal and Tax Analysis

This section identifies how the business registration and licensing requirements and taxation

aspect of the business.

Socio-economic Analysis

This section contains the analysis on how the business impacts or contributes to the

social and environmental aspects.

Financial Analysis

This section includes the different projected financial statements that will be prepared

and the financial analysis tools, such as financial ratios and capital budgeting, that will be used

to determine if the business/project is viable and feasible.

 11

TEMPLATE FOR FINAL DEFENSE

 12

(Approved Title of the Study)

A Feasibility Study

Presented to

Faculty of the College of Business & Accountancy

Central Philippine University

In Partial Fulfillment

of the Requirements for the Degree

__________________________

by

Name of Students

June 2023
 13

TEMPLATE FOR FINAL DEFENSE:

Title Page xxx

Acknowledgments xxx

Table of Contents xxx

List of Tables xxx

List of Figures xxx

List of Appendices xxx

Summary of the Project xxx

Name of Applicant/Proponent xxx

Name of the Business/Project Name xxx

Location of the Business xxx

Description of the Business xxx

Mode of Financing xxx

Major Assumptions xxx

Summary of Findings and Conclusion xxx

Chapter 1 Introduction xxx

Background of the Study xxx

Objectives of the Study xxx

Definition of Terms xxx

Significance of the Study xxx

Scope and Limitation of the Study xxx

Chapter 2 Review of Related Literature xxx

Chapter 3 Methodology xxx

Research Design xxx

Participants of the Study xxx

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Research Locale xxx

Research Instrument xxx

Ethical Consideration xxx

Data Gathering Procedure xxx

Statistical Tools xxx

Foresting Tools xxx

Industry Analysis xxx

Competitor Analysis xxx

Customer Analysis xxx

Market Analysis xxx

Management Analysis xxx

Technical Analysis xxx

Legal and Taxation Analysis xxx

Socio-economic Analysis xxx

Financial Analysis xxx

Sensitivity Analysis xxx

Chapter 4 Presentation of Results and Discussion xxx

Market Study xxx

Industry Analysis xxx

Competitor Analysis xxx

Customer Analysis xxx

Market Product Description xxx

Study of Demand xxx

Study of Supply xxx

Demand-Supply Analysis xxx

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Market Share Analysis xxx

Marketing Objectives xxx

Marketing and Sales Strategies xxx

Pricing Analysis xxx

Marketing Program xxx

Management Aspect xxx

Nature of the Business xxx

Organizational Structure xxx

Manpower and Skills Requirements xxx

Compensation Plan xxx

Organizational Policies and Procedures xxx

Technical Aspect xxx

Product Technical Description xxx

Manufacturing/Merchandising/Service Process xxx

Production/Merchandise Schedule xxx

Production/Merchandise Cost Requirement xxx

Location Map xxx

Building Structure xxx

Office/Factory Lay-out, Floor and Machines xxx

Machinery, Equipment, and Tools xxx

Furnitures and Fixtures and Office Supplies

Store Uniforms xxx

Waste Management xxx

Cost of Capital Expenditures xxx

Legal and Taxation Aspect xxx

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Business Registration/Permits xxx

Patents, Copyrights, and Trademarks xxx

Taxation xxx

Socio-economic Study xxx

Social Benefits xxx

Economic Benefits xxx

Financial Aspect xxx

Opening Financial Statements xxx

Financial Assumptions xxx

Projected Financial Statements xxx

Financial Statement Analysis xxx

Sensitivity Analysis xxx

Chapter 5 Conclusion and Recommendations xxx

Summary of Findings xxx

Conclusion xxx

Recommendations xxx

References xxx

Appendices Project Milestone xxx

Feasibility Study Schedule – Gantt Chart

Letter, Survey Questionnaires

Article of Co-Partnership or Article of Incorporation

Employee’s Contract

Employee’s Performance Evaluation Form

Supplier’s Agreements

Resume
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Certificate of Plagiarism
 18

Summary of the Project

Name of the Applicant/Proponent

State the complete name of the business owner/s of the proposed business or project.

Name of the Business/Project Name

This section contains the business name as suggested by the proponent and must the state the

reason/s in choosing that name.

Location of the Business

It states here the location of the business and justify the reason/s of choosing such location.

Description of the Business

Describe here the nature of the business, product or service that will provide and the market

that intend to serve.

Mode of Financing

List the possible sources of funds to finance the initial capital in starting up the operation of the

business.

Major Assumptions

Assumptions inherent in the preparation of the feasibility study involves projections and

categorized into market, management, technical, and financial.

Summary Findings and Conclusion

It contains the results of the study base on the data, facts, and analyses. Conclusions must be

clearly stated.
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Chapter 1

Introduction

Background of the Study

The introduction that has been presented during the proposal defense may be retained,

revised, modified, or improved based on the comments and suggestions of the panel of

examines. Avoid lengthy paragraphs in revising the introduction (Aduana, 2023).

The background of the study introduces the topic to the readers and the introduction
should provide an outline of what the topic is all about. (Encio et. al, n.d., p.42).
According to Aduana (2021), it contains at least four paragraphs with four to five
statements each as discussed below:
The first paragraph contains the conceptualization of the proposed business of the
proponent or researcher. However, related literature and studies need not be cited.
The second paragraph discusses the “what should be” scenario of the project. The
arrangement of the related literature and studies should be from the global to the local
environment to describe the situation.
The third paragraph directs the attention of the prospective investors to the “what is”
situation of the project. The review of related literature and studies as cited are arranged from
the global to the local market.
The last paragraph explains the gap between the “what should be” and “what is”
situations so as to support the need in conducting a feasibility study.
Objectives of the Study
The general and specific objectives that has been presented during the proposal

defense may be retained, revised, modified, or improved based on the comments and

suggestions of the panel of examines.

This section specifies the general and specific problems or objectives of the study. It is
usually composed of two statements. The first statement is about the general objective of the
feasibility study such as to determine the viability of the proposed project. Encio, et.al (n.d.) that
in general objective should include the timeframe. On the other hand, the second statement
states about the specific objectives of the study includes to determine the feasibility of the
proposed project in terms of the market, management, technical, legal, socio-economic, and
 20

financial (Aduana, 2023). Encio, et.al (n.d) emphasizes that the both general and specific
objectives must be stated in declarative form.
Definition of Terms
In this section should be defined the variables conceptually and operationally. The key
terms are arranged alphabetically. Aduana (2023) emphasizes that the operational definition
outlines how the term will be used in the feasibility study.
Significance of the Study
List what/who will significantly benefit from the proposed business or from the feasibility
study and explain why and how each will be gained or benefited includes various individuals,
entities, or communities as approved by the panel during the proposal defense.
Scope and Limitations
Clearly discuss the purpose of the study, the research design, and the participants in the
study, the research instrument used, as well as the data gathering and data analysis procedures
as approved by the panelists during the proposal defense.

Chapter 2

Review of Related Literature

In Chapter 2 include the introductory paragraph the represent the content of the study.

Encio et.al (n.d.) remind us that a good literature review must include concepts, theories, and

related studies. The arrangements are the following:

Related Concepts and Theories

Related Studies

Synthesis
 21

Chapter 3

Methodology

The methodology should have an introductory statement/paragraph. Then, followed by:

Research Design

In this section describe the research design used as approved by the panelists in

conducting the feasibility study. This serves as blueprint of the study. Aduana (2023) suggests

that usually in a feasibility study adopts the historical design because of past data collected from

the reliable sources that serve as basis in forecasting. In the absence of historical data, the

research design can either be descriptive, descriptive correlational or mixture of the quantitative

and qualitative approaches.

Research Locale

In this section identifies the location or place the study conducted as approved by the

panelists. This includes the area where customers and competitors are located.

Participants of the Study

This section defines the person, institutions, or entity that provided much-needed

information as approved by the panelists about the study. The participants should be randomly

or conveniently selected. In case historical data are not present, demand and supply data are

provided by the present consumers and suppliers.

Research Instrument

This section identifies the instruments used in data gathering as approved by the

panelists such as: demand and supply of the product or service; potential customers of the

proposed product or service; and present and prospective competitor/s. Also, state the reason

for the selection of a particular research instrument and each part must be properly explained.

The research instrument must be tested its validity and reliability especially if it is a researcher-

made questionnaire. Likewise, pilot testing should include in conducting the study.
 22

Ethical Consideration

This section contains the ethical practices that observed by the proponent/researcher

during the conduct of the feasibility study. This includes the practices and procedures from the

time questionnaire is submitted and approved by the subject advisor as included the

preservation of the participants’ anonymity.

Data Gathering Procedure

This section identifies the different procedures performed in data gathering as approved

by the panelists. Similarly, the date of administration and retrieval of the research instruments

and the retrieval percentage must be stated and the data processing procedure must be stated,

as well.

Statistical Tool

This describes the different statistical tools used to assist the analysis.

Forecasting Tool

In this section defines the forecasting tools used in projecting historical data of demand

and supply, specify the trends of historical data.

Industry Analysis

This analysis focuses on the different environmental factors that affect the industry to

determine the competitiveness of the proposed business.

Competitors’ Analysis

It describes how the competitor/s analyzed using the marketing tool or if not available,

data provided by the prospective customers through surveys.

Customer Analysis

This section contains the analysis conducted about the prospective customers. This

includes how the questionnaire carefully prepared to capture their prospect buyers, the income

or budget, the willingness to purchase the product or avail of the service, taste and preferences,

buying behavior, and related information necessary in the study.

 23

Market Analysis

It describes how the market analyzed relative to the demand and supply. You can use

the analysis through the trends of historical demand and supply data, forecasting, gap analysis,

pricing analysis, and marketing program.

Management Analysis

This describes the analysis of the most appropriate organization and structures for the

proposed business includes the qualification requirements, job descriptions, functions, and

compensation packages for various positions.

Technical Analysis

This content includes on how the required physical facilities, manufacturing processes,

and operation will be analyzed such as the availability of the required raw materials, conversion

process, inventory requirements, identification of feasible location, physical structures, facilities

and equipment, and costing of the proposed project.

Legal and Tax Analysis

This section identifies how the business registration and licensing requirements and taxation

aspect of the business.

Socio-economic Analysis

This section contains the analysis on how the business impacts or contributes to the

social and environmental aspects.

Financial Analysis

This section includes the different projected financial statements that prepared and the

financial analysis tools used, such as financial ratios and capital budgeting, to determine if the

business/project is viable and feasible.

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Chapter 4

Presentation of Results and Discussion

Chapter 4 begins with an introductory paragraph about the contents of the chapter and

this must be arranged based on the specific objectives.

Market Aspect

In this section provides an assessment of the market demand for your product or

service, the results of customers’ needs, forecasting of the potential of potential markets,

opportunities and threats of your proposed business, and the marketing techniques used

(Calayag and Valenzuela, 2019).

Include the introductory paragraph the following:

Mission, Vision, and Core Values the Company

Short history of your proposed business name (how you came up with that name)

Business Logo (make your own logo and explain each component, and it should be

created digitally)

Industry Analysis

A tabular presentation wherein the results identify the environmental factors that likely

affect the growth of the industry as supported by facts, data, and events based on the related

studies and findings. You can use Porter’s Five Forces Model Analysis (include Bargaining

Power of Suppliers, Threat of New Entrants, Buyer Power, Substitutes, Competition).

Table 1 Fast-Food Industry-Porter’s Model Analysis (adopted from Camilar-Serrano

et.al, 2014)

Forces Strengths Weaknesses Overall Finding

Bargaining Power of Suppliers’ products Low suppliers’ WEAK
Supplier are important inputs switching costs
but any supplier Cheap and
strength that may nonunionized labor
arise from this is low supply
because of the
competitiveness of
the industry
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Competitor Analysis

In this section contains the variables used for data analysis should be presented in

graphs or tabular form as reflect the status of the competitor/s.

Table 2 Competitors’ Comparative Analysis

Competitor Competitor B Own

A Company
Product quality
Price
Place/Location
Strengths Promotion
Market Share
Reputation
People
Product quality
Price
Place/Location
Weaknesses Promotion
Market Share
Reputation
People

Customer Analysis

This section includes the financial capacity of the customers, their willingness to buy the

product or service, and their income. Using the questionnaire be able to capture the information

about the target customers. Identify your target market either Business to Business Market

(B2B) or Business to Consumer Market (B2C) or mixed.

Table 3 Consumer Analysis of B2B

Factors/Measures Results
Geographic Target Market Segmentation
Firmographic Target Segmentation
Psychographic Target Market Segmentation
Need-Driven Target Market Segmentation
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Table 4 Consumer Analysis of B2C

Factors/Measures Results
Demographic Factors
Psychographic Factors
Behavioral Factors
Consumer Lifestyles (Consumer Trends)

Market Product Description

The description should state whether the product or service is a consumer or industrial,

a primary or substitute product, a normal or inferior product, elastic or inelastic as to the price,

income or other variables and it should be supported by related studies as to the economic or

marketing description the product.

Study of Demand

It contains at least two tabular presentations wherein the first table presents the

historical demand for a minimum of five years while the second table shows the projected

demand (the projection computation usually included in the appendix). The basis of projected

demand due to demand-shifter variables include: shift in customer preferences; change in

financial capacity and disposable income; and government programs.

Table 5 Study of Demand

Year Historical Demand Year Projected Demand

2018 2024
2019 2025
2020 2026
2022 2027
2023 2028

Study of Supply

The results should be displayed in a two-tabular form presentation. The first table display

the historical supply for the past five years and the second table presents the projected supply
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in the next five years. The projected supply is adjusted based on the competitor analysis and

industry analysis information.

Table 6 Study of Supply

Year Historical Supply Year Projected Supply

2018 2024
2019 2025
2020 2026
2022 2027
2023 2028

Demand-Supply Analysis

It represents in a tabular form the gap between future demand and supply which include

in the analysis whether there is an unsatisfied demand (shortage) or excess supply (surplus)

Table 7 Quantitative Demand-Supply Gap

Year Projected Demand Projected Supply Gap

2024
2025
2026
2027
2028

Market Share Analysis

It involves here the production capacity of the proposed project. However, if the product

is new in the market, it is suggested the rule of thumb may apply.

Marketing Objectives

This includes the marketing specific long-term (2 – 5 years) and short-term objectives (1

year) of the company in terms of their sales, operating expenses, profit, and marketing

strategies.
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Marketing and Sales Strategies

This section assesses the company’s profile using the SWOT (strength, weakness,

threat, and opportunity) of the company and with TOWS Matrix can be used to generate

strategies.

Table 8 TOWS Matrix

Strengths Weaknesses
Opportunities
Threats

Table 9 Marketing Strategies

Product Strategy Place/Distribution Pricing Strategy Promotion Strategy

Strategy

Pricing Analysis

Steps in Setting Prices

1. Compute the cost by considering the direct materials, direct labor, and factory overhead.

2. Decide on the proposed mark-up on the finished product.

3. Compare the price of the proposed product to the competitors’ prices (similar or

substitute products).

4. Make some necessary adjustment if there are significant differences in prices.

5. Determine the history of the similar or substitute products and related operating

expenses.

6. After properly studied and evaluated, set the final selling price.

Marketing Program and Budget

This illustrates the marketing strategy in promotion of the product in the market. Applied

here the 4 Ps of Marketing Mix.

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Table 10 Marketing Plans and Programs for Year 1

Marketing Marketing Strategies Marketing Budget

Objectives Program/Activities

Management Aspect

Nature of the Business

This describes the nature of the business and forms of business ownership either sole

proprietorship, partnership, or corporation and the advantages and disadvantages.

Organizational Structure

It is presented by organizational chart of the company as it defines the functional

relationship and flow of communication in different levels of organization.

Manpower and Skills Requirements

It specifies here the minimum requirements such as educational qualifications,

experiences, and technical skills for every position. It should clearly define the job description

and functions for every proposed job position.

Table 11 Manpower and Skills Requirements (sample from Abalona et.al, 2022)

Job Title No. of Employee Qualifications Job

Description/Responsibilities

Male or Female Record customer’s data

Age must be 18-25years Receives the customers
Cashier 1 old laundry
At least high Tasked to assist and
school/college graduate monitor customers
With pleasing personality Scheduling the date of pick
Good communication up and responsible in
skills billing
Trustworthy
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Compensation Plan

This develops the salary and other benefits analysis align with the labor standards and
requirements as per DOLE.
Minimum Wage
Nigh Differential and Overtime
Day-offs and Holiday Pay
13th Month Pay
SSS, PhilHealth, Pag-ibig (HDMF) Benefits
Retirement Benefits
Meal and Rest Periods
Employment Process
Organizational Policies and Procedures
Company’s Code of Ethics

Technical Aspect
Product Technical Description
This describes the mechanical parts, color, size, weight, chemical content, or functional
parts. Include in the appendix the physical appearance or the prototype of the proposed
product.
Manufacturing/Merchandising/Service Process
The details of the process must be clearly explained. The proposed production process
must be presented in a diagram or through stages as explained clearly.
Production Schedule
Includes the number of units to be produced that must be aligned with expected market
shares and the production capacity of the equipment/machinery. The supporting schedules
include the following:
• Units to produce every month or quarter
• Raw materials schedule
• Direct labor schedule
• Factory overhead schedule
• Inventory schedule
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Production Cost Requirement

This is presented in tabular form the cost for direct materials, direct labor, and factory
overhead.
Location Map
This refers to the exact location of the proposed business as presented using the Google
Map and justify the reason that the choosing location is viable to the business.
Building Structure
This discusses the perspective of the building but the other plans such as bill of
materials may include to the Appendix.
Office/Factory Lay-out, Floor and Machines
This section aims to systematize within the production and operation facility the various
elements such as workstations, machines, and stock-holding points to assure a smooth
workflow (factory) or traffic patter (service).
Machinery, Equipment, and Tools
This section identifies the machinery, equipment and tools needed as possible suppliers
have been identified including the estimated costs presented in tabular form. The depreciation
must be part of the schedule.
Furnitures and Fixtures and Office Supplies
This includes the furniture and fixtures and the office supplies that used in the proposed
business. Furniture and fixtures schedules and office supplies list are necessary.
Store Uniforms
It displays the design of the uniforms for executives and workers and must include the
estimated costs of every uniform. Its on the discretion of the owner whether in the first-year
operation will be free to the employees.
Waste Management
This includes the practicing of proper waste of management of the proposed business.
Cost of Capital Expenditures
This includes the computation of the total estimated cost of capital expenditures or the
project costs or investment costs.
Table 12 Cost of Capital Expenditures
Capital Expenditures Estimated Amount
Land xxx
Building xxx
Machinery xxx
Equipment xxx
 32

Total xxx

Legal and Taxation Aspect

Business Registration/Permits

In order to determine the viability of the set-up business, the owner must consider the

first step is to register the business name. Since the proponent already identify the nature and

the type of business ownership, the next step is to identify the government agency that involve

in the processing the legal requirements.

Table 13 Procedure, Time, and Expenses for Business Registration

No. Procedure Time to Complete Associated costs

1 Verify and reserve the company name 1 day P 40.00
with SEC

Patents, Copyrights, and Trademarks

This section explains if the owner or proponent should apply for these intellectual

property rights and must state the requirements and procedures.

Taxation

This includes the various taxes (income tax, expanded withholding tax, percentage tax,

value-added tax, etc.) that incur by the business and the taxation procedures such as

registration, filing, payment.

Socio-Economic Aspect

These are expected social and economic benefits the proposed business may provide to

various individuals, local community and care to the environment such as employment

contributions, government benefits, and other socio-economic concerns.

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Financial Aspect

Opening Financial Statements

This shows the initial investment of the investors.

Financial Assumptions

These include the financial assumptions sequentially based on the capital, drawing,

assets, liabilities, sales or income, and expenses.

Projected Financial Statements

This section displays the five years projected financial statements that include: a)

statement of comprehensive income and expenses; b) statement of change’s in equity; c)

statement of cash flow; d) statement of financial position; and e) notes to financial statements.

Financial Statement Analysis

In this section includes the financial ratios and the capital budgeting tools such as

payback period, net present value, internal rate of return, the breakeven analysis. The results of

the analysis should be compared with the industry average and benchmark and will be the

basis of the conclusions.

Sensitivity Analysis

This part discusses particular assumptions used that will most likely have problem and

their correction actions to solve its negative impact to the business or project, as well as the

socio and economic aspect that may affect the projects should consider.
 34

Chapter 5

Conclusion and Recommendation

This chapter discussed the viability of the project based on the over aspects of the feasibility

study. This includes the:

Summary of the Findings

The findings must be categorized into aspect of market, management, technical, legal,

socio-economic, and financial. The findings compared with the benchmark should be the basis

in obtaining a conclusion.

Conclusion

This section should be general and specific conclusions. Specific conclusions must state

whether the different aspects of the feasibility study are feasible.

Recommendations

The recommendation as suggested should be limited to the specific problems identified

in the study.

References

Use the APA 7 edition format in citing your reference.

Appendices

This section must include the following documents:

• Project Milestone

• Feasibility Study Schedule – Gantt Chart

• Letter, Survey Questionnaires

• Article of Co-Partnership or Article of Incorporation

• Employee’s Contract
 35

• Employee’s Performance Evaluation Form

• Supplier’s Agreements

• Resume of the Researcher/s

Certificate of Plagiarism
 36

References

Aduana, N. L. (2021). Writing Project Feasibility Study (With Research Template). C & E Publishing, Inc.
Calayag, E. H. & Valenzuela, E. E. (2019). Feasibility Study Guidelines for Undergraduate Courses.
Great Books Publishing
Encio, L. T., Hernandez, C. N., Junsay, M. L., & Libo-on, R. M. (n.d.). Research Wrting Handbook.
Central Philippine University Printing Press
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APPENDICES
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Appendix A. Peer Evaluation

STUBCODE/GROUP #:

Max points for each criterion- 15

MEMBER’S On time Contributed Quality of Completes Contribution Total

NAME for all useful work assigned to Reporting Score
group ideas done tasks on or Final 15
meetings (3 POINTS) (3 time Output points
(3 POINTS) (3 POINTS) (3 POINTS)
POINTS)

RATED BY:

NAME OF LEADER
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Appendix B. Rubric for Proposal Defense

CENTRAL PHILIPPINE UNIVERSITY

College of Business and Accountancy
Subject: Bus4107 Feasibility Study
Instructor: Marivic C. Santos

CRITERIA IN EVALUATING FEASIBILITY STUY

UNDERGRADUATE PROPOSAL DEFENSE
Feasibility Study Title: ___________________________________________________________

A. Manuscript Evaluation (60 POINTS)

Point Allocated Credit Points

Introduction (12 points)
Background of the Study 3
Objectives of the Study 2
Definition of Terms 2
Significance of the Study 2
Scope and Limitation of the Study 3
Review of Related Literature (5 points) 5
Methodology (43 points)
Research Design 3
Participants of the Study 3
Research Locale 3
Research Instrument 3
Ethical Consideration 2
Data Gathering Procedure 5
Statistical Tools 2
Foresting Tools 2
Industry Analysis 2
Competitor Analysis 2
Customer Analysis 2
Market Analysis 2
Management Analysis 2
Technical Analysis 2
Legal and Taxation Analysis 2
Socio-economic Analysis 2
Financial Analysis 2
Sensitivity Analysis 2
Total Points 60

B. Oral Presentation & Defense (40 points)

Student’s Name Ability to Mastery of presentation, Attitude, attire, TOTAL Grand Total
(Last Name, First Name) respond to content & organization of confidence
questions ideas 10 pts A+B
Group No.: GROUP 15 points 15 points 40 points (100 points)
SC:

Suggestions for Improvement (if needed)

Rated by: __________________________________

Panel Member (Signature over printed name)
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Appendix C. Rubric for Final Defense

CENTRAL PHILIPPINE UNIVERSITY

College of Business and Accountancy
Subject: Bus4107 Feasibility Study
Instructor: Marivic C. Santos

CRITERIA IN EVALUATING FEASIBILITY STUY

UNDERGRADUATE FINAL DEFENSE
Business Study Title: ___________________________________________________________

A. Manuscript Evaluation (60 POINTS)

Point Allocated Credit Points

Summary of the Project 3
Chapter 1 Introduction 4
Chapter 2 Review of Related Literature 5
Chapter 3 Methodology 4
Chapter 4 Presentation of Results and Discussion
Market Aspect 6
Management Aspect 4
Technical Aspect 6
Legal and Taxation Aspect 4
Socio-economic Aspect 4
Financial Aspect 8
Sensitivity Analysis 4
Chapter 5 Conclusion and Recommendations 4
References & Appendices 4
Total Points 60

B. Oral Presentation & Defense (40 points)

Student’s Name Ability to Mastery of Attitude, TOTAL Grand Total

(Last Name, First Name) respond to presentation, content attire,
questions & organization of ideas confidence A+B
Group No.: GROUP 15 points 15 points 10 pts 40 points (100 points)
SC:

Suggestions for Improvement (if needed)

Rated by: ____________________________________

Panel Member (Signature over printed name)
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Appendix D. General Format

Bond Paper Size Short Size Bond Paper

Font Style/Size Arial / 11
Spacing Double Spacing
Margin 1.5 inches Left, 1 inch Right, Top, Bottom
Page Number Upper-Right-Hand corner of every page
Cover / Color Hardbound / Dark Blue