The

6 Figure
Creative
The roadmap for designers, photographers &
coaches to stop trading their time for money
and finally hit 6 figures in the next 90 days

The 6 Figure Creative 1

 HEY THERE MY creative FRIEND,
Let me level with you…
This ebook will not change your life. You can double your revenue without
increasing your workload.
It will not revolutionise your business.
You can realign with your goals and have
It will not make you famous on Instagram. a strategic plan to get you there.
Nor will it hang your washing on the line You can confidently promote your services
for you (disappointing, I know) without feeling icky or salesy.
It’s not a *magic* ebook. I wish it were! You can have your dream clients say yes
and pay you ON your sales calls.
This ebook simply details the exact steps
I took to scale one of my businesses to 6 You can even reach your dream revenue
figures in 90 days. target in the next 30, 60 or 90 days.
No flashy tactics. No silver bullet. No The results you get are entirely up to you,
overnight success. my friend.
Just a simple, proven process I have used
to scale my businesses. So how am I going to help you get
results like that?👆
If you apply the powerful strategies I’m
sharing with you… I’m going to share 5 strategies to get you
The strategies I have applied and learned started today - even if you have no time,
through years of work & loads of trial and no plan and don’t feel ready yet.
error...

If you take what I’m teaching you seriously

and do the work…

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 But here’s the thing...
Implementing the right things at the Or it could simply be that you want to
wrong time will not get you results. make good money doing what you love.

That’s why I’m intentionally only sharing All of these reasons are valid.
the first 5 things I recommend you do.
I’m not sharing everything because I want I believe that if you run a business mostly
this to be actionable for you today. as a solopreneur, hitting $100,000 in
annual revenue should be a minimum
If you want to learn my entire roadmap goal. Why? Well, when you take out
and work with me to put it into place, we expenses, taxes and anything you want to
should talk. put aside for your retirement fund, you’re
not left with *that* much to take as a
wage, let alone as a profit.
CLICK HERE TO FIND A TIME TO CHAT
You didn’t start your business just to
buy yourself a job. You started your
But for now, this is where you should
business for more freedom, time,
begin if you’re ready to scale your creative
flexibility (you fill in the blank!)
business to 6 figures - and beyond.
It’s highly like that money is a huge
contributor to that. It’s not the driver, it’s
WHY 6 FIGURES? the contributor. Meaning, it helps you to
“6 figures” seems like the elusive magic do the things you love and live the life you
number most creative service providers want. Money is not the primary objective.
want to reach and there’s good reason for It’s the thing that often affords us the
that. luxury and the freedom to have the life we
want.
Perhaps for you, the reason you want to
hit 6 figures is to match your previous There’s a big difference.
salary you received in your day job.

Or maybe it’s so that you can be there

while your kids are little while still
contributing to your family income.

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 Before you start the process of working toward your dream revenue goals (which we
will unpack together in this ebook), I want you to connect with YOUR WHY.

Why do you want to reach this milestone? What will it mean for you? For your
family? For your future? This will keep you focused and fuel your mission.

For me, my “why” is this: I want to be able to impact and help as many creative
women to skyrocket and build their dream business through world class coaching.

I want to see the people we work with, including our team, thrive and succeed. I
want to be able to holiday with my husband and work from anywhere. I want to not
have to stress about money. Oh and I want running my business to be FUN.

TAKE A MOMENT TO WRITE DOWN YOUR “WHY”:

Got it? Good.

Are you ready to start?

We’ve got work to do, my friend.

Let’s do this.

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 The 5 Strategies for Scaling Your Creative Biz

Get crystal clear on your revenue goal

6 figures is anywhere from $100,000- We like to talk in terms of “revenue”
$999,999. That’s a big scale, right? So because it’s easy to measure. It’s important
first step is to get clarity on what “6 to remember that you also want your
figures” looks like for you. business to be profitable.

To hit 6 figures, you first need clarity on what As your revenue grows, you will likely need
your revenue goal is. Your goal should scare to increase your expenses to continue
you a little. If you feel nervous and excited, to deliver incredible work. So be sure to
it’s a good sign. If you don’t feel a *teensy* consider points in time where you will
bit nervous, it likely means you’re playing too look to hire or outsource functions of your
small and your goal isn’t big enough. business as your revenue increases.

Take off the “how-am-I-going-to-do-this” hat Once you have your big scary revenue
for just a moment and dream with me. We goal, I want you to write it out on a piece
can work out the particulars later. For now, it’s of paper and make it visible. Stick it to your
all about your vision of where you want your computer screen or set it as your phone
business to go. wallpaper. Make it so visible that you can’t
miss it!

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1 The 5 Strategies for Scaling Your Creative Biz

3 Year Goal
What is your BIG scary 3 year stretch goal?

Annual revenue goal:

Monthly revenue goal:

1 Year Goal
What is your dream annual revenue goal 12 months from now?

Annual revenue goal:

Monthly revenue goal:

90 Day Goal
Where would you like to be 90 days from now? What can you do TODAY to hit that target?

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1 The 5 Strategies for Scaling Your Creative Biz

Actions and reflections

If you did nothing differently, would you hit your 1 year target? YES / NO

How would you feel if you hit your dream revenue 3 years from now?

How would you feel if you stayed where you are?

What is your current monthly revenue?

What is the monthly revenue gap from

where you are right now and where you
want to be 3 years from now?

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 The 5 Strategies for Scaling Your Creative Biz

You must simplify in order to scale

Simplicity is the single most underrated You need one ring to rule them all.
component of scaling a business. As
Just kidding. You don’t need the Ring of
creatives we love new things and can
Power to succeed. Promise.
get easily bored with doing the same
thing over and over. To hit 6 figures, you cannot have 7 different
service offerings and serve 7 different niches.
When you started your business, you likely
took on any project that came knocking on You need an unrelenting focus on YOUR
your door. You said yes to everything and niche and your offer.
offered services that were outside your zone
of genius or services that you simply didn’t Simple scales.
want to be providing.
Complexity fails.
“You want me to pick up your dry cleaning for
you? Of course I can do that!!! No problem!!! And do you want to know something cool?
Not out of scope at all. I AM HAPPY TO!” Simplifying your business, doesn’t mean it
becomes boring. In fact, my experience has
Being the “jack of all trades” and saying yes to been that it becomes way more fun because
every project is fine when you’re starting out. it means you can play, create and enjoy your
But it’s a liability if you want to truly succeed zone of genius and outsource the other stuff.
long term. And it’s holding you back from The admin, the bookkeeping and the tech
reaching your next level. stuff. The boring stuff that you don’t want to
do (and, let’s be honest, you’re not that great
Here’s the truth: In order to hit 6 figures at either!)
and eventually hit 7 figures, you must
simplify. And one more thing - when you double down
on ONE offer and ONE niche, you will find
You need to double on ONE thing. you make more money. It’s counter intuitive,
but offering one thing to one niche is the
One niche. One offer. One way of delivering
#1 way to scale quickly.
that service. One system. One strategy.

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2 The 5 Strategies for Scaling Your Creative Biz

Actions and reflections

If you could only work with ONE niche for the next 3 years, who would it be and why?

If you could only deliver ONE service for the next 3 years, what would it be and why?

If I sat you down and said “You need to CUT 3 things that you’re doing right now” what
would you choose to remove and why?

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 The 5 Strategies for Scaling Your Creative Biz

Focus on marketing and sales

When I first started Lala Social Club in Not systems, or automations, or any
2017, all I had was an Instagram account of that other stuff. You must focus on
and some business cards I designed building relationships with your customers,
and printed online. connecting with their problems and selling
them a solution. For a premium, preferrably ;)
Like you, I was good at my craft. I was
creative. I was driven. But I had I had no idea In order to grow quickly in the startup
how to run a business, market myself and I phase, you need to focus your attention and
certainly didn’t know how to SELL. resources on marketing and sales.

I quickly learned that if I wanted to grow my

business, I had to get really good at marketing Here’s my goal for you:
AND sales. I loved the marketing side, but Spend 50% of your time in marketing and sales,
hated the sales side. I really avoided putting and I promise you, you will hit 6 figures in the
myself out there for fear of being seen as next 90 days.
pushy, salesy or inadequate. Sound familiar?

Here’s the deal…

To do this though, it means carving out time
Marketing and sales are like oxygen for to work ON the business. So, let’s do that
your business. They are essential for right now.
survival.

When you are starting out and wanting to

grow, marketing and sales are the two most
important areas you MUST focus on. Period.

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3 The 5 Strategies for Scaling Your Creative Biz

Actions and reflections

Look at your calendar. Where you can set aside more time to work ON the business.
Particularly, the marketing and sales activities? Put it in your calendar for next week.
Note: I do half day Fridays and spend that time working ON the business. No client calls, no team
meetings. Just me and the biz. Find your version of that!

Now that you have time in your calendar, let’s analyse your marketing and sales to give you
clarity on what you need to fix first…

Do you have a clear, easy way for people to buy from you? YES / NO

When you think about your sales process right now, do you feel clear and confident or
hesitant and confused?

When was the last time you told your audience how they can work with you?
AKA when was the last time you made an offer?

Are you making offers every single week on your social

YES / NO
media and in your email list?

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 The 5 Strategies for Scaling Your Creative Biz

Invest in your development

Back in 2017, when I started my business, Investing in that program was a
after spending $250 on my business gamechanger for me. Firstly, because it
cards, the very next thing I invested was a stretch financially, I implemented
in was a coach to help me learn the everything I learned. I was at every session
business side. and had serious skin in the game. Secondly,
it gave me confidence knowing that I had
Was it expensive? You betcha. invested in myself to upskill and learn how to
run a business.
Could I afford it? No.
Through doing this work, I realised three key
Could I afford NOT to do it? Also no. things…

I took the leap and invested in myself and my

business.

And to give you context. I was making $400 a

week in my business and the program I joined
was $1,200 a month. I really mean it when I said
couldn’t afford it.

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4 The 5 Strategies for Scaling Your Creative Biz

1. Running and growing a business is a skill that

you can learn
It’s not a gift that some people possess and others don’t. Sure, some people are more
entrepreneurial than others. But I believe with the right framework, you can learn how to build a
business. And that’s why I love helping designers, photographers and coaches like you to do this
work.

I have been investing in learning how to run and grow a business since I started my business at
age 23. And there’s always more to learn.

2. Imposter syndrome and self doubt are soooo done

People are attracted to confidence. Your clients are far more likely to say “heck yes” to working
with you if you carry yourself with confidence.

It’s easier said than done, I know. In my journey, I have had to battle imposter syndrome and self
doubt and I can bet that you’ve likely struggled with those little jerks too. Am I right?

These unwelcome companions hold back our growth. I would sabotage sales calls, procrastinate
sending quotes, and add loads of value on social media without ever asking people to work with
me in a paid capacity. The irony is, this imposter syndrome was not only holding me back from
growing my business, it was also stopping me from serving the people I really wanted to help.

3. Perfectionism is the enemy

As creatives, we take great pride in our work. It feels an extension of who we are and can form a
big part of our identity.

But the thing is, when perfection is the standard and anything less is considered failure, you will quickly find
yourself stuck and unable to move forward for fear of making a mistake.

You need to recognise that mistakes and missteps are part of the process.

Growth is a process.

If you want to hit your big scary revenue goal and build your dream business, you need
understand that perfection is just ego in disguise and it does not serve you or your business.
Excellence should be the goal.

Let me tell you, it’s liberating and makes running a business waaaay more fun.

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4 The 5 Strategies for Scaling Your Creative Biz

Actions and reflections

Are you investing in your own development as a business owner? YES / NO

What does your NEXT LEVEL require you to let go of?

If you do NOTHING, will you hit your goals?

What do you need most right now?

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 The 5 Strategies for Scaling Your Creative Biz

Map your next 90 days

Now that you know your goals, it’s time It’s great to have goals but we need to take
to get practical (and a little scrappy). In action. Otherwise our big scary goal will
order to make this shift, you first need sit on a vision board somewhere and never
to recognise that what you got you here, become a reality.
will not get you there.
Manifesting stuff is nice, but it’s actually time
In other words, you will need to show up to get your sweet cute butt into gear and
differently. You will need to make decisions taking action.
and embody the type of person who runs
Let’s get practical…
*that* type of business. It likely means you
will need to show up with more confidence, What activities will you do to make this a
determination and intention than you have reality?
been to date.
Right now, I want you to map your next 90
I say this with love, my friend. But now is the days. The person who has control over their
time to forget what people think and claim calendar and their schedule, is on their way
this big dream of yours as a reality - not some to becoming successful. So let’s start there.
far off mystical destination at the end of the
rainbow. Let’s make it real.

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5 The 5 Strategies for Scaling Your Creative Biz

Month #1

Sales goal: Increase revenue by: How many leads you need:

Key activites:

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5 The 5 Strategies for Scaling Your Creative Biz

Month #2

Sales goal: Increase revenue by: How many leads you need:

Key activites:

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5 The 5 Strategies for Scaling Your Creative Biz

Month #3

Sales goal: Increase revenue by: How many leads you need:

Key activites:

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 YOUR NEXT LEVEL IS
WAITING FOR YOU.
Don’t leave your business growth up to chance
Don’t let your fear of rejection, what people Growing your business is a skill and it’s one
will think, what your family and friends that you can learn.
might think…
You can hit 6 figures. You can even hit 7
Stop you from reaching your potential, figures!
serving your dream clients and truly having
an incredible impact on the world. If I can do it, so can you.

If you could finish this ebook with ONE So what are you waiting for?
thing from me it would be this: quit playing
Go get em.
small and carve out time to work ON your
business, today.

Your next step:

The 6 Figure Marketing Plan

Build your 6 figure marketing plan in 60 minutes
Join me in a free workshop to take your goals and turn them into reality.

REGISTER NOW

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