Chapter 7

Data Modeling and

Analysis

McGraw-Hill/Irwin © 2008 The McGraw-Hill Companies, All Rights Reserved

 Objectives
• Define data modeling and explain its benefits.
• Recognize and understand the basic concepts and constructs of
a data model.
• Read and interpret an entity relationship data model.
• Explain when data models are constructed during a project and
where the models are stored.
• Discover entities and relationships.
• Construct an entity-relationship context diagram.
• Discover or invent keys for entities and construct a key-based
diagram.
• Construct a fully attributed entity relationship diagram and
describe data structures and attributes to the repository.
• Normalize a logical data model to remove impurities that can
make a database unstable, inflexible, and nonscalable.
• Describe a useful tool for mapping data requirements to business
operating locations.
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 Data Modeling
Data modeling – a technique for
organizing and documenting a system’s
data. Sometimes called database
modeling.

Entity relationship diagram (ERD) – a

data model utilizing several notations to
depict data in terms of the entities and
relationships described by that data.
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 Sample Entity Relationship Diagram
(ERD)

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 Data Modeling Concepts: Entity
Entity – a class of persons, places, objects,
events, or concepts about which we need to
capture and store data.
– Named by a singular noun
 Persons: agency, contractor, customer,
department, division, employee,
instructor, student, supplier.
 Places: sales region, building, room,
branch office, campus.
 Objects: book, machine, part, product, raw material, software
license, software package, tool, vehicle model, vehicle.
 Events: application, award, cancellation, class, flight, invoice,
order, registration, renewal, requisition, reservation, sale, trip.
 Concepts: account, block of time, bond, course, fund,
7-5 qualification, stock.
 Data Modeling Concepts: Entity
Entity instance – a single occurrence of an entity.

entity
Student ID Last Name First Name
2144 Arnold Betty
3122 Taylor John
3843 Simmons Lisa
instances 9844 Macy Bill
2837 Leath Heather
2293 Wrench Tim
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 Data Modeling Concepts:
Attributes
Attribute – a descriptive property or
characteristic of an entity. Synonyms
include element, property, and field.
– Just as a physical student can have
attributes, such as hair color, height,
etc., data entity has data attributes

Compound attribute – an attribute

that consists of other attributes.
Synonyms in different data modeling
languages are numerous:
concatenated attribute, composite
attribute, and data structure.

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 Data Modeling Concepts: Data
Type
Data type – a property of an attribute that identifies what
type of data can be stored in that attribute.
Representative Logical Data Types for Attributes
Data Type Logical Business Meaning
NUMBER Any number, real or integer.
TEXT A string of characters, inclusive of numbers. When numbers are included in a
TEXT attribute, it means that we do not expect to perform arithmetic or
comparisons with those numbers.
MEMO Same as TEXT but of an indeterminate size. Some business systems require
the ability to attach potentially lengthy notes to a give database record.
DATE Any date in any format.
TIME Any time in any format.
YES/NO An attribute that can assume only one of these two values.
VALUE SET A finite set of values. In most cases, a coding scheme would be established
(e.g., FR=Freshman, SO=Sophomore, JR=Junior, SR=Senior).
7-8 IMAGE Any picture or image.
 Data Modeling Concepts:
Domains
Domain – a property of an attribute that defines what
values an attribute can legitimately take on.
Representative Logical Domains for Logical Data Types
Data Type Domain Examples
NUMBER For integers, specify the range. {10-99}
For real numbers, specify the range and precision. {1.000-799.999}
TEXT Maximum size of attribute. Actual values usually Text(30)
infinite; however, users may specify certain narrative
restrictions.
DATE Variation on the MMDDYYYY format. MMDDYYYY
MMYYYY
TIME For AM/PM times: HHMMT HHMMT
For military (24-hour times): HHMM HHMM
YES/NO {YES, NO} {YES, NO} {ON, OFF}
7-9 VALUE SET {value#1, value#2,…value#n} {M=Male
{table of codes and meanings} F=Female}
 Data Modeling Concepts:
Default Value
Default value – the value that will be recorded if
a value is not specified by the user.

Permissible Default Values for Attributes

Default Value Interpretation Examples
A legal value from For an instance of the attribute, if the user does not specify 0
the domain a value, then use this value. 1.00
NONE or NULL For an instance of the attribute, if the user does not specify NONE
a value, then leave it blank. NULL
Required or NOT For an instance of the attribute, require that the user enter REQUIRED
NULL a legal value from the domain. (This is used when no value NOT NULL
in the domain is common enough to be a default but some
value must be entered.)
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 Data Modeling Concepts:
Identification
Key – an attribute, or a group of
attributes, that assumes a unique value
for each entity instance. It is sometimes
called an identifier.
– Concatenated key - group of attributes
that uniquely identifies an instance.
Synonyms: composite key, compound
key.
– Candidate key – one of a number of
keys that may serve as the primary key.
Synonym: candidate identifier.
– Primary key – a candidate key used to
uniquely identify a single entity instance.
– Alternate key – a candidate key not
selected to become the primary key.
Synonym: secondary key.
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 Data Modeling Concepts:
Subsetting Criteria
Subsetting criteria – an
attribute(s) whose finite
values divide all entity
instances into useful
subsets. Sometimes called
an inversion entry.

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 Data Modeling Concepts:
Relationships
Relationship – a natural business
association that exists between one or
more entities.
The relationship may represent an event
that links the entities or merely a logical
affinity that exists between the entities.

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 Data Modeling Concepts:
Cardinality
Cardinality – the minimum and maximum
number of occurrences of one entity that may be
related to a single occurrence of the other entity.
Because all relationships are bidirectional,
cardinality must be defined in both directions for
every relationship.

bidirectional

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 Cardinality Notations

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 Data Modeling Concepts:
Degree
Degree – the number of entities that
participate in the relationship.
A relationship between two entities is called
a binary relationship.
A relationship between three entities is
called a 3-ary or ternary relationship.
A relationship between different instances
of the same entity is called a recursive
relationship.
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 Data Modeling Concepts:
Degree
Relationships may
exist between
more than two
entities and are
called
N-ary
relationships.
The example ERD
depicts a ternary
relationship.

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 Data Modeling Concepts:
Degree
Associative entity
– an entity that
inherits its primary
key from more than
one other entity
(called parents).

Each part of that

concatenated key
points to one and Associative
only one instance of Entity
each of the
connecting entities.

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 Data Modeling Concepts:
Recursive Relationship
Recursive relationship - a relationship that
exists between instances of the same entity

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 Data Modeling Concepts:
Foreign Keys
Foreign key – a primary key of an entity that is
used in another entity to identify instances of a
relationship.
– A foreign key is a primary key of one entity that is
contributed to (duplicated in) another entity to identify
instances of a relationship.
– A foreign key always matches the primary key in the
another entity
– A foreign key may or may not be unique (generally
not)
– The entity with the foreign key is called the child.
– The entity with the matching primary key is called the
7-20 parent.
 Data Modeling Concepts:
Parent and Child Entities
Parent entity - a data entity that
contributes one or more attributes to
another entity, called the child. In a one-to-
many relationship the parent is the entity
on the "one" side.

Child entity - a data entity that derives one

or more attributes from another entity,
called the parent. In a one-to-many
relationship the child is the entity on the
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"many" side.
 Data Modeling Concepts:
Foreign Keys
Primary Key
Student ID Last Name First Name Dorm
2144 Arnold Betty Smith
3122 Taylor John Jones
3843 Simmons Lisa Smith
9844 Macy Bill
2837 Leath Heather Smith
2293 Wrench Tim Jones
Primary Key
Foreign Key
Duplicated from
Dorm Residence Director primary key of
Smith Andrea Fernandez Dorm entity
(not unique in
Jones Daniel Abidjan
7-22 Student entity)
 Data Modeling Concepts:
Nonidentifying Relationships
Nonidentifying relationship – relationship where each
participating entity has its own independent primary key
– Primary key attributes are not shared.
– The entities are called strong entities

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 Data Modeling Concepts:
Identifying Relationships
Identifying relationship – relationship in which the
parent entity’ key is also part of the primary key of the
child entity.
– The child entity is called a weak entity.

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 Data Modeling Concepts:
Sample CASE Tool Notations

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 Data Modeling Concepts:
Nonspecific Relationships
Nonspecific
relationship –
relationship where
many instances of
an entity are
associated with
many instances of
another entity.
Also called many-
to-many
relationship.

Nonspecific
relationships must
be resolved,
generally by
introducing an
associative entity.
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 Resolving Nonspecific
Relationships

The verb or verb phrase of a many-

to-many relationship sometimes
suggests other entities.

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 Resolving Nonspecific
Relationships (continued)

Many-to-many
relationships can
be resolved with
an associative
entity.

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 Resolving Nonspecific
Relationships (continued)
Many-to-Many Relationship

While the above relationship is a many-to-many, the many on

the BANK ACCOUNT side is a known maximum of "2." This
suggests that the relationship may actually represent multiple
relationships... In this case two separate relationships.

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 Data Modeling Concepts:
Generalization
Generalization – a concept wherein the
attributes that are common to several types of an
entity are grouped into their own entity.

Supertype – an entity whose instances store

attributes that are common to one or more entity
subtypes.

Subtype – an entity whose instances may inherit

common attributes from its entity supertype
And then add other attributes unique to the subtype.
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 Generalization Hierarchy

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 Process of Logical Data
Modeling
• Strategic Data Modeling
– Many organizations select IS development
projects based on strategic plans.
• Includes vision and architecture for information
systems
• Identifies and prioritizes develop projects
• Includes enterprise data model as starting point
for projects
• Data Modeling during Systems Analysis
– Data model for a single information system
is called an application data model.
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 Logical Model Development
Stages
1. Context Data model
– Includes only entities and relationships
– To establish project scope
2. Key-based data model
– Eliminate nonspecific relationships
– Add associative entities
– Include primary and alternate keys
– Precise cardinalities
3. Fully attributed data model
– All remaining attributes
– Subsetting criteria
4. Normalized data model

7-33 Metadata - data about data.

 JRP and Interview Questions
for Data Modeling
Purpose Candidate Questions
(see textbook for a more complete list)
Discover system entities What are the subjects of the business?
Discover entity keys What unique characteristic (or characteristics) distinguishes
an instance of each subject from other instances of the same
subject?
Discover entity subsetting criteria Are there any characteristics of a subject that divide all
instances of the subject into useful subsets?
Discover attributes and domains What characteristics describe each subject?
Discover security and control needs Are there any restrictions on who can see or use the data?
Discover data timing needs How often does the data change?
Discover generalization hierarchies Are all instances of each subject the same?
Discover relationships? What events occur that imply associations between
subjects?
Discover cardinalities Is each business activity or event handled the same way, or
are there special circumstances?
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 Automated Tools for Data
Modeling

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 Entity Discovery
• In interviews or JRP sessions, pay attention to
key words (i.e. "we need to keep track of ...").
• In interviews or JRP sessions, ask users to
identify things about which they would like to
capture, store, and produce information.
• Study existing forms, files, and reports.
• Scan use case narratives for nouns.
• Some CASE tools can reverse engineer
existing files and databases.

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 The Context Data Model

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 The Key-based Data Model

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 The Key-based Data Model
with Generalization

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 The Fully-Attributed Data Model

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 What is a Good Data Model?
• A good data model is simple.
– Data attributes that describe any given entity
should describe only that entity.
– Each attribute of an entity instance can have only
one value.
• A good data model is essentially
nonredundant.
– Each data attribute, other than foreign keys,
describes at most one entity.
– Look for the same attribute recorded more than
once under different names.
• A good data model should be flexible and
7-41 adaptable to future needs.
 Data Analysis & Normalization
Data analysis – a technique used to
improve a data model for implementation
as a database.
Goal is a simple, nonredundant, flexible, and
adaptable database.

Normalization – a data analysis technique

that organizes data into groups to form
nonredundant, stable, flexible, and
7-42 adaptive entities.
 Normalization: 1NF, 2NF, 3NF
First normal form (1NF) – entity whose attributes have no more
than one value for a single instance of that entity
– Any attributes that can have multiple values actually describe a
separate entity, possibly an entity and relationship.
Second normal form (2NF) – entity whose nonprimary-key
attributes are dependent on the full primary key.
– Any nonkey attributes dependent on only part of the primary key
should be moved to entity where that partial key is the full key.
May require creating a new entity and relationship on the model.
Third normal form (3NF) – entity whose nonprimary-key
attributes are not dependent on any other non-primary key
attributes.
– Any nonkey attributes that are dependent on other nonkey
attributes must be moved or deleted. Again, new entities and
7-43 relationships may have to be added to the data model.
 First Normal Form Example 1

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 First Normal Form Example 2

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 Second Normal Form Example 1

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 Second Normal Form Example 2

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 Third Normal Form Example 1

Derived attribute – an attribute whose value can be

calculated from other attributes or derived from the
values of other attributes.

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 Third Normal Form Example 2
Transitive dependency
– when the value of a
nonkey attribute is
dependent on the value
of another nonkey
attribute other than by
derivation.

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 SoundStage 3NF Data Model

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 Data-to-Location-CRUD Matrix

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